How to rewrite product pages meta description
Upcoming SlideShare
Loading in...5
×
 

How to rewrite product pages meta description

on

  • 1,117 views

Meta description is used to give search engines a summary of your store pages’ content. It improves your store pages’ search result ranking. Meta description increases the SERP click through rate ...

Meta description is used to give search engines a summary of your store pages’ content. It improves your store pages’ search result ranking. Meta description increases the SERP click through rate of your store pages and thus increases the search traffic on your store by letting you provide text that makes searchers want to visit your Goo2o store.

Statistics

Views

Total Views
1,117
Views on SlideShare
1,087
Embed Views
30

Actions

Likes
0
Downloads
6
Comments
0

1 Embed 30

http://wiki.goingo2o.com 30

Accessibility

Upload Details

Uploaded via as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

How to rewrite product pages meta description How to rewrite product pages meta description Presentation Transcript

  • Goingo2o Wiki for Store Owners How to rewrite product pages meta description Category: Store Promotion
  • Welcome to Goingo2o Wiki What you will learn here  What is meta description  Why to set meta description for your store pages  How to rewrite product pages meta descriptionA Goingo2o Wiki production. © All Rights Reserved at Goo2o Technologies Pvt. Ltd.
  • 1 What is meta descriptionA Goingo2o Wiki production. © All Rights Reserved at Goo2o Technologies Pvt. Ltd. View slide
  • What is meta description  Meta description is used to give search engines a summary of your store pages’ content  It improves your store pages’ search result ranking  Meta description of your store pages appear within the head element of those store pages’ source and is generally displayed under the title in the search engine results  For example: ‘Buy Nokia E5 Qwerty mobile phone online at Easy Shop at best price - easyshop.com’, if the product is ‘Nokia E5 mobile phone’A Goingo2o Wiki production. © All Rights Reserved at Goo2o Technologies Pvt. Ltd. View slide
  • 2 Why to set meta description for your store pagesA Goingo2o Wiki production. © All Rights Reserved at Goo2o Technologies Pvt. Ltd.
  • Why to set meta description for your store pages  Meta description increases the SERP click through rate of your store pages and thus increases the search traffic on your store by letting you provide text that makes searchers want to visit your Goo2o store  It is used to give a summary of your store pages  Setting a meta description for your store pages improves their search result rankingA Goingo2o Wiki production. © All Rights Reserved at Goo2o Technologies Pvt. Ltd.
  • 3 How to rewrite product pages meta descriptionA Goingo2o Wiki production. © All Rights Reserved at Goo2o Technologies Pvt. Ltd.
  • How to rewrite product pages meta description  Goo2o provides you a default meta description pattern set for your store pages  However you can choose to customize your store pages meta description patterns using available placeholdersA Goingo2o Wiki production. © All Rights Reserved at Goo2o Technologies Pvt. Ltd.
  • How to rewrite product pages meta description Step 1:  Log in to your store admin panel with your login id and password  Click on the ‘Promote’ tab and select ‘SEO suite’ from the drop down menu Promote tab SEO suite linkA Goingo2o Wiki production. © All Rights Reserved at Goo2o Technologies Pvt. Ltd.
  • How to rewrite product pages meta description SEO suite pagePageInfolinkA Goingo2o Wiki production. © All Rights Reserved at Goo2o Technologies Pvt. Ltd.
  • How to rewrite product pages meta description Step 3:  Select ‘Meta Description’ from the list, under the ‘PAGE INFO’ link Page Info link Meta Description linkA Goingo2o Wiki production. © All Rights Reserved at Goo2o Technologies Pvt. Ltd.
  • How to rewrite product pages meta description Step 4:  The ‘Patterns’ tab would be selected by default  Auto generated and system defined meta description patterns which are best suited for search results are used by default  You can however customize them as per your wish using the available placeholders accordingly Default Formats tab Default pattern Save Changes buttonA Goingo2o Wiki production. © All Rights Reserved at Goo2o Technologies Pvt. Ltd.
  • How to rewrite product pages meta description Step 5: Rewriting meta description for all the Product pages  To set the custom pattern for all the Product pages on your store select the ‘Custom pattern’ option against ‘Product Pages’  Enter the new meta description pattern in the field provided besides it and click on the ‘Save Changes’ button located at the end of the page to save your changesSaveChangesbutton Select Custom Pattern option Enter new meta description patternA Goingo2o Wiki production. © All Rights Reserved at Goo2o Technologies Pvt. Ltd.
  • How to rewrite product pages meta description Step 5.1: Rewriting meta description for individual Product pages  Select the ‘Products’ tab Select the Products tabA Goingo2o Wiki production. © All Rights Reserved at Goo2o Technologies Pvt. Ltd.
  • How to rewrite product pages meta description Step 5.1.1: Rewriting meta description for individual Product pages  Click the ‘Edit’ button against the product name whose meta description you want to rewrite  Enter the desired meta description in the field provided besides the product name  Click ‘Update’ Click Edit Click Update Enter meta descriptionA Goingo2o Wiki production. © All Rights Reserved at Goo2o Technologies Pvt. Ltd.
  • How to rewrite product pages meta description Step 5.1.2: Rewriting meta description for individual Product pages - searching using Product name or ID  You can also search a product, by entering the product ID or name in the search option on the top left of the page and clicking ‘Go’  Your searched product will appear Enter to search by product Click Go name or IDA Goingo2o Wiki production. © All Rights Reserved at Goo2o Technologies Pvt. Ltd.
  • How to rewrite product pages meta description Step 5.1.3: Rewriting meta description for individual Product pages - searching using Product name or ID  Click ‘Edit’ to rewrite the meta description in the field provided and then click ‘Update’ Click Edit Click Update Enter meta descriptionA Goingo2o Wiki production. © All Rights Reserved at Goo2o Technologies Pvt. Ltd.
  • Good to know  Accurately summarize your page’s content  Use the product name in your brand meta description  Make the description qualitative yet easy to read such that it clearly describes the content of your page  Try to insert most prominent product tags and keywords in the meta description  Use your store name and store domain in the meta description  Meta description cannot exceed 300 characters  Use the most important keywords in the meta descriptionA Goingo2o Wiki production. © All Rights Reserved at Goo2o Technologies Pvt. Ltd.
  • Feel free to contact us If you’ve any query, please feel free to ask a question at goo2o support after logging in with your goo2o user id & password You can post your query at goingo2o forum also to learn & discuss it with other goo2o store owners For any further assistance, mail us at support@goo2o.com Follow us for regular updates: