Social media in the workplace a managers perspective

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Social media in the workplace a managers perspective

  1. 1. Social Media in the WorkplaceA Manager’s Perspective
  2. 2. David Mainville• 32 Years in IT Service Management – Field Engineer – Customer Support Manager – Director ITSM Services – ESM Solutions Architect – ESM Practice Director – CEO & Co-founder Navvia• Twitter: @mainville March 5, 2013 Copyright 2013, Navvia - a division of Consulting-Portal 2
  3. 3. What’s your experience with Social Media? March 5, 2012 Copyright 2013, Navvia - a division of Consulting-Portal 3
  4. 4. So … what do I know about Social Media? …It’s been an evolution March 5, 2013 Copyright 2013, Navvia - a division of Consulting-Portal 4
  5. 5. I believe I have a “unique” perspective • I ENGAGE with others through Social Media • I MANAGE people who use Social Media • I MARKET my company using Social Media • I am ENABLING our Software with Social Media March 5, 2013 Copyright 2013, Navvia - a division of Consulting-Portal 5
  6. 6. Gartner’s Nexus of Forces March 5, 2013 Copyright 2013, Navvia - a division of Consulting-Portal 6
  7. 7. I see Social Media at the centerLives in the Cloud Driving Big Data Runs on Mobile March 5, 2013 Copyright 2013, Navvia - a division of Consulting-Portal 7
  8. 8. The way people communicate is changing!The way we communicate in business is constantly evolving March 5, 2013 Copyright 2013, Navvia - a division of Consulting-Portal 8
  9. 9. The “original” Social Media When social was a “party line” and going mobile meant getting a longer cord… March 5, 2013 Copyright 2013, Navvia - a division of Consulting-Portal 9
  10. 10. Opt-in Communications VS. March 5, 2013 Copyright 2013, Navvia - a division of Consulting-Portal 10
  11. 11. “Facebook” for the Enterprise March 5, 2013 Copyright 2013, Navvia - a division of Consulting-Portal 11
  12. 12. What’s your Social Klout? March 5, 2013 Copyright 2013, Navvia - a division of Consulting-Portal 12
  13. 13. The 6 lessons learned regarding Social Media It is only part of the communication mix Requires governance and oversight Has an impact on employee productivity Social media can be a bit scary Can help engage customers and colleagues Is becoming part of every employee’s toolkit March 5, 2013 Copyright 2013, Navvia - a division of Consulting-Portal 13
  14. 14. It is only part of the communication mix• You can’t ignore one audience over another• Some companies actively block access to Media Social Media sites Social• No amount of Blogging or tweeting will penetrate some company “firewalls” March 5, 2013 Copyright 2013, Navvia - a division of Consulting-Portal 14
  15. 15. Requires governance and oversight• Do you know where your data is? – Google hangouts – DropBox – Other file sharing sites• What is being said about you & your company? – Tweets – Facebook – Other social sites March 5, 2013 Copyright 2013, Navvia - a division of Consulting-Portal 15
  16. 16. Social Media & Productivity March 5, 2013 Copyright 2013, Navvia - a division of Consulting-Portal 16
  17. 17. Has an impact on employee productivity• Yes, it can be a productivity drain…but – Access to new ideas – Collaborate with industry experts – Recruit new staff – Share concepts within your organization – See what others are saying about your company March 5, 2013 Copyright 2013, Navvia - a division of Consulting-Portal 17
  18. 18. Social media can be a bit scary• Am I too old to start?• I don’t understand it• It’s a waste of time• What will I say?• I am a private person March 5, 2013 Copyright 2013, Navvia - a division of Consulting-Portal 18
  19. 19. Can help engage customers and colleagues• Customer Service• Information Sharing• Thought Leadership• Sales & Marketing• Building a Personal Brand• Building Relationships March 5, 2013 Copyright 2013, Navvia - a division of Consulting-Portal 19
  20. 20. Is becoming part of every employee’s toolkit• It helps you learn• Can enhance your reputation• Let’s you collaborate with others• Can help you find a job March 5, 2013 Copyright 2013, Navvia - a division of Consulting-Portal 20
  21. 21. Social Media and ITSM • Customer Support • Client Feedback • Knowledge Exchange • Collaboration March 5, 2013 Copyright 2013, Navvia - a division of Consulting-Portal 21
  22. 22. In Summary“Evolution has made us Social Beings and Social Media is the nextevolution of communication tools, but it is only a tool & will never replacethe Human touch.” David Mainville Social Media Social Media is not a fad doesn’t mean better Social Media isn’t Scary March 5, 2013 Copyright 2013, Navvia - a division of Consulting-Portal 22
  23. 23. Thank You! David Mainville dmainville@navvia.com Twitter: @mainville navvia.com/resources March 5, 2013 Copyright 2013, Navvia - a division of Consulting-Portal 23

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