How To Become Digitally Famous At Recruitment

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My slide deck from The Jobs Post Event in Manchester.

How, why and what you can do to engage candidates using lasted tactics and techniques in digital recruitment and social media

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  • Magic momentsHope street hotel – bar storyWhat happened afterwards?!Give you customers a ‘digital hug’
  • TV channels Me and the wifeDifferent audiences – FB consumer, glossy mags / LinkedIn professional(could use different pubs analogies?)
  • How To Become Digitally Famous At Recruitment

    1. 1. Got a question? @googledave @phcreative HOW TO BECOME DIGITAL FAMOUS IN SOCIAL RECRUITMENT
    2. 2. Got a question? @googledave @phcreative
    3. 3. Got a question? @googledave @phcreative
    4. 4. Got a question? @googledave @phcreative
    5. 5. Got a question? @googledave @phcreative
    6. 6. Got a question? @googledave @phcreative Optimise for experience and multi-device. Engaging, sharable, contagious content is key.
    7. 7. CONVERGANCE OF DIGITAL MARKETING Got a question? @googledave @phcreative
    8. 8. Got a question? @googledave @phcreative
    9. 9. Got a question? @googledave @phcreative
    10. 10. Got a question? @googledave @phcreative
    11. 11. Got a questions...? @googledave @phcreative But how do you find them?
    12. 12. Got a question? @googledave @phcreative
    13. 13. IF CARLSBERG DID NETWORKING Got a question? @googledave @phcreative
    14. 14. Got a question? @googledave @phcreative
    15. 15. Got a question? @googledave @phcreative
    16. 16. Got a question? @googledave @phcreative
    17. 17. Got a question? @googledave @phcreative
    18. 18. https://followerwonk.com Got a question? @googledave @phcreative
    19. 19. https://followerwonk.com Got a question? @googledave @phcreative
    20. 20. http://app.buzzsumo.com/ Got a question? @googledave @phcreative
    21. 21. In association with Mersey Maritime Got a question? @googledave @phcreative
    22. 22. http://www.ted.com/talks/simon_sinek_how_great_leade rs_inspire_action.html Got a question? @googledave @phcreative
    23. 23. Got a questions...? @googledave @phcreative
    24. 24. Got a questions...? @googledave @phcreative Entertain Inspire Educate Convince
    25. 25. http://www.hubspot.com/blog-topic-generator http://alltop.com Got a question? @googledave @phcreative
    26. 26. Got a question? @googledave @phcreative
    27. 27. Got a question? @googledave @phcreative
    28. 28. No, they really do care about this stuff! Got a question? @googledave @phcreative
    29. 29. http://app.buzzsumo.com Got a question? @googledave @phcreative
    30. 30. https://socialcrawlytics.com Got a question? @googledave @phcreative
    31. 31. Got a question? @googledave @phcreative
    32. 32. Got a question? @googledave @phcreative
    33. 33. Got a question? @googledave @phcreative
    34. 34. Got a question? @googledave @phcreative
    35. 35. Got a question - @googledave / dave@ph-creative.comHOW DO YOU MEASURE UP?
    36. 36. @googledave @phcreative #SocialRecDebate http://www.kaushik.net/avinash/best-social-media-metrics- conversation-amplification-applause-economic-value/
    37. 37. SOCIAL MEASURMENT ECONOMIC VALUE @googledave @phcreative #SocialRecDebate
    38. 38. SOCIAL MEASURMENT ATTRIBUTION @googledave @phcreative #SocialRecDebate
    39. 39. Got a question? @googledave @phcreative
    40. 40. Got a question…? @googledave dave@ph-creative.com Be remarkable
    41. 41. Got a question…? @googledave dave@ph-creative.com Goosebumps
    42. 42. Thanks for listening and keep in touch @GoogleDave email: googledave@ph-creative.com tel: 01512275549 Got a question? @googledave @phcreative

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