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Techstars Patriot Boot Camp Fundraising Preso
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Techstars Patriot Boot Camp Fundraising Preso

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Techstars organized a boot camp for people who served in the military. The focus is to teach / encourage veterans to think about starting or joining tech startups. This presentation is a primer on …

Techstars organized a boot camp for people who served in the military. The focus is to teach / encourage veterans to think about starting or joining tech startups. This presentation is a primer on fundraising and other related items.


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  • 1. Techstars Patriot Boot CampShai Goldmansgoldman@svb.com / @shaigSlideshare.net (search Shai Goldman)July 18, 2012 1
  • 2. Background• Silicon Valley Bank = commercial bank serving the innovation economy• Working with tech startups and venture capitalists for 10+ years• Worked in key startup markets: San Francisco and New York• Helped hundred of startups with their fundraising process• Success in finding investors for startups 2
  • 3. Fundraising• It takes A LOT of time (3 to 6 months)• It’s not fun• It is distraction• It is REALLY hard• Many startups are not able to raise $ (for various reasons) 3
  • 4. Fundraising Rounds• Friends and Family o $0K to $200K o Concept and team• Accelerators o $15K to $300K o Concept and team, sometimes product• Seed Round o $250K to $2M o Concept, team, product and some customers/users• Series A round o $2M+ o Product is working well, you have good metrics, time to step on the GAS 4
  • 5. Type of Investors• Angels• Accelerators• Seed Funds aka Micro VCs• VC Funds• Corporate VCs 5
  • 6. Access to Investors• Personal Rolodex• Founders of Venture Backed startups• AngelList• Service Providers (Lawyers, Accountants, Bankers, etc)• Community (co-working facilities, events, hackathons)Don’t• Cold email / call / tweet• Get over aggressive at events• Hire a broker 6
  • 7. What You Need• Team• Pitch Deck• Product Demo• Financials (projections, balance sheet, cap table) 7
  • 8. Valuation• Function of supply and demand• Seed Rounds - 10% to 30%• Series A Rounds – 15% to 30% 8
  • 9. Trends• Financial• Education• Commerce• Advertising• Media• Social• Healthcare• Infrastructure 9
  • 10. Resources• http://k9ventures.com/blog/2012/05/31/hope-and-numbers/• http://www.bothsidesofthetable.com/2012/01/16/how-to-develop-your-fund- raising-strategy/• http://www.angel.co/• http://www.slideshare.net/jbeninato/raising-capital-closing-the-deal• http://www.slideshare.net/goldfinger80/investor-presentation-template-1227413• The Four Steps to the Epiphany - by Steve Blank• Venture Deals – by Brad Feld & Jason Mendelson• The Lean Startup – Eric Ries 10