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GMIC 2012 - Mc Cann Health Case Study, 移动健康
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GMIC 2012 - Mc Cann Health Case Study, 移动健康

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  • http://www3.weforum.org/docs/WEF_GlobalRisks_Report_2010.pdfIn the United States, men with chronic disease worked 6.1% fewer hours and women worked 3.9% fewer hoursA recent study conducted by the American Cancer Society estimated the cost of DALYs due to cancer worldwide in 2008 at US$ 895 billionFor the developing world, a US Institute of Medicine (IOM) report on the macroeconomic impacts of cardiovascular disease and chronic diseases in a number of countries (Fuster & Kelly, 2010) suggests that the economic impact of CVD and related chronic diseases (such as diabetes and COPD) is large. Estimates ranged from an annual US$ 3 billion for direct medical costs of obesity-related diabetes, coronary heart disease, hypertension and stroke in China to US$ 72 billion for treatment of and productivity losses due to five chronic conditions in Brazil.
  • http://www3.weforum.org/docs/WEF_GlobalRisks_Report_2010.pdf
  • http://siteresources.worldbank.org/HEALTHNUTRITIONANDPOPULATION/Resources/Peer-Reviewed-Publications/WBDeepeningCrisis.pdf
  • Transcript

    • 1. MHEALTH PANEL―Lost output from five conditions (cancer,cardiovascular disease, chronic respiratorydiseases, diabetes and mental health) overthe period 2011-2030 is estimated at nearlyUS$ 47 trillion‖ Source: World Economic Forum: the global economic burden of NCD’s McCann Worldgroup 1
    • 2. MHEALTH PANEL - GLOBAL ECONOMIC RISK LANDSCAPEWORLD ECONOMIC FORUM REPORT 2010 McCann Worldgroup 2
    • 3. MHEALTH PANEL - THE ECONOMIC IMPACT OF NCD’S―In China, reducing cardiovascular mortality by 1 percentper year over a 30-year period (2010–2040) could generate aneconomic value equivalent to 68 percent of the country’s realGDP in 2010—more than US$10.7 trillion at purchasing powerparity‖―A recent study illustrated the economic impact of NCDs inIndia by estimating that if NCDs were ―eliminated‖, thecountry’s 2004 GDP would have been 4 to 10 percentgreater.‖ Source: World Economic Forum: the global economic burden of NCD’s McCann Worldgroup 3
    • 4. MHEALTH PANEL - MAKING IT HAPPENMobile is the platform that can enable moreefficient healthcare provisioning on anindividual level but also a macro level.To make this happen we needto create an ecosystem where both mobileand healthcare stakeholders work together McCann Worldgroup 4