3   Microsoft Confidential
6   Microsoft Confidential
8   Microsoft Confidential
81%
                                                                                                                      ...
11   Microsoft Confidential
Visual Studio   .NET Compact    SQL Server     Emulator, SDK
    2008        Framework 3.5   Compact 3.5       Tools


   ...
Visual Studio   .NET Compact    SQL Server     Emulator, SDK
    2008        Framework 3.5   Compact 3.5       Tools


   ...
Visual Studio   .NET Compact    SQL Server     Emulator, SDK
    2008        Framework 3.5   Compact 3.5       Tools


   ...
Visual Studio   .NET Compact    SQL Server     Emulator, SDK
    2008        Framework 3.5   Compact 3.5       Tools


   ...
16   Microsoft Confidential
17   Microsoft Confidential
Discover the applications that make your phone yours
• Easily navigate a large library of applications
• Access user ratin...
Most Popular


                   New
 Native Code

                 Featured
Managed Code

                Categories
  W...
• Developer with familiar tools.
• Grow Distribution to every
  Windows Phone user!
• Simple and Transparent Publishing
  ...
EMEA

               Austria                       Poland
                         Greece
               Belgium   Ireland...
http://developer.windowsmobile.com
Distribute
• Author Metadata                      • Track progress
                    • Publish
• Certify                ...
Windows       • Check that application is well written
               • Installs, uninstalls, no malware, no memory
Mobile...
Microsoft   Payment
                        Processor




Payout Currencies
SELL
                                                   LAUNCH
                                    SUBMISSION
            ...
http://developer.windowsmobile.com
36   Microsoft Confidential
Windows Mobile 6.5 Overview
Windows Mobile 6.5 Overview
Windows Mobile 6.5 Overview
Windows Mobile 6.5 Overview
Windows Mobile 6.5 Overview
Windows Mobile 6.5 Overview
Windows Mobile 6.5 Overview
Windows Mobile 6.5 Overview
Windows Mobile 6.5 Overview
Windows Mobile 6.5 Overview
Windows Mobile 6.5 Overview
Windows Mobile 6.5 Overview
Windows Mobile 6.5 Overview
Windows Mobile 6.5 Overview
Windows Mobile 6.5 Overview
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Windows Mobile 6.5 Overview

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Learn about the cool new Windows Mobile 6.5 mobile platform! Hear about the new UI, the 6.5 emulator and other SDK tools, and Web enhancements in Internet Explorer Mobile including support for the W3C Mobile Widget Packaging and Configuration standard. Also see a demo of the new Windows Mobile 6.5 User Interface and productivity enhancements.

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Windows Mobile 6.5 Overview

  1. 1. 3 Microsoft Confidential
  2. 2. 6 Microsoft Confidential
  3. 3. 8 Microsoft Confidential
  4. 4. 81% 79% 48% 33% Microsoft Confidential Source: Crimson Consulting, July 2008 Note: Adobe Flash Lite is available to Windows Mobile licensees as an optional royalty-free component, subject to Third Party Supplement and Adobe Terms and Conditions.
  5. 5. 11 Microsoft Confidential
  6. 6. Visual Studio .NET Compact SQL Server Emulator, SDK 2008 Framework 3.5 Compact 3.5 Tools Internet Gestures & Explorer Jscript v5.7 W3C Widgets Touch Mobile Windows System Center Mobile Client Developer Marketplace Mobile Device Software Portal for Mobile Manager Factory Microsoft Confidential
  7. 7. Visual Studio .NET Compact SQL Server Emulator, SDK 2008 Framework 3.5 Compact 3.5 Tools Internet Gestures & Explorer Jscript v5.7 W3C Widgets Touch Mobile Windows System Center Mobile Client Developer Marketplace Mobile Device Software Portal for Mobile Manager Factory Microsoft Confidential
  8. 8. Visual Studio .NET Compact SQL Server Emulator, SDK 2008 Framework 3.5 Compact 3.5 Tools Internet Gestures & Explorer Jscript v5.7 W3C Widgets Touch Mobile Windows System Center Mobile Client Developer Marketplace Mobile Device Software Portal for Mobile Manager Factory Microsoft Confidential
  9. 9. Visual Studio .NET Compact SQL Server Emulator, SDK 2008 Framework 3.5 Compact 3.5 Tools Internet Gestures & Explorer Jscript v5.7 W3C Widgets Touch Mobile Windows System Center Mobile Client Developer Marketplace Mobile Device Software Portal for Mobile Manager Factory Microsoft Confidential
  10. 10. 16 Microsoft Confidential
  11. 11. 17 Microsoft Confidential
  12. 12. Discover the applications that make your phone yours • Easily navigate a large library of applications • Access user ratings and reviews • Advanced search, sort and filter capabilities Convenient purchase, download and install • Complete purchase from phone or web • Seamless download and installation • Pay with credit card Worry-free shopping experience • Applications tested to run on your phone model • Automatic updates for purchased apps • Re-download purchased apps onto new phone
  13. 13. Most Popular New Native Code Featured Managed Code Categories Widgets Search Business Health & Fitness Communications Lifestyle Games Music & Video Education Productivity Entertainment Travel Finance Utilities others…
  14. 14. • Developer with familiar tools. • Grow Distribution to every Windows Phone user! • Simple and Transparent Publishing Process. • Maximize ROI.
  15. 15. EMEA Austria Poland Greece Belgium Ireland Portugal Denmark Italy Spain Finland Luxembourg Sweden Netherlands France Switzerland Norway Germany UK ASIA/PACIFIC Australia New Zealand Hong Kong Singapore Taiwan India AMERICAS Japan Brazil Canada Mexico US
  16. 16. http://developer.windowsmobile.com
  17. 17. Distribute • Author Metadata • Track progress • Publish • Certify • Promote • Sell • Sign • Support Monetize Provision
  18. 18. Windows • Check that application is well written • Installs, uninstalls, no malware, no memory Mobile Logo leaks, doesn’t change other apps on the device • Set of 60 objective criteria Testing • Types of content prohibited within Windows Content Marketplace • Based on experience with other Microsoft Policies marketplaces, and the Global Network Initiative Application • Types of applications which ISVs are not allowed to distribute via Windows Marketplace Policies
  19. 19. Microsoft Payment Processor Payout Currencies
  20. 20. SELL LAUNCH SUBMISSION REGISTRATION ANNOUNCEMENT FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC
  21. 21. http://developer.windowsmobile.com
  22. 22. 36 Microsoft Confidential
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