The Grind Lounge Final Bus. Plan Presentation
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    The Grind Lounge Final Bus. Plan Presentation The Grind Lounge Final Bus. Plan Presentation Presentation Transcript

    • The Grind Lounge
      • Coffee
      • Bar
      • Entertainment
    • The Problem
      • Do you wish you had a better hang out?
      • Does your coffee shop close too early?
      • Does it Serve alcohol?
      • Have storage?
    • The SOlution
      • From Coffee Shop to Club without leaving!
      • Activities day and night
      • Bar open til 2 amPlace your purse or bag in “The Vault”
    • Business Goals
      • Vision: To entertain customers around the world.
      • Mission: Our mission is to bring two businesses together along with security to provide a unique entertainment experience for our customers.
      • Value: We will provide a unique atmosphere, premium products and a secure area for belongings for our customers.
      • Strategy: Our strategy is to have an atmosphere and customer service that makes customers want to return to our businesses day after day and year after year.
    • Industry and Target Market
      • In the Service Sector of the Food Industry:
        • Coffee bar’s are becoming the new trend in college towns.
        • There are currently no Coffee Bars in the Tampa Bay area.
      • Target Market:
        • College age students and anyone who wants a unique experience at a different type of coffee shop and bar.
    • competition
      • Starbucks
        • National Chain with wifi
        • Not enough seating and wifi for customers
      • Seattle’s Best Coffee
        • linked with bookstores
        • those bookstores are closing due to the economy
      • McDonald’s
        • Specialty coffee at a low price
        • No comfortable atmosphere
    • marketing & sales
      • Products
      • Coffee, Pastries, Alcoholic beverages
      • Services
      • Games and special events.
      • Pricing
      • Drinks will range from $2.50 to $7.50 in both coffee shop and bar
      • Advertising and Promotion
      • Flyers, internet ads, facebook page, mobile app and word of mouth
      • Free events with Radio station broadcasts
    • Business Model with financials
      • Expected Revenue- $7.50 x 4,200 customers/month x 12 months =
      • $378,00
      • Start up Costs Needed- $50,000
      • Monthly Expenses- $33, 130
      • Current Net Worth- $168,750
      $$$
    • management team
      • Team Members:
      • CEO/ Heidi
      • Partner
      • Coffee Shop Manager
      • Bar Manager
      • Coffee Shop Baristas
      • Coffee Shop Wait Staff
      • Bartender
      • Bar Wait Staff
      CEO/ Heidi Bar Manager Bartenders Partner Coffee Shop Baristas Coffee Shop Manager Bar Wait Staff Coffee Shop Wait Staff
      • Our Coffee Bar is the answer to your ordinary Coffee Shop or Bar. We are open late with daily exciting activities.
      • Stop by and experience the difference.
      2400 Drew Street Clearwater, FL 33765 727-555-0726 www.thegrindlounge.com The Grind Lounge Call to Action
    • references
      • 2010. What people are saying. Hendershots Coffee. Retrieved from http://hendershotscoffee.com / April 13, 2011