A Citrix Guide
Reinvent the way you work
We hear a lot about how the world of work
has changed, and up to a point, this is
true. We live in the post-industrial age of
the smartphone, social media, always-on
connectivity, wearable technology and more.
It’s also true that getting anything done in
this high-noise environment can be incredibly
But some things never change, like deadlines,
and the need to meet them. These things
are as familiar to us as they would have been
to the engineers of ancient Rome. Work will
always be work.
So, what we really mean is that work’s
surrounding context has changed. David Allen,
author of seminal productivity manual Getting
Things Done, suggests we’re not suffering from
information overload so much as “potential
meaning” overload. Our minds are awash with
things that could be useful. The stress comes
from worrying about what we should be doing
with this information.
We need new strategies to ensure we capture
and organise what’s important, stay focussed,
and see tasks through to the end.
The first, most important step is to take a fresh
look at our work habits: forget what we’ve
always done, even if the end goal remains
the same. The aim of this short guide is to
help you identify a mode of work that is truly
flexible and responsive, that delivers not just
the business plan, but also quality of life.
We all carry around a lot of stuff - not just our
wallet, handbag or gym gear. The really heavy
stuff is not so easy to name. In fact it is defined
by our inability to categorise it. The writer Mer-
lin Mann calls this stuff “amorphous, unaction-
able, flop-sweat-inducing stuff”. It’s more likely
to be psychological than physical, and because
we haven’t figured out where it belongs or
how to get it there, it stops us “completing the
atomic tasks that we want to accomplish in a
So, start thinking now about how to get rid of
the stuff you don’t need. You’ll feel instantly
better. You’ll be more productive, too. Here’s
a step-by-step process* to get you started on
THE NEW WORLD OF WORK PRODUCTIVITY, SUMMARISED
Work’s changed, man. Or has it? How to start putting all your stuff in the right place
The daily commute has become such a normal part of life that we barely notice it. Even so,
the average UK worker spends more than five weeks every year solely commuting to and
from work. That’s a lot of downtime. But working flexibly for just two days a week could give
back to the average UK worker a hefty 60 hours per year. Here’s how you could use the time:
• Read 52 bed-time stories (15 mins per story)
• Go for 10 5km runs (1 hour per run)
• Prepare 10 healthy home-cooked meals (1 hour per meal)
• Stare into space for 5 hours
• Master 5 songs on the ukulele (2 hours per song)
• Give something back and volunteer (12 hours)
What would you do with an extra 60 hours? Let us know on Twitter (@GoToMeetingUK)
“Opportunities multiply as they are seized.” – Sun Tzu “Either don’t attempt it, or carry it through to the end.” – Ovid
1. Identify all the stuff in your life that isn’t
in the right place.
2. Get rid of the stuff that isn’t yours or
you don’t need right now.
3. Create a right place that you trust and
that supports your working style and
4. Put your stuff in the right place,
5. Do your stuff in a way that honours your
time, your energy, and the context of
any given moment
6. Review mercilessly.
How are you feeling today?
To help you get the most out of your day, the Productivity Generator creates a personalised set
of recommendations for maximising your productivity, based on how you’re feeing in relation to
5 different categories, from creativity to motivation.
Fire it up and give a try.
By Andrew Millard, Citrix
THE NUMBERS DON’T LIE
Drive improvements in productivity through self-tracking
The 3-Day Challenge
Over 3 days, gather as much information as possible about your working habits – from emails
answered, to time spent at your desk, to the cups of coffee you drink – creating a ‘dashboard’ of
This data will inform your strategic overview, elevating you above the cut and thrust of each day
so you can begin to see far and wide. Your aim should be to identify areas of weakness or poor
performance. Similarly, when do you perform best? What drivers, barriers and patterns do you
see? And: what changes can you make?
“The cost of being wrong is less than the cost of doing nothing.” – Seth Godin
1. Set priorities
• At the start of the week, set your top 3
weekly priorities. What do you need to
have accomplished in seven days’ time?
For each day, set aside time for tasks
centred on Work, Play, Fit and Push.
• WORK: First, identify each day’s top 3.
‘Sometimes I’ll map out the entire week,’ says
Rae. ‘Other times, I’ll decide on my top
3 on a daily basis.’
• PLAY: Play gives your ideas room to move,
and can show up positively in your work.
• FIT: A healthy body helps keep ideas
moving. Aim to move your body at least 30
minutes a day.
WORK. FIT. PLAY. PUSH.
Freelancer Amber Rae refined her ideal working day to create a finely balanced
productivity framework for work, physical activity, play and self-improvement. Or “Work,
Play, Fit, Push” for short
“If you spend too much time thinking about a thing, you’ll never get it done.” – Bruce Lee
3 tools to get you started
Track sleep, calories burned, steps taken and
stairs climbed with Fitbit Ultra. It connects with
activity tracking apps like Endomondo too.
Gain an insight into your mood through the
day with Mappiness, an iOS app developed by
the London School of Economics.
Track screen time, caffeine, water and alcohol
intake, tasks completed and much more with
The digital health movement is a new trend for recording and analysing personal data, from
sleep and mood, to diet and exercise. The ethos of this movement is self-knowledge through
self-tracking, with consumers using smartphones, wearable sensors, apps and social networking
to map and improve their lives.
• PUSH: Do something that challenges you.
Pushing yourself out of your comfort zone
helps you learn and grow.
3. Batch activity
As much as possible, batch actions into specific
days. For example, set aside dedicated chunks
of time on one or two days for calls and meet-
ings. Make a non-negotiable time to do ac-
tions you typically procrastinate about, such as
paying bills, tidying your desk and clearing out
your inbox. It’s important too to make room
Rae emphasises that this system works for her,
but your mileage may vary. ‘Above all, when it
comes to reaching peak performance, it’s all
about experimenting to figure out what works
best for you.’
Read more about WPFP: fastcompany.com
In life and in business we are often creatures of
habit. If we know something has worked well
previously we can be reluctant to re-evaluate
it and make changes. However, taking these
tough decisions can be the difference between
a plateau in performance and continued
Team Sky faced an exceptionally tough
decision in the lead up to the 2013 Tour de
France. Sir Bradley Wiggins led the team to
victory in 2012, but teammate Chris Froome,
who came second that year, had made a
strong claim for the lead position on the basis
of his consistently exceptional form.
Wiggins would have been the easy and
apparently safe choice. But all the data
The office as we know it came about as a
result of the Industrial Revolution. The need
to oversee complex processes made a single
work site necessary, while new technology such
as the telegram, telephone and typewriter
made it practical and efficient.
But this technology-driven change is precisely
why the current office environment is not an
end point. In fact, it’s a starting point.
TOUGH DECISIONS MADE EASY THE RISE AND FALL OF THE OFFICE
Re-examine your approach to ensure you’re at your most productive Clocking out of a well-worn work institution
“Productivity is being able to do things that you were never able to do before.” – Franz Kafka “Amateurs sit and wait for inspiration, the rest of us just get up and go to work.” ― Stephen King,
ALWAYS QUESTION THE AGE-OLD MAXIM,
“IF IT AIN’T BROKE, DON’T FIX IT.”
suggested Froome would have the better
chance of victory. It was a classic head vs. heart
situation. It can’t have been an easy decison
to make, but Sky made the right choice: they
We can learn a valuable lesson from this:
always question the age-old maxim, “If it
ain’t broke, don’t fix it.” Instead, we should
constantly evaluate and re-evaluate our
position to ensure our current approach
is the most productive.
We all have routines we are comfortable in,
but true achievers will recognise when these
routines are limiting them and take a different
approach, just like Team Sky.
The GoToMeeting Calculator
Have you ever wondered how much money and time you could save by working flexibly? We
did, so we developed a new web app, the GoToMeeting Calculator, to do just that. Simply enter
a few details about your work routine, along with how many days you’d like to work flexibly
each week, and it will do the rest.
Once you’ve calculated your savings, you’ll be equipped to make the case for flexible working.
The advent of powerful, networked mobile
devices and tools for collaboration and
management means we are no longer tied
to any one location. We can work almost
anywhere. So, where will you go?
SURFING THE NEW WAVE GLOBAL RECRUITMENT MADE EASY
How a leading youth lifestyle brand is using virtual collaboration tools to build a stronger,
more connected business
How a leading recruitment firm find the brightest and most able executive candidates for
their clients without ever leaving the office
Founded in San Francisco in 1952, O’Neill has
always focussed on innovation in style and
technology. Today the sportswear specialist
produces clothes and footwear in some
140 factories worldwide. However, as the
business has grown, the sheer number of
global business locations has presented major
challenges. For example, how can IT support
be provided across the organisation? How can
different countries collaborate effectively?
To support its retail operations turned to Citrix,
taking advantage of a range of products to
meet the company’s diverse needs.
GoToAssist is at the core of this strategy,
sitting at the heart of its supply chain helpdesk
support. The fully hosted solution requires
no premise-based hardware or software and
enables seamless IT support for locations
across the UK and Europe. In addition,
GoToAssist provides remote support for a
large number of employees working from
home and travelling as part of their role.
Based out of Vienna, Qualitas Management
Consulting specialise in finding the perfect
executives from around the world for their
diverse client base. When recruiting for such
high-powered roles, interaction is essential:
the decision cannot be made simply by
reviewing a CV. However, the need to meet job
applicants in person often led to projects being
delayed. Qualitas needed a way to cut down
on travel time, without losing the personal
touch that makes their recruitment methods so
Qualitas implemented GoToMeeting to
allow consultants to meet face to face with
candidates without expensive and time-
consuming travel arrangements.
In addition, screen and file-sharing features,
enable consultants to highlight particular
areas for discussion on a candidate’s CV or
hand over control so they can lead discussion
around a particular area.
“Life is 10% what happens to me and 90% of how I react to it.” – John Maxwell “Inspiration exists, but it must find you working.” – Pablo Picasso
O’Neill also implemented video conferencing
application Citrix GoToMeeting and file sharing
tool ShareFile, enabling cost-effective, efficient
communication and file sharing between far-
flung locations. Information can
now be conveyed face to face, regardless
of distance or timezone, while designers can
share ideas without the restrictions imposed by
email size limits.
A key benefit for Peter Maljaars, O’Neill’s
global IT service and infrastructure manager,
is a stronger, more connected business: “By
bringing telepresence into the business, we’re
building confidence and trust, developing
closer relationships both within our business
and with third-party stakeholders.”
• A centralised virtual environment available
• Reduced communication costs between
headquarters and individual stores
• Downtime minimised via remote IT support
• Improved customer relationships.
Qualitas then presents candidates to clients
via GoToMeeting and discusses the options
available, without needing to travel.
Of particular value is the facility for candidates
to join a meeting via a phone line, neatly
avoiding a lengthy wait for IT to install client
Roland Wadi, Qualitas’ Managing Partner,
praised the advantages GoToMeeting offers:
“Easy implementation, high video and audio
quality, reliability and low cost of ownership
make GoToMeeting the perfect choice for our
job. We are now more flexible, stay in personal
contact and have reduced stress for our
• Saved a remarkable 75% on their travel
• Project lead times shortened, thanks to
the ability to quickly and easily interview
multiple candidates in a single day.
Visit GoToAssist.co.uk to try GoToAssist for free. Visit GoToMeeting.co.uk to download your free trial and get started today.