2013 Media Kit• Mission:• To support, improve & simplifycaregivers, sandwich generation& seniors health & medicationliteracy by providing tips, adviseand expert guidance.• Goal:• To provide an engaging onlinesocial healthcare platform andcommunity for caregivers,sandwich generation adults andhealthcare extender.As a FREE socialhealth platform,CareNovateMag.comconnectscaregivers, parents,adults caring for theirloved ones,senior/eldercaregiverswith caregivingcontent, medicationliteracy insights andsocial healthinformation curatedby healthcareprofessionals whoare caregivers andadvocates.
WomenCaregiversSandwich GenerationFamiliesBaby BoomersPatientsParentsHealthcare ExtendersSource: CDC, AARPwww.carenovatemag.com @carerxpharmd email@example.comIntroductionThe award nominated CareNovate Magazine (also known asCareNovateMag) provides a unique and trusted platform andcommunity.Launched late 2012, CareNovate Magazine has been providingactionable information to caregivers, patients. Whether they area recently becomes a family caregiver due to a life event,searching for health information online or need support,CareNovate Magazine inspires and empowers readersby delivering sound advice that guides them through.
www.carenovatemag.com @carerxpharmd firstname.lastname@example.orgIntroductionCareNovate Magazine unique approach to providingtrustworthy, unbiased informationextends to every page of the magazine.CareNovate Magazine provides practical advice that’s botheducational and inspirational, empowering readers to becomemore active participants in their own health and care.70 million + FamilyCaregivers100 million + families& those sandwichedin caring for aging &youngWomen - 110 Million +controlling 7 Trillion$$$ in purchasingpower78.2 + million babyboomer
• 9 out of 10 women seekhealth information via theWeb• National MarketingInstitute• 64% of women online researchinformation regardingprescription drugs• Pew Internet & American LifeProject• 72% of women use the Internetfor gathering healthinformation• Pew Internet & American LifeProject• Women are responsible for90% of all health care decisions• American Academy of FamilyPhysicianswww.carenovatemag.com @carerxpharmd email@example.comStatistics
Social Media Avenues: Social media targetedpublishingDigital Edition (PUBLISHED QUARTERLY) –Coming SoonReach readers wherever they are with the interactiveversion of CareNovate Magazine —accessible oncomputers, smartphones and tablets.Special IssuesWe are open minded. We are open to exciting newopportunities— we’re growing all the time!AdvertisingOpportunitieswww.carenovatemag.com @carerxpharmd firstname.lastname@example.orgOffersanintegratedmarketingprogram.Weoffersmediayoucanusetocreateamultilayered,multiplatformprogramthatwrapsyouraudienceinafull-circleexperienceofyourbrand.