Mashups - PåNäset.se
October 24th 2007
contact: bjorn.jeffery@goodold.se, +46 (0)70-5661946
Presentation
Björn Jeffery
    CEO & Internet Strategist at Good
    Old
    Two offers: strategy and web
    development
...
“A mashup is a web application
                         that combines data from more
                          than one so...
PåNäset.se




 contact: bjorn.jeffery@goodold.se, +46 (0)70-5661946
Background
    Hyperlocal initiative by
    Sydsvenskan.se /
    News and events /
    Focus on UGC /

contact: bjorn.jeff...
Conditions
    Project over six weeks /
    No time to develop all the
    technology /
    Experiment! /

contact: bjorn....
News




contact: bjorn.jeffery@goodold.se, +46 (0)70-5661946
Micro blog




 contact: bjorn.jeffery@goodold.se, +46 (0)70-5661946
Photo blog




 contact: bjorn.jeffery@goodold.se, +46 (0)70-5661946
Events




 contact: bjorn.jeffery@goodold.se, +46 (0)70-5661946
Shopping




 contact: bjorn.jeffery@goodold.se, +46 (0)70-5661946
Temperature




  contact: bjorn.jeffery@goodold.se, +46 (0)70-5661946
Results
    Doubled sales in the area /
    Tripled visits at the local
    section of Sydsvenskan.se /


contact: bjorn.j...
Experiences
    Others technology... can’t be
    trusted :) /
    Use mashups for speed and
    trial primarily /

contac...
Want to do mashups?
Contact me:
bjorn.jeffery@goodold.se or
mobile: +46 70-566 19 46



                   The end    cont...
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New Media Days - Mashups

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Short presentation about Sydsvenskan.ses mashup project Panaset.se, held at New Media Days in Hellerup the 24th of October 2007.

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New Media Days - Mashups

  1. 1. Mashups - PåNäset.se October 24th 2007 contact: bjorn.jeffery@goodold.se, +46 (0)70-5661946
  2. 2. Presentation Björn Jeffery CEO & Internet Strategist at Good Old Two offers: strategy and web development Two clients: B2C/B2B and agencies contact: bjorn.jeffery@goodold.se, +46 (0)70-5661946
  3. 3. “A mashup is a web application that combines data from more than one source into a single integrated tool; a typical example is the use of cartographic data from Google Maps to add location information to real- estate data from Craigslist, thereby creating a new and distinct web service that was not originally envisaged by either source. http://en.wikipedia.org/wiki/Mashup_%28web_application_hybrid%29 contact: bjorn.jeffery@goodold.se, +46 (0)70-5661946
  4. 4. PåNäset.se contact: bjorn.jeffery@goodold.se, +46 (0)70-5661946
  5. 5. Background Hyperlocal initiative by Sydsvenskan.se / News and events / Focus on UGC / contact: bjorn.jeffery@goodold.se, +46 (0)70-5661946
  6. 6. Conditions Project over six weeks / No time to develop all the technology / Experiment! / contact: bjorn.jeffery@goodold.se, +46 (0)70-5661946
  7. 7. News contact: bjorn.jeffery@goodold.se, +46 (0)70-5661946
  8. 8. Micro blog contact: bjorn.jeffery@goodold.se, +46 (0)70-5661946
  9. 9. Photo blog contact: bjorn.jeffery@goodold.se, +46 (0)70-5661946
  10. 10. Events contact: bjorn.jeffery@goodold.se, +46 (0)70-5661946
  11. 11. Shopping contact: bjorn.jeffery@goodold.se, +46 (0)70-5661946
  12. 12. Temperature contact: bjorn.jeffery@goodold.se, +46 (0)70-5661946
  13. 13. Results Doubled sales in the area / Tripled visits at the local section of Sydsvenskan.se / contact: bjorn.jeffery@goodold.se, +46 (0)70-5661946
  14. 14. Experiences Others technology... can’t be trusted :) / Use mashups for speed and trial primarily / contact: bjorn.jeffery@goodold.se, +46 (0)70-5661946
  15. 15. Want to do mashups? Contact me: bjorn.jeffery@goodold.se or mobile: +46 70-566 19 46 The end contact: bjorn.jeffery@goodold.se +46 (0)70-5661946

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