Position Paper

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Position Paper

  1. 1. Position  Paper    Issue     Chick-­‐fil-­‐A  is  in  the  midst  of  a  controversy.  President  and  chief  operating  officer  of  the  fast-­‐food  chain,  Dan  Cathy,  said  in  a  radio  interview  that  “we  are  inviting  God’s  judgment  on  our  nation  when  we  shake  our  fist  at  him  and  say,  ‘We  know  better  than  you  as  to  what  constitutes  a  marriage.’”  Cathy  is  very  firm  on  his  stance  that  traditional  marriage  is  the  only  marriage  acceptable.  He  does  not  believe  same-­‐sex  marriage  should  be  supported.  Other  information  leaked  that  said  Chick-­‐fil-­‐A  is  funding  anti-­‐gay  groups.  Customers  are  forming  boycott  groups  against  the  company  and  protesting  possible  new  locations,  specifically  in  Chicago.  Effect     This  issue  is  affecting  every  part  of  the  company  from  the  top  management  to  the  employees  at  the  restaurants.  Customers  are  becoming  angry  at  Chick-­‐fil-­‐A  due  to  difference  in  personal  opinions  and  stopped  visiting  the  restaurants.  The  dispute  between  the  rights  of  same-­‐sex  unions  now  is  taking  a  toll  on  the  employees.  Several  events  of  harassment  of  the  employees  occurred  at  numerous  locations.  In  Atlanta,  an  irate  customer  pulled  up  to  a  drive-­‐thru  window  and  yelled  at  the  employee  at  the  window  for  supporting  Chick-­‐fil-­‐A  by  working  there.  In  three  different  locations  in  Arizona,  drive-­‐thru  customers  threw  food  at  employees.  The  Chicago  City  Council  also  threatened  to  deny  permits  to  build  new  locations  in  the  city.    Position    
  2. 2.   Chick-­‐fil-­‐A  begins  to  broaden  its  views  since  the  media  and  others  began  to  attack  the  company.  Dan  Cathy,  president  and  chief  operating  officer  of  Chick-­‐fil-­‐A  is  now  friends  with  Shane  Windmeyer.  Windmeyer  is  the  leader  of  a  national  gay  rights  group.  Cathy  contacted  Windmeyer  to  learn  more  about  gay  rights  and  get  an  understanding  of  the  opposing  views.  Dan  Cathy  increased  his  knowledge  on  the  topic  of  gay  rights,  which  resulted  in  the  redirection  of  funding  to  organizations  outside  of  the  anti-­‐gay  community.    Benefits       Cathy  is  now  establishing  a  relationship  with  the  gay  community  put  aside  his  personal  opinions,  which  is  attracting  customers  back  to  the  restaurant.  This  relationship  is  causing  the  harassment  rate  to  go  down.  Chick-­‐fil-­‐A  is  working  with  the  city  of  Chicago  to  continue  with  the  opening  of  a  new  restaurant.  Chick-­‐fil-­‐A  is  leaving  the  debate  over  same-­‐sex  marriage  to  the  government.  Chick-­‐fil-­‐A  is  focusing  on  customers  to  continue  to  serve  great  food,  provide  hospitality,  and  provide  a  positive  influence  to  all  those  who  come  in  contact  with  Chick-­‐fil-­‐A.      

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