Google Innovation 101

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These are the slides from my talk today at Google IL Office.
It covers:
1. Google’s past, present and a bit of the future.
2. Google’s 5 principles of innovation.

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Google Innovation 101

  1. 1. An Overview of Google and Innovation
  2. 2. Proprietary + Confidential Ido Gridoeen@greenido ido-green.appspot.com
  3. 3. Proprietary + Confidential Google’s past, present, future Google’s 5 principles of innovation
  4. 4. Source: Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis non erat sem Proprietary + Confidential Google’s mission Using Technology to solve big problems
  5. 5. Source: Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis non erat sem Proprietary + Confidential 1995 research project at Stanford University
  6. 6. Source: Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis non erat sem Proprietary + Confidential
  7. 7. Source: Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis non erat sem Proprietary + Confidential
  8. 8. Source: Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis non erat sem Proprietary + Confidential
  9. 9. Source: Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis non erat sem Proprietary + Confidential
  10. 10. Source: Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis non erat sem Proprietary + Confidential
  11. 11. Google in 2016 61,000 Googlers 100 offices in 50 countries $74B revenue 3.5 billion searches per day
  12. 12. Source: Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis non erat sem Proprietary + Confidential Alphabet in the ‘Tech Giant’ landscape Alphabet $501bn Microsoft $413bn Facebook $340bn Amazon $342bn Source: 6/2016 Revenues & Operating Profit from Google Finance Apple $547bn
  13. 13. Proprietary + Confidential Google Israel & Entrepreneurs
  14. 14. Campus is a space for entrepreneurs and Startups to learn, connect, and change the world. G
  15. 15. CAMPUS SEOUL TECH HUB PARTNERSEXISTING CAMPUSES COMING CAMPUSES CAMPUS MADRID CAMPUS WARSAW CAMPUS SAO PAULO CAMPUS SEOUL CAMPUS TEL AVIV CAMPUS LONDON A Global Network
  16. 16. Proprietary + Confidential Source: Google press release “What is Alphabet? Alphabet is mostly a collection of companies. The largest of which, of course, is Google. This newer Google is a bit slimmed down, with the companies that are pretty far afield of our main internet products contained in Alphabet instead. What do we mean by far afield? Good examples are our health efforts: Life Sciences (that works on the glucose-sensing contact lens), and Calico (focused on longevity). Fundamentally, we believe this allows us more management scale, as we can run things independently that aren’t very related.” GoogleOther Bets
  17. 17. Project Loon
  18. 18. Source: Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis non erat sem Proprietary + Confidential Source: Alphabet 2015 Financials Self-driving car
  19. 19. Smart contact lens
  20. 20. Proprietary + Confidential Google innovation
  21. 21. Fostering Innovation @ Google Intersection of great people, creative environments and technology
  22. 22. Innovation can’t be ordained. However, you can create an environment where it will evolve organically
  23. 23. "You have to have the culture, and you have to get it right." "The story of innovation has not changed. It has always been a small team of people who have a new idea, typically not understood by people around them and their executives." Eric Schmidt, Chairman, Google
  24. 24. Source: Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis non erat sem Proprietary + Confidential Focus on User Fail Quickly & Learn Share Everything Data, not Opinions 1 2 3 4 5 Principles of Innovation Let People Pursue Their Dreams5
  25. 25. Source: Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis non erat sem Proprietary + Confidential Focus on User1 Focus on Users, not Competition ● Innovation fountain starts with User Experience ● User Experience come before making money ● Focus on the user and money will follow
  26. 26. Focus on User1
  27. 27. Answer Engine to Personal Assistance
  28. 28. Source: Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis non erat sem Proprietary + Confidential Pre-to-typing → Palm Pilot Pretotyping is a way to test an idea quickly and inexpensively by creating extremely simplified, mocked or virtual versions of that product to help validate the premise that "If we build it, they will use it." Fail Quickly & Learn2
  29. 29. Cardboard Project● Cost: $20 ● Time to market: 8 weeks (as a 20% project)
  30. 30. Source: Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis non erat sem Proprietary + Confidential Build, Launch, Measure and Iterate Build LaunchIterate Measure Measure ‘it’ don’t humanize ‘it’ “Dogfooding” Be honest. Be brave. Be decisive. Release train departs regularly. Every feature launches. Ready or not. Off or on! PRE-TO-TYPING: Make sure you are building the right ‘it’ before you build ‘it’ right TESTING: Be a learning organisation. Every opinion is a hypothesis. Test every hypothesis. Measure everything. Beware of HiPPOs. Don’t fear failure. Failure is learning. Great reading/viewing: Google “Hooked, addictive product design” 2 Fail Quickly & Learn
  31. 31. Tools for rapid iteration Project Everest Campaign City Ideas Project Everest Campaign City Ideas
  32. 32. Proprietary + Confidential Share Everything When it comes to communication, default to open. Maximize the velocity and volume of information flow. 3 Share Everything
  33. 33. Proprietary + Confidential 3 Share Everything ● Decisions are made based on data ● Opinions are considered too, but in the end, results are measured by data
  34. 34. Proprietary + Confidential Use Data, not Opinion Data beats opinions ● Measure constantly ● Use data, not brute force for consensus Data, Not Opinion4
  35. 35. Bruce Wayne What makes a great manager? 1. Is a good coach 2. Empowers team and does not micromanage 3. Expresses interest/concern for team members' success and personal well- being 4. Is productive and results-oriented 5. Is a good communicator 6. Helps with career development 7. Has a clear vision/strategy for the team 8. Has important technical skills that help him/her advise the team Good management can be measured
  36. 36. Proprietary + Confidential Insights can show that your customers aren’t always who you’d expect 27% of student loan searchers are 45-54 years old 35% of savings account shoppers at 25-34 years old are searching for retirement planning 18% of personal loan shoppers are searching for travel and hotel Data, Not Opinion4
  37. 37. Source: Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis non erat sem Proprietary + Confidential Let People Pursue Dream5 Individuals and small teams can have a massive impact. They can create new ideas, experiment, fail and try again and get their success to global markets. ● Freedom to take risks ● 20% time ● Transformation / Innovation Labs ● Googler-2-Googler learning ● Grow / gLearn ● Internal mobility
  38. 38. Source: Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis non erat sem Proprietary + Confidential 20% Project Let People Pursue Dream5
  39. 39. Thank you! @greenido ido-green.appspot.com
  40. 40. Source: Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis non erat sem Proprietary + Confidential Questions?

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