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5 Benefits of Creating Customer Communities
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5 Benefits of Creating Customer Communities

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Salesforce Customer Community powered by Salesforce Chatter will be released in Summer, 13. …

Salesforce Customer Community powered by Salesforce Chatter will be released in Summer, 13.
The new Community enables you to create online portals to better connect with your customers, partners and products.

Benefits of Customer Community:
✓ Provide Customers access to your knowledge base and community forums.
✓ Meet rising customers and partner expectations for in-depth engagement.
✓ Improve Customer service over a connected platform.
✓ Increase level of user engagement on social media platforms.

Know more about Grazitti Community Services, visit http://goo.gl/zvluV

Published in: Technology, Business

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  • 06/13/13 © Copyright 2012 Grazitti Interactive
  • 06/13/13 © Copyright 2012 Grazitti Interactive
  • Transcript

    • 1. © Copyright 2013 Grazitti Interactive© Copyright 2013 Grazitti Interactive5 Benefits of Creating Customer CommunitiesAlok RamsisariaCEO, Grazitti Interactivealok@grazitti.com+1 650 641 1754www.grazitti.com
    • 2. © Copyright 2013 Grazitti Interactive© Copyright 2013 Grazitti InteractiveWhat is Salesforce Community?Salesforce.com is releasing Salesforce Customer Community powered by SalesforceChatter in Summer, 13.The latest innovation will help your company create online portals to better connectwith your customers, partners and products.
    • 3. © Copyright 2013 Grazitti Interactive© Copyright 2013 Grazitti InteractiveWhy do you need Customer Community?• Provide Customers access to your knowledge base and community forums• Meet rising customers and partner expectations for in-depth engagement• Improve Customer service over a connected platform• Increase level of user engagement on social media platforms
    • 4. © Copyright 2013 Grazitti Interactive© Copyright 2013 Grazitti InteractiveBenefits of Creating Customer Communities1. Save Time2. Save Money3. Enhance Products4. Strengthen Loyalty5. Drive Sales
    • 5. © Copyright 2013 Grazitti Interactive© Copyright 2013 Grazitti InteractiveBenefits of Creating Customer Communities1. Save Time2. Save Money3. Enhance Products4. Strengthen Loyalty5. Drive Sales Save Customer time by giving access toinformation, which is more accurate,up-to-date. Ability to combine the existing resourcesfor much faster customer serviceoutcomes.
    • 6. © Copyright 2013 Grazitti Interactive© Copyright 2013 Grazitti InteractiveBenefits of Creating Customer Communities1. Save Time2. Save Money3. Enhance Products4. Strengthen Loyalty5. Drive Sales Connecting customers to other customersand partners, reduces the number ofqueries coming to your customer servicecenter. Less queries translates directly into lessagents required, cutting down overheadcosts.
    • 7. © Copyright 2013 Grazitti Interactive© Copyright 2013 Grazitti InteractiveBenefits of Creating Customer Communities1. Save Time2. Save Money3. Enhance Products4. Strengthen Loyalty5. Drive Sales Ability to directly engage product managerswith target customers for product ideation,feedback and beta testing. Instant feedback and reviews fromcustomers and partners for new upgradesand versions.
    • 8. © Copyright 2013 Grazitti Interactive© Copyright 2013 Grazitti InteractiveBenefits of Creating Customer Communities1. Save Time2. Save Money3. Enhance Products4. Strengthen Loyalty5. Drive Sales Establish strong customer retention byconnecting to your customers’ likes, wants,concerns, reviews and more. Ability to tailor future product offerings,improving your repeat business andengagement.
    • 9. © Copyright 2013 Grazitti Interactive© Copyright 2013 Grazitti InteractiveBenefits of Creating Customer Communities1. Save Time2. Save Money3. Enhance Products4. Strengthen Loyalty5. Drive Sales Build strong connection with a potentialcustomers, to get in-depth insights abouttheir needs, wants, purchase timings andtheir likely next purchases. Explore new sales opportunities withWord-of-Mouth from customers & partners
    • 10. © Copyright 2013 Grazitti Interactive© Copyright 2013 Grazitti InteractiveAt Grazitti Interactive, we understand both the Salesforceplatform and requirements of communities for a diverse set ofB2B and B2C customers.Our community services include: Concept and Strategy Design, Development and Maintenance User Engagement and Growth Community ManagementIn addition to extensive salesforce expertise in APP Exchange Product Development Integration with Third Party Software Support & MaintenanceAbout Grazitti Community Services30000+ Members (Feb, 11)Support500+ Members (Jan, 13)Support500+ Member (May, 13)Marketing Support