Freewaves' 11th Festival, HOLLYWOULD...

423 views

Published on

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
423
On SlideShare
0
From Embeds
0
Number of Embeds
15
Actions
Shares
0
Downloads
8
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Freewaves' 11th Festival, HOLLYWOULD...

  1. 1. SPONSORSHIP PROPOSAL FOR
  2. 2. FREEWAVES
  3. 3. FREEWAVES <ul><li>Largest new media art festival in the United States </li></ul><ul><li>An online magnet for media arts </li></ul><ul><li>A grassroots yet global arts organization </li></ul><ul><li>20 years of successful exhibitions, connecting innovative, </li></ul><ul><li>relevant and independent art from around the world </li></ul>
  4. 4. New Media Art
  5. 7. 11TH FESTIVAL OF NEW MEDIA ARTS FREE REAL and VIRTUAL EVENTS 10 BLOCKS ON HOLLYWOOD BOULEVARD (BETWEEN CAHUENGA & HIGHLAND) 10 DAYS IN OCTOBER 2008
  6. 8. Freewaves’ Home
  7. 9. Online Interactive Festival Map
  8. 10. <ul><li>Projections on buildings </li></ul><ul><li>Storefront video installations </li></ul><ul><li>Videos on flat screens in stores </li></ul><ul><li>Audio loops/sound pieces on sidewalks </li></ul><ul><li>Artists’ interactive mobile media </li></ul><ul><li>Video and audio podcasts </li></ul><ul><li>Online projects available at internet cafés and wifi areas </li></ul><ul><li>Theatre-based screenings </li></ul><ul><li>TV artcasts on buses </li></ul>HOLLYWOOD BOULEVARD FORMATS
  9. 11. <ul><li>10 curators - 5 US and 5 international </li></ul><ul><li>150 artists from numerous cultures and ethnicities </li></ul><ul><li>Themed Nights: Art Members, Music + Video, Eco-Awareness, Film and Hollywood History </li></ul><ul><li>Events at high-profile locations such as The Roosevelt Hotel, Hollywood and Highland Center and The Musicians Institute </li></ul>PROGRAMMING
  10. 12. Art on Benches
  11. 13. Art Projections on Buildings
  12. 14. Art on Marquees
  13. 15. Art on Marquees
  14. 16. Art on Buildings
  15. 17. Art on the Boulevard
  16. 18. Art in Stores
  17. 19. Art in Internet Cafes
  18. 20. VENUES Los Angeles Contemporary Exhibitions Twenty Five Degrees Restaurant Virgin Megastore Lucky Strike Lanes Souvenirs of Hollywood Hollywood Museum Hollywood Toys & Costumes Snow White Cafe & Restaurant Hollywood Pro Bicycles Musso & Frank’s Famima!! Kino Sushi Pig'n Whistle Egyptian Theater Bella Cucina The Blue Stone Kayden Tattoo Cafe Audrey Geisha House Lucky Devils Second City Studio Theatre Napoleon Perdis, Make up Academy Larry Edmunds Bookshop, Inc. LAXXY electronics store Hollywood Book & Poster Co. Hightech Electronics Hollywood Camera and Music Hollywood Magic Hollywood Suit Outlet Iguana Vintage Clothing Velvet Margarita Cantina L.A. Public Library, Hollywood Branch Yonni's' Café Kung Pao Kitty Restaurant Amoeba Music LA Gay/Lesbian Center US Hostels Hollywood Community Housing
  19. 21. FUNDERS <ul><li>The James Irvine Foundation </li></ul><ul><li>The Andy Warhol Foundation </li></ul><ul><li>National Endowment for the Arts </li></ul><ul><li>Getty Grant Program </li></ul><ul><li>LA County Arts Commission </li></ul><ul><li>Pasadena Art Alliance </li></ul><ul><li>Peter Norton Family Foundation </li></ul><ul><li>Los Angeles City Cultural Affairs Department </li></ul>
  20. 22. SUPPORTERS <ul><li>UCLA Center for Research in Engineering, Media and Performance </li></ul><ul><li>Hollywood Arts Council </li></ul><ul><li>Hollywood Chamber of Commerce </li></ul><ul><li>Community Redevelopment Agency (CRA) </li></ul><ul><li>Central Hollywood Neighborhood Council </li></ul><ul><li>Councilman Garcetti’s office </li></ul><ul><li>Councilman LaBonge’s office </li></ul><ul><li>Goethe Institute </li></ul>
  21. 23. <ul><li>LACE/FREEWAVES’ art/film/culture audience </li></ul><ul><li>Regional, national and international tourists </li></ul><ul><li>LA-based entertainment seekers </li></ul><ul><li>90028 diverse resident population </li></ul><ul><li>Hollywood Boulevard transit riders </li></ul>TARGET AUDIENCES
  22. 24. <ul><li>Showcase your products to over 2,500,000 tourists and residents </li></ul><ul><li>Expose highly educated and technologically savvy audience members to your products </li></ul><ul><li>Receive a tax write off </li></ul><ul><li>Add an amazing layer of cultural desirability to your brand </li></ul>BENEFITS
  23. 25. <ul><li>Press Coverage through a press release campaign. </li></ul><ul><li>Advertising on radio, in newspapers, magazines, transit, outdoor locations, and print and web. </li></ul><ul><li>Website with streaming video, artist interviews, program information and sponsor links. </li></ul><ul><li>Email Blasts to FREEWAVES and LACE mailing lists of 10,000 </li></ul><ul><li>Direct Mailing Outreach, to schools, nonprofits, community centers, art galleries and 90028 residents. </li></ul><ul><li>Hollywood Boulevard neighborhood promotion campaign with local partners. Signage including pole banners, billboards, and marquee ads. </li></ul><ul><li>Projects on the street will bring additional visibility to the festival. </li></ul>PUBLICITY
  24. 26. Logo on Banners along Hollywood Boulevard
  25. 27. Logo on Ads, Promotional Materials
  26. 28. Logo on Ads, Promotional Materials
  27. 29. Logo on Website and Link
  28. 30. The Hollywood Walk of Fame
  29. 31. Cultural Tourists
  30. 32. Tourist Information Booth
  31. 33. Hollywood & Highland Shopping Center
  32. 34. Hollywood Boulevard
  33. 35. REMAP HOLLYWOULD UCLA/NOKIA <ul><li>Digital Community Portraits </li></ul><ul><li>Cell Phone-based Walking Tour </li></ul><ul><li>Installations on Hollywood Boulevard </li></ul><ul><li>Component on Freewaves Website </li></ul><ul><li>Collaboration with UCLA and USC Students </li></ul>
  34. 36. Remap Participants High School Students
  35. 37. Street Performers Remap Participants
  36. 38. Street Performers Remap Participants
  37. 39. Tools Used in Remap Project
  38. 40. 6522 Hollywood Boulevard Los Angeles California 90028 323.871.1950 www.Freewaves.org

×