Gretchen Thomas

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I am an experienced user experience design leader, having led a number of multidisciplinary teams to deliver high quality consumer and B2B user experiences across web, mobile, kiosk and desktop application platforms. Most recently I was the Group Director of User Experience for Bader Rutter, a midsize B2B marketing agency. I established and grew the user experience discipline; the team I led is now responsible for UX strategy and design for all digital work, UX education and evangelism within the agency, and with raising the UX readiness levels of our clients. Specialties: design process improvement, functional leadership, staffing, talent development and training, quality and perfor...

ux user experience design strategy user centered design mobile web application design usability development technology service design cx customer experience product development innovation creativity digital web design and development research marketing content strategy web design information architecture

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Gretchen Thomas

Presentations

Content Strategy: It's Not All Greek

Personas! They Make Everyone Happy

Mobile Design is for Mobile Users

Experience Strategy

User Experience Design: It's a Thing Now

THIS RELATIONSHIP NEEDS WORK: using empathy to drive innovation and creativity

Service Design: an introduction

Introduction to Usability

User Experience 102

Likes

UX in Automobiles: Balancing effective UI design & driver safety

Building an Integrated Content Strategy

no brand is your friend

Sharpie UX @ Fluxible 2013

Go Home Marketing, You Are Drunk

In order for UX to achieve it’s potential, we need to reframe it as a profession.

Journey mapping as insight tool - a healthcare case study UXLX 2012