Using Social media to grow your business<br />Linked In US Golf Leaders Group<br />
Where to Begin?<br />
Why Social Media?<br />
A Strategy to Grow Your Business (using social media)<br />Establish Goals<br />Analyze / Listen to Your Customers<br />Ch...
Establish Goals<br />What do you want to achieve?<br />More sales, more website hits, etc.<br />Better connection with you...
Analyze / Listen <br />Who and where is your audience?<br />What is their personality?<br />How do they interact and engag...
Choose and Create<br />Based off your research, determine the proper channels<br />Which channel will give you the most re...
Bring the Conversation Back to Your Website<br />
Engage<br />Ask questions<br />Comment on our blog to receive 20% off<br />Check out our latest video and let us know what...
Don’t SPAM<br />
Track / Analyze / Optimize<br />Follow your stats<br />Optimize accordingly<br />
Connect With Us…<br />www.golfwebdesign.com<br />
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Linkedin Presentation at 2011 PGA Show

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This is a presentation that Golf Web Design presented to the US Golf Leaders LinkedIn Group at the 2011 PGA Merchandise Show in Orlando, Florida.

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Linkedin Presentation at 2011 PGA Show

  1. 1. Using Social media to grow your business<br />Linked In US Golf Leaders Group<br />
  2. 2. Where to Begin?<br />
  3. 3. Why Social Media?<br />
  4. 4. A Strategy to Grow Your Business (using social media)<br />Establish Goals<br />Analyze / Listen to Your Customers<br />Choose and Create Your Channels<br />Engage with Your Audience<br />Track / Analyze / Optimize<br />
  5. 5. Establish Goals<br />What do you want to achieve?<br />More sales, more website hits, etc.<br />Better connection with your customers<br />More insight into what they want<br />What should you be able to achieve?<br />Social media is a long term investment in your company<br />Helps to establish your brand<br />
  6. 6. Analyze / Listen <br />Who and where is your audience?<br />What is their personality?<br />How do they interact and engage?<br />
  7. 7. Choose and Create<br />Based off your research, determine the proper channels<br />Which channel will give you the most reach?<br />
  8. 8. Bring the Conversation Back to Your Website<br />
  9. 9. Engage<br />Ask questions<br />Comment on our blog to receive 20% off<br />Check out our latest video and let us know what you think<br />What do you think of our newest product?<br />Be CONSISTENT and PERSISTENT<br />Being consistent is almost more important than having high quality content<br />Be Relevant<br />Are all posts on the US Golf Leaders group relevant?<br />
  10. 10. Don’t SPAM<br />
  11. 11. Track / Analyze / Optimize<br />Follow your stats<br />Optimize accordingly<br />
  12. 12.
  13. 13. Connect With Us…<br />www.golfwebdesign.com<br />

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