IF CARLSBERG DID
SOCIAL NETWORKING
Got a questions...?
@googledave
@phcreative
WHO WOULD YOU WANT BEHIND THE DOOR?
• Your target audience
• Where are they, ‘which pub’?
• Strategic partners
• Your cust...
• A good conversationalist, listens most of the time,
that’s how, when you talk, you know what to say
• # Who are you list...
@googledave
@phcreative
#SocialRecDebate
Got a questions...?
@googledave
@phcreative
Got a questions...?
@googledave
@phcreative
Got a questions...?
@googledave
@phcreative
Got a questions...?
@googledave
@phcreative
Got a question?
@googledave
@phcreative
https://followerwonk.com
@googledave
@phcreative
#SocialRecDebate
@googledave
@phcreative
#SocialRecDebate https://followerwonk.com
@googledave
@phcreative
#SocialRecDebate https://followerwonk.com
Once you know what they look like
Do your homework and find
your influencers and their
communities
Follow me @googledave
t...
Thanks for listening and keep in touch
@GoogleDave
email: googledave@ph-creative.com
tel: 01512275549
Got a questions...?
...
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If Carlsberg Did Social Media

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Demystifying social media and how business can think about it - by imaging they are going to the pub!

Published in: Marketing, Technology, Business
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If Carlsberg Did Social Media

  1. 1. IF CARLSBERG DID SOCIAL NETWORKING Got a questions...? @googledave @phcreative
  2. 2. WHO WOULD YOU WANT BEHIND THE DOOR? • Your target audience • Where are they, ‘which pub’? • Strategic partners • Your customers • Influencer networks • Who influences them? • Who else and why? • Who would you, buy a beer? Got a questions...? @googledave @phcreative
  3. 3. • A good conversationalist, listens most of the time, that’s how, when you talk, you know what to say • # Who are you listening to? • Be interested in others, not yourself! • Don’t broadcast sales messages • Make friends, build trust and help others • 80 / 20 rule • Remember… ‘Givers Gain’ PROBABLY THE BEST SOCIAL NETWORKING ADVICE! Got a questions...? @googledave @phcreative
  4. 4. @googledave @phcreative #SocialRecDebate
  5. 5. Got a questions...? @googledave @phcreative
  6. 6. Got a questions...? @googledave @phcreative
  7. 7. Got a questions...? @googledave @phcreative
  8. 8. Got a questions...? @googledave @phcreative
  9. 9. Got a question? @googledave @phcreative
  10. 10. https://followerwonk.com @googledave @phcreative #SocialRecDebate
  11. 11. @googledave @phcreative #SocialRecDebate https://followerwonk.com
  12. 12. @googledave @phcreative #SocialRecDebate https://followerwonk.com
  13. 13. Once you know what they look like Do your homework and find your influencers and their communities Follow me @googledave to receive this free guide Got a questions...? @googledave @phcreative
  14. 14. Thanks for listening and keep in touch @GoogleDave email: googledave@ph-creative.com tel: 01512275549 Got a questions...? @googledave @phcreative
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