Fundraising Exiting Strategy


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This iBook originally formed part of fundraising training aimed at new, small, and emerging groups who, having achieved funding for a project moved straight to delivering it but towards the end of the funding life cycle omitted to give sufficient advance consideration to renewable funding to sustain the work of the organisation.

This presentation gives thought and practical consideration to a fundraising Exiting Strategy so as to enable sustainable service delivery, outcomes, and effective continuity of the organisation so as to quantify new grant aid funding from potential grant aid funders, e.g. Trusts, Foundations, Statutory – (Local, Regional, Central Government Departments, + European Union), or Corporate.

It includes practical ideas and an illustrative example of once area of discipline with identifying potential researched funders, information and url links to begin the process of engaging and looking at applying for their respective currently available funding streams.

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Fundraising Exiting Strategy

  1. 1. Fundraising !! Exiting StrategyGordon Owen Ideas for Today and Tomorrow
  2. 2. Copyright & Liability Disclaimer© 2012 by Gordon OwenAll Rights Reserved. These materials are the copyright ofGordon Owen and any dissemination, distribution, or un-authorized use is strictly prohibited.No part of this publication may be reproduced in anyform or by any means, including scanning, photocopy-ing, or otherwise without prior written permission of thecopyright holder.Liability DisclaimerBy reading this document, you assume all risks associ-ated with using the advice given below, with a full under-standing that you, solely, are responsible for anythingthat may occur as a result of putting this informationinto action in any way, and regardless of your interpreta-tion of the advice.You further agree that the Author cannot be held respon-sible in any way for the success or failure of your busi-ness as a result of the information presented below. It isyour responsibility to conduct your own due diligence re-garding the safe and successful operation of your busi-ness if you intend to apply any of the presentation and in-formation in any way to your business operations.i
  3. 3. Terms of Use & Trademarks© Terms of UseYou are given a non-transferable, “personal use” licenseto this product. You cannot distribute it or share it withother individuals.Also, there are no resale rights or private label rightsgranted when purchasing this document. In other words,its for your own personal use only.No part of this publication may be reproduced, stored ina retrieval system or transmitted in any form or by anymeans, electronic, mechanical, photocopying, recording,scanning or otherwise, except as permitted under statutein the UK without the prior written permission of thePublisher.Requests to the Publisher for permission should be ad-dressed to Mr Gordon Owen at online at Gordon Owen / Messrs G Owen & Co logos,are trademarks or registered trademarks of Mr GordonOwen and/or its affiliates in the United Kingdom andother countries, and may not be used without written per-mission. All other trademarks are the property of their re-spective owners. Gordon Owen is not associated with anyproduct or vendor, or organisation mentioned in thisbook.ii
  6. 6. 2Preparation GOLinking • 1 Training Group Funder5
  7. 7. 3PreparationLinking • 2 Preparing Gathering evidence Grant-application of need & Proposal the benefits to GO Budget those served Projections Learning Group Funder6
  8. 8. 4Guidelines The following sheet will be completed at your first Monitoring Meeting, when your Contract has been agreed and signed. There is a column (comments from Service Provider) where your comments will be included on the form. The sections are divided up into 5 catagories to cover all areas of your service delivery. Your project will be monitored under these catagories. Date: Name of Organisation: Those attending: Activity/Task 1. Work Plan: Draft Work Plan attached and agreed INITIAL MONITORING MEETING: Comments from Service Provider Messrs G Owen & Co Comments from [Insert Name of Project] Actionfor Initial 2. Targets and outcomes: Agreed and dates are clearMonitoring • Methods for evidencing agreed1 3. Agreed reporting and dates Feedback sheets Statistical data7
  9. 9. 5Guidelines INITIAL MONITORING MEETING: Date: Organisation: Activity/Task 3. Agreed reporting and dates Quarterly Report Processes/expectations clear [Funders] process if Projects are unable to deliver Comments from Service Provider Comments from [Insert Name of Project] Actionfor Initial Forms and cut off datesMonitoring • Finance expectations/cut off dates2 Future Meetings & dates Meeting 6 months prior to end8
  10. 10. 6 INITIAL MONITORING MEETING: Date: Organisation: Activity/Task Comments from Service Provider Comments from [Insert Name of Project] Action Do you have an Information Pack Are you clear on the contents 5. Plans and Policies Is a Referral Process in Place Is it clear how referrals are madeGuidelines Is there an Exit Strategyfor Initial Is there a Participation Strategy Does it link to feedback expectationsMonitoring • Have all policies been submitted3 Visit to Project9
  11. 11. 7 INITIAL MONITORING MEETING: Date: Organisation: Are there templates from [Funders] which will assist 7. Are there any training requirements ACTIONS AND DATES: Completion Dates Dates 1 Work PlanGuidelines 2 Targets and outcomesfor Initial 3 Reporting and datesMonitoring • 4 Info Pack Processes and expectations4 5 Plans and Policies Taining needs10
  12. 12. 8 Part Year Progress Report - Guidelines The following Progress Report will be sent out to you between month 3 and 9 of your contract and will need to be filled in and returned to the [Insert Title of Lead Worker/Leader who monitors]. The Form allows you to make your comments to date, alongside comments from the [Insert Project]. Please fill in your comments and email them back to the [Insert Project]. Your feedback forms (from [Insert Project Title]) and statistical information will need to be handed in to the [Insert Title of Lead Worker/Leader who monitors] Fund. Once all information is received it will be kept on file and used to measure how well your project is operating. We will allow you the maximum time to complete information. For Example: Quarter 1 (April-June) Cut Off Date 31st JulyGuidelines Quarter 2 (July- September) Quarter 3 (October-December) Cut Off Date 30th October Cut Off Date 31st Januaryfor Progress Quarter 4 (January-March) Cut Off Date 30th April If there are concerns from either party, a follow-up meeting may be scheduled to discuss this further. The shaded column on the Report (Comments from Service Provider) is for any comments you would like to make regarding yourReport • 1 progress over the last Quarter. The sections cover 4 categories: Workplan, Targets and Outcomes, Feedback Sheets and Reports and your Quarterly returns for Finance and for the [Insert Title of Lead source who monitors]. To assist you with your comments, we have included the following guidelines: 1. Workplan - Please state on target. If this is not the case, please include your comments and a date this will be completed by Services Delivered-Please state on target. If this is not the case, please include comments as to why services were not delivered as anticipated-any problems you have encountered and how you intend to move forward in the next quarter 2. Targets and Outcomes Reached-The [Insert Project] will attach your targets and outcomes which were agreed with you at your Initial Monitoring Meeting. The Targets were listed as Actions 1-4. If these have been reached and evidence is attached, please state on target. If this is not the case, please include your comments and any relevant dates for supplying this information. It may be that we already have this information already on file. Please make a note of when the information was submitted.11
  13. 13. 9 Part Year Progress Report - Guidelines 3. Feedback sheets-Please make a note in your comments sections if you have attached feedback forms or it they have been submitted previously. If sheets are still being developed, please include your comments and a date for completion. Statistical Feedback-This is for any information you have received from other Organisations/Agencies e.g. Information from [Insert Title of statutory or other agency(ies) sources, Data collected from the [Insert statutory or other agencies source from which data can be gathered] etc Organisational Report-Please comment if you have included this in the last section of this ReportGuidelines 4. Returns from [Insert statutory or other agencies source from which data can be gathered] - Please make comment if you had any difficulties with submitting information Financial Returns-Please make comment if you had any difficulties with submitting this information on timefor Progress 5. Policies-Have we received all copies of Policies requested when you first made application for funding Have we received your Participation Strategy. Please indicate if Policies are attachedReport • 2 Referrals-We would like to know if referrals are coming through the avenues you had anticipated in your Application and also if you are able to refer on to different Agencies and to other [Insert Project] Projects if necessary 6. Visit to Project-Will give details of the visit and some feedback from the [Insert Project] Thank you and please do not hesitate to call us if you have any enquiries12
  14. 14. 10 Messrs G Owen & Co PART YEAR PROGRESS REPORT: Quarter 1 Name of Organisation: Quarter 2 2 Quarter Contact Person: Quarter 33 Quarter Date: Quarter 4 Activity/Task Comments from Service Provider Comments from [Insert Project] Yes Actions 1. Work Plan updated for next Qrt Services delivered as anticipatedGuidelines 2. Targets & outcomes reached Any variations Action 1for Progress Action 2 Action 3Report • 3 Action 4 3. Feedback-Reports attached Feedback from [Insert Service Users] Feedback from parents/carers13
  15. 15. 11 Messrs G Owen & Co PART YEAR PROGRESS REPORT: Quarter 1 Name of Organisation: Quarter 2 2 Quarter Contact Person: Quarter 33 Quarter Date: Quarter 4 Activity/Task Comments from Service Provider Comments from [Insert Project] Yes Actions 3. Feedback-Reports attached CF suggestions to improve systems? Statistical data attached Organisational Report included CF suggestions to improve systems?Guidelines 4. [Insert Project] Returns [Insert Leader Source who Monitor]for Progress Were returns submitted on time All information includedReport • 4 Returns submitted electronically Information accurate14
  16. 16. 12 Messrs G Owen & Co PART YEAR PROGRESS REPORT: Quarter 1 Name of Organisation: Quarter 2 2 Quarter Contact Person: Quarter 33 Quarter Date: Quarter 4 Activity/Task Comments from Service Provider Comments from [Insert Project] Yes Yes Financial Returns Were receipts on time Was the information accurateGuidelines Did costs remain in budgetfor Progress 5. Policies All outstanding polices submitted Has a Participation Strategy been developedReport • 5 Is Participation Strategy on target Referral Process Is referral process in operation Is there an Exit Strategy15
  17. 17. 13 Messrs G Owen & Co PART YEAR PROGRESS REPORT: Quarter 1 Name of Organisation: Quarter 2 2 Quarter Contact Person: Quarter 33 Quarter Date: Quarter 4 Activity/Task Comments from Service Provider Comments from [Insert Project] Yes Yes Were referrals from Agencies suggested in your original applicationGuidelines Were anticipated nos reachedfor Progress Is there a process in place for referring young people on to other AgenciesReport • 6 Are referrals being made on to other Agencies If so, how many this Quarter 6. Visit to Project Have you been visited or date set16
  18. 18. 14 SERVICE PROVIDER ORGANISATIONAL REPORT: Please give an overview of how your Project is going, the good and not so good - along with any changes you have made to service delivery or staffing. Please include any outings and any feedback or comments received regarding your Service.Guidelinesfor ProgressReport • 717
  19. 19. 15 Messrs G Owen & Co PROGRESS REPORT SUMMARY: Quarter 1 Name of Organisation: Quarter 2 2 Quarter Contact Person: Quarter 33 Quarter Date: Quarter 4 [Insert Project] TO FILL IN - PREVIOUS ACTIONS: CURRENT ACTIONS c/fwd 1 Completed 1 Work Plan: 2 Completed 3 Completed 2 Targets and outcomes 4 Completed 5 Completed 3 ReportsGuidelines 4 5 Returns Policiesfor Progress Incomplete Actions: 1 2 6 Visit to Project Comments from [Insert Project]Report • 8 3 4 5 Current Actions: from this Report 1 2 3 4 5 618
  20. 20. 16 The Purpose of the Final Report : As a supportive document for alterna- tive funding. As a tool to assist with determining funding beyond 31 March, if further ap- plication is made to the [Insert Name of Project]. The Process:-Guidelines 1. You make comments against the given headings$ $ 2. Return the form (with your comments) to the [Insert Name of Project]for Final 3. We make our comments, based on what you have written and on ourReport • 1 experience of working with you 4. We return our comments to you$ $ $ $ $ 5. You comment on what we have said$$ $ $ 6a If you agree, we both sign it off$ $ $ $ $ 6b If we dont agree, then a meeting will be arranged between us$ $ 7. We both sign it off$ $ $ $ $ $ $ $ 8. This form should be completed before application for funding takes place.$ Each category listed is made up of several questions and will be graded as target met, partially met or not met. The grading will take into consideration that the first Quarter will be more of a learning time, however it would be expected that the following Quarters should be pro- ducing the expected outcomes. Where this is not the case, there may be good reason for any variation and this will be noted in the comments and reflected in the grading.$ $ $ $ If you have any concerns with the grading, you can book a meeting to dis- cuss the paper and any necessary changes will be made accordingly. This sheet should however, accurately reflect the overall comments and discus- sions from your past Monitoring Reports. The [Insert Name of Project] will clearly indicate the basis for any grading of partially met or not met. $19
  21. 21. 17 This Form may be used as a reference for to other Funding Agencies, if required. Messrs G Owen & Co Date: FINAL REPORT: Name of Organisation: Those attending: Activity/Task Comments-Service Provider Comments-[Insert Name of Project] 1. Exit Strategy Is Exit Strategy adequate Target Met Partially Met Not Met 2. Targets and outcomes: Were targets/outcomes metGuidelines If not, was their valid reason for thisfor Final Was evidencing clear and submitted on time Target Met Partially Met Not MetReport • 2 3.Agreed reporting & dates Were feedback sheets on time Target Met Partially Met Not Met Were Qrtly Reports Submitted Was information informative Was statistical data adequate and on time Target Met Partially Met Not Met20
  22. 22. 18 Date: FINAL REPORT Name of Organisation: Those attending: Activity/Task Comments-Service Provider Comments-[Insert Name of Project] Did the Quarterly Report cover the reqd information Were Qrtly Monitoring Forms completed/returned on time Target Met Partially Met Not Met 4. Processes/expectationsGuidelines Did Project change significantly from original agreement Did the Project run withoutfor Final ongoing supervision Was the Project visited Did visits reflect information from Reports and feedback Target Met Partially Met Not MetReport • 3 Was the Project flexibile where necessary, adapting to changing needs Did the Project evidence that young people have been consulted and that the Project has evolved in line with this Target Met Partially Met Not Met21
  23. 23. 19 Date: FINAL REPORT Name of Organisation: Those attending: Activity/Task Comments-Service Provider Comments-[Insert Name of Project] Were Forms accurate and submitted on time Target Met Partially Met Not Met Were financial receipts submitted on time Target Met Partially Met Not MetGuidelines Were receipts in a logical order, easily followed and accurately totalled Target Met Partially Met Not Met 5. Plans and Policiesfor Final Has Referral Process met expectations Target Met Partially Met Not Met Were there referrals on toReport • 4 other Agencies Did Participation reach Target Met Partially Met Not Met expectations and link to feedback expectations Target Met Partially Met Not Met Was there evidence of a need to expand the service Target Met Partially Met Not Met22
  24. 24. 20Guidelinesfor FinalReport • 523
  25. 25. 21Getting PLAN AHEAD Think in terms of months not weeks -Beyond the 
Wastepaper Trusts may meet onlyBin - PlanAhead twice a year. Funding may be committed 18 months ahead.24
  26. 26. 22Getting RESEARCH THE DONOR Read up on their policy and priorities. How much do they normally give?Beyond the 
 Find out the right contact nameWastepaper When is the best time to apply?Bin - Do they issue guidelinesResearch How do they like to be approached?Donor25
  27. 27. 23 PACKAGE YOUR PROJECT Identify unique selling pointsGettingBeyond the 
 Package specific needsWastepaper Prepare a proper budgetBin - Packageyour Project Consider unit costs or a choice of costs26
  28. 28. 24Getting PLAN THE PROPOSAL Organise your information Gather supporting documentsBeyond the 
 Decide on a formatWastepaperBin - Planyour proposal27
  29. 29. 25Questions &Answers28
  30. 30. Where toGet MoreInformationHelp ! Gordon OwenSupport e-Mail: Web Site: [Striving to Create Provisions for Tomorrow’s Organisations] ISBN 978-1-291-31298-0 90000 9 781291 312980© Gordon Owen Esqxxix
  31. 31. Youth-focused Grant Bodies • 1BBC Children In need Appeal: Deadlines for applying for funds from BBC Chil-dren in Need are provide on their website below.If you would like to receive a copy in the post please call us on 020 8576 7788 so theycan add you to their mailing list. Fairbairn Foundation: You can apply if:• You are a registered charity OR properly constituted organisation. The purpose forwhich you are applying must be legally charitable and your constitution must allowyou to carry out the work you propose. We will need to see a copy of your constitu-tion or set of rules. [Read Information to help you apply for further guidance on theirwebsite].• Your proposal falls within their funding priorities – see website.• The work for which you want funding will happen in the future, i.e. has not already taken place• The work will benefit a group of people, not an individual• The work will benefit people within the UK.In the first instance please telephone the enquiry number for whichever of our fourProgrammes you consider most relevant to your idea.
  32. 32. Youth-focused Grant Bodies • 2 Youth Music: Youth Music is a charity which distributes its funds in a variety of ways - open programmes which are open for application - grants of up to £20,000 available - and solicited programmes which are run in partnership with bigger or- ganisations. Youth Musics current funding lasts until 2005. Over that period they intend to bol- ster existing programmes and provide new music-making opportunities. Youth Mu- sic funds programmes which cover all kinds of music - classical, music technol- ogy, jazz, folk, Asian music and many others. On their website you can find out further details about each of their programmes, download application forms, find out what programmes are running in your area, and if you are already funded by them you can log your events and submit your monitoring form and final report. British Council – Youth Connect: A significant number of progress. Interested readers needs to see their Web site for further details.
  33. 33. Youth-focused Grant Bodies • 3 Jack Petchey Foundation: The aim of the Foundation is to help develop the po- tential within young people aged 11-25, especially those struggling with 21st Cen- tury problems. The Foundation is eager to help young people take advantage of opportunities and play t h e i r p a r t i n s o c i e t y. Shine: SHINE is a dynamic new charity set up to fund educational support pro- grammes for children and young people from the most disadvantaged parts of Greater London. They focus on value for money investment and proven educa- tional impact. We believe that we can support effective intervention in the lives of children and young people by: • Finding sound organisations to fund; • Developing solid proposals with them which have measurable educational out comes; • Rigorously monitoring and evaluating all funded projects, establishing the exact impact on raising educational achievement levels; and • Replicating successful projects elsewhere. In order to achieve this they will fund only organisations and projects that meet their essential criteria. They will also fund core costs.
  34. 34. Youth-focused Grant Bodies • 4 SureStart: Three programmes: SureStart; Child Care Link; Childcare Carers. See: The Welcome Foundation - Pulse: Funding youth arts projects inspired by bio- medical science. This funding scheme supports performing arts projects that en- able young people to engage with biomedical science and encourage them to tackle complex, emotive issues. The key aim is innovation and performing arts companies should come up with new ways of exploring science and engaging young people. Projects can be de- veloped by, for, or with young people up to 20 years old. Funding: The scheme has three levels of funding: grants up to £3000, £10 000, or £40 000.xxxiii
  35. 35. Youth-focused Grant Bodies • 5© Scope/subject boundaries: Any theme related to bio-medical science and/or its wider social impact can be ex-plored. The fundamental principles of Pulse are empower-ment, education, active engagement of young audiences andartistic innovation, so the scheme is as non-prescriptive aspossible. Proposals that break normal artistic boundariesare encouraged. There will be no unreasonable restrictionon what may be said about issues around biomedical sci-ence. New ideas are encouraged and a list of topic sugges-tions below may be helpful as a starting point. England: The National Lottery was set up by theGovernment in 1995 to raise extra money for good causes.Sport was named as one of the good causes to benefit fromLottery money and Sport England (then known as the Eng-lish Sports Council) was named as a distributor. Sport im-proves the quality of life for all and provides lasting benefitsin areas such as education, health, the regeneration of com-munities and promoting social inclusion. Reviewing situa-tion at present.
  36. 36. Youth-focused Grant Bodies • 6The Sutton Trust: The Sutton Trust works primarily with organisations such asschools, universities, community groups, charities and research bodies. They arekeen to ensure that the projects they support have the maximum impact, enabling asmany people as possible to benefit. They are happy to discuss project proposals be-fore applications are sent in, and as there is no formal application form, they can beflexible in our approach to potential projects. Examples of the type of organisationswith which we work can be found in the Projects Information section. If your organisa-tion is looking to apply for funding, see their Application Guidelines. You can also readsome Frequently Asked Questions about organisation funding. Wates Foundation: The Foundation aims to alleviate distress and improvethe quality of life by promoting a broad range of social priorities with a core areaof special focus. Some priorities reflect the interests of particular Trustees. Thereis emphasis on the physical, mental and spiritual welfare of the young and disad-vantaged aged 8-25. Racial equality is stressed throughout. Grants are concen-trated on projects on the Greater London area.
  37. 37. Youth-focused Grant Bodies • 7© Ragdol Foundation: Focuses on grants to promote projects, activities or event whichpromote the education and development of young children through the arts.Please see web site for ‘how to apply’. Bridge Trust Fund: Their ongoing programme funding charitable activity in London.All work must fall into one of five priority areas (view their website for further details):* Access for disabled people* Londons environment* Children and young people* Older people in the community* Strengthening the voluntary and community sectors Fund: Please see their web site for both criteria (small & large grants) and applicationform at:
  38. 38. Youth-focused Grant Bodies • 8© Living Spaces: A government scheme open to local groups of-fering grants of £1,000-100,000 to fund projects that improvecommunity open spaces.Projects that qualify and how to apply - Grants can be used to sup-port activities such as; Creating or improving local parks or parts oflarger parks; Creating or improving play areas or seating areas;Cleaning up neglected land in residential areas; Carrying out smallplanting schemes on verges or on estates; Restoring ponds, path-ways gateways or boundaries.Ideas for this scheme must come from the community. Groups donot have to be registered charities. You will need to submit an appli-cation form, which are available from the website or by calling; 0845 6003190. It is a rolling programme so there is not a deadline. Ground-work West London. Tel: 020 8743 3040xxxvii
  39. 39. Youth-focused Grant Bodies • 9© Community Engagement: The Forward work pro-gramme. Funding in the region of £20,000 is available tocommunity/voluntary groups who are interested in takingpart in a major new programme of community engagementactivities around drug prevention, education and treatmentissues.Projects that qualify and how to apply - In order to takepart you must be; able to access people from your own com-munity who are willing to undertake training and who youcan manage with our support, whilst they work on a com-munity engagement activity, e.g. a needs assessment activity.Willing to work with your local Drugs Action Team. Ableto demonstrate that your community will benefit from thecapacity building opportunities that this project will bring.Priority areas are: BME communities; Crack cocaine; Re-ducing drug related death; Community led drug resource de-velopment; Drug use and alcohol/ sexual health HIV/AIDS/teenage pregnancy. Application forms are now avail-able. The closing date for receipt of completed applicationforms is Friday October 31st 2003. Centre for Ethnicityand Health, University of Central Lancashire, Preston, PR12HE. Tel: 01772 892 774 Fax: 01772 892 780
  40. 40. Youth-focused Grant Bodies • 10Make Space Development Fund: Whats It For?Grants to promote after school clubs for 11–16 year olds.Who Can Apply? Clubs, schools and youth organisations.What Is Available? Grants of up to £15,000. Details -Clubs, schools and youth organisations can apply to thefund for grants to create or develop after school clubs andactivities. The use of the grants will be determined by theMake Space guidelines which were created in consultationwith young people themselves. The clubs should be for 11-16 year olds, open regularly after school and in holidays.They should provide a space for young people to spendtime with friends and take part in a range of activities, in-cluding IT, sports, music and arts.
  41. 41. Fundraising on the Internet • 13[Potential Funders website url links]""