Twitter 101 - What do I do with this thing?

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    Twitter 101 - What do I do with this thing? - Presentation Transcript

    1. Twitter 101 What do I do with this thing?
    2. Create an account
      • Coming up with a name (handle)
        • Make it a real name (bgoldenjr)
        • Make it name/company/keyword or combo
        • Not case sensitive – try both ways
          • WestervilleChamber vs westervillechamber
        • Don’t use underscores (John_Doe)
        • Don’t use numbers (builder777)
    3. Configure your settings
      • Account
        • Name
        • More Info URL (Website)
        • One Line Bio
      • Mobile
        • Tweets your cell (only ones specified)
      • Notices
        • Start with them “on” then adjust, as needed
    4. Configure your settings (contd.)
      • Picture
        • Use a real picture (and not your logo)
        • Upload a large picture (700k max)
        • Upload a square picture
      • Design
        • Choose colors and image
        • Use a Twitter background website
          • twitterbackgrounds.com
        • Make your own background
    5. Configure your settings (contd.)
      • Connections (apps that access your acct)
        • TwitBlockApp – bulk blocking & junk filtering
        • The Twit Cleaner – analyses your lists, IDs spammers
        • Facebook to Twitter access
        • Many other apps
    6. Twitter rules & nomenclature
      • 140 characters, including link
      • Following & being followed
      • @reply
      • DM (direct message)
      • @reply is public, DM is private
      • RT (re-tweet) – reposting another’s tweet
      • Blocking & unblocking
    7. Following & followers
      • Look for good people to follow (Westerville, your industry)
      • You will get spam followers, etc.
        • You can edit them out
        • You can ignore them (Twitter will edit some)
        • You can use tools to help ID (TwitBoockApp & Twit Cleaner)
        • The more you have to say, the more followers you will get
    8. Twitter tools
      • TweetDeck.com – Twitter aggregator
      • Twinfluence.com – measures influence
      • Twitterless.com – who stopped following
      • 100 tools from sociableblog.com – http://www.sociableblog.com/2009/03/18/100-twitter-tools-to-help-you-achieve-all-your-goals/
    9. Twitter and SEO
      • Keywords in your Bio
      • Google tracks your tweets
      • Select tweet “lead in” carefully
      • Write keyword-rich tweets
      • Use back-links and bit.ly
      • Be sure to mention on your website (and everywhere else)
    10. Resources
      • 17 Ways You Can Use Twitter – http:// www.doshdosh.com /ways-you-can-use-twitter/
      • 4 Ways Companies Use Twitter for Business – http://www.readwriteweb.com/enterprise/2009/03/4-ways-companies-use-twitter-for-business.php
      • 13 Odd Ways to use Twitter – http://socialmediatrader.com/13-odd-ways-to-use-twitter/
    SlideShare Zeitgeist 2009

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