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How I search

How I search






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  • The web is not linear so your searches shouldn't be either. Contextual links within articles, related links, blog roll links - if they look interesting make sure you click on them even if you've still got stuff to read on the page. Two ways to do this and not lose your place...
  • Right click - Open in new tab. Then as you're tabs grow you can work across them right to left. Can get very cluttered, but if you start your session on a fresh, clean browser, you know all the tabs are there for a reason.
  • Consume things quickly. Scan for their relevance and if it's what you're looking for copy the link in to notepad. Then go back with a long list and start to extract what you need If you approach every site like a textbook when you're writing an essay, you will take forever and miss the gems more time might allow you to find.
  • http:// scholar.google.co.uk /
  • delicious.com/ And then add tages e.g. http:// delicious.com/tag/iphone+statistics+usage
  • http:// www.wolframalpha.com /
  • http:// www.blinkx.com /
  • http:// www.compfight.com /
  • Occasionally you can strike gold, and find a robust stat online. However, if you carve out two hours and head to the Royal Mail Media centre you're guaranteed high quality, robust data http://www.royalmail.com/portal/rm/jump2?catId=20900328&mediaId=21000354
  • All available at the Royal Mail www.datamonitor.com / www.mintel.com / http:// www.tgisurveys.com /
  • Office of National Statistics http:// www.statistics.gov.uk/hub/index.html E-Consultancy http:// econsultancy.com / Emarketer www.emarketer.com / Gartner http:// www.gartner.com/technology/home.jsp Forrester http:// www.forrester.com/rb/research
  • Alexa http:// www.alexa.com / Compete http:// www.compete.com /
  • All Facebook http:// www.allfacebook.com / Adnomics http:// adonomics.com /
  • Google trends http:// www.google.com /trends
  • Blog Pulse http:// www.blogpulse.com / Tehnorati technorati.com /
  • http:// www.google.com /alerts
  • http:// tweetbeep.com /
  • http:// www.yotify.com / http:// notify.me /
  • http://www.google.co.uk/reader
  • I am not very good at filing this accurately so there’s not a consistency. E.g. advertising, strategy, inspiration all get kind of muddled. But it helps a bit. Hear are a few of the folders and all of the links…
  • http :// adlandsuit.wordpress.com / http:// www.adliterate.com / http:// adscam.typepad.com/my_weblog / http:// www.adverblog.com / http:// adverlab.blogspot.com / http:// alexbogusky.posterous.com / http:// www.bannerblog.com.au / http:// www.coolmarketingthoughts.com / http:// www.creativesocialblog.com / http:// dandad.typepad.com/dandad / http:// community.brandrepublic.com/blogs/dtb/default.aspx http:// www.grumpybrit.com / http:// iamtheclient.blogspot.com / http:// www.crackunit.com / http:// realmenwritelongcopy.blogspot.com / http:// community.brandrepublic.com/blogs/stevehenry/default.aspx http:// adcontrarian.blogspot.com / http:// www.thebookofrevelations.co.uk / http:// creativeinlondon.blogspot.com / http:// wklondon.typepad.com/welcome_to_optimism /
  • http:// www.interactiondesign.se /blog/ http:// www.creativereview.co.uk/cr -blog http:// www.thefwa.com / http:// www.formfiftyfive.com / http:// ilovetypography.com / http:// www.longlunch.com /blog/ http:// psd.tutsplus.com / http:// www.webdesignerwall.com /
  • http:// mashable.com /Mobile/ http://m-strat.org / http:// www.mobilecrunch.com / http:// moconews.net /
  • http:// paulisakson.typepad.com /planning/ http://www.180360720.no/ http://ewarwoowar.typepad.com/25letters/ http:// garethkay.typepad.com/brand_new / http:// www.buzzmachine.com / http:// www.shirky.com /weblog/ http:// colindrummond.posterous.com / http:// curiouslypersistent.wordpress.com / http:// www.deborahschultz.com/deblog / http:// www.zeusjones.com /blog/ http:// www.greggfraley.com /blog/ http:// herd.typepad.com/herd_the_hidden_truth_abo / http:// www.influxinsights.com /blog/ http:// darmano.typepad.com/logic_emotion / http://mashable.com/Social%20Media/ http:// www.steverubel.com / http:// neilperkin.typepad.com/only_dead_fish / http:// www.paulgraham.com / http:// planningfromtheoutside.tumblr.com / http:// griffinfarley.typepad.com /propagation/ http:// farisyakob.typepad.com /blog/ http:// www.psfk.com / http://www.web-strategist.com/blog /
  • http://bbh-labs.com / http:// www.bigshinything.com / http:// flavorwire.com / http:// www.japantrends.com / http:// kottke.org / http:// letsbehumanbeings.typepad.com/letsbehumanbeings / http:// www.onlineschools.org / http:// radar.oreilly.com / http:// www.quotesfromthestreet.com / http:// russelldavies.typepad.com /planning/ http:// springwise.com / http:// www.threebillion.com /
  • http:// www.alistapart.com /articles/ http://bhc3.wordpress.com/ http:// web.mit.edu/newsoffice/component/content/frontpage.html http:// net.tutsplus.com / http://37signals.com/svn/posts http:// technomarketer.typepad.com/technomarketer /
  • http:// www.boxesandarrows.com / http:// articles.sitepoint.com /

How I search How I search Presentation Transcript

  • How I find things online
    • This is an engine, a very good one, maybe the best damn engine that ever was.
    • But an engine nonetheless. The product of algorithms, bots and spiders.
    • Not people and personalities .
    • There are a variety of ways to tap into people for the information you need
    • What this presentation will do
    • Show you how I find things online
    • The tools, sources and methods I use
    • What it won't
    • Provide you with a step by step approach on how to find things
    • That will be the product of your own habits, hopefully using some of the tips and tools from here.
  • Getting the most from the machine.
  • The most common mistake…
  • “ Use hyphens” Narrow search by specifying terms - term Remove results by using a minus site: Specify site that you want to search filetype: PDF, PPT, DOC etc. location: The origin of the webpage related: Results relating to a specific site Tools.
  • E.g. The Minus.
  • E.g Site:
  • Toolbar.
  • Harder. Better. Faster. Stronger.
  • Links.
  • Tabs.
  • Notepad.
  • Unused substitutes.
  • Journals.
  • Bookmarks.
  • Knowledge (old-fashioned and proper).
  • Video.
  • Images.
  • Serious data.
  • The Royal Mail deliver.
  • Consumer, market, company, competition.
  • Web classics.
  • Website analytics.
  • Websites.
  • Facebook.
  • Search.
  • Blogs.
  • Alerts.
  • Google.
  • Twitter.
  • Mentions.
  • Subscriptions.
  • The reader.
  • The folders.
  • Advertising.
  • Design.
  • Mobile.
  • Strategy/Planning
  • Inspiration.
  • Tech.
  • User experience.
  • Thank-you. Steven Parker [email_address]