Golden Krust News, trends and events 2011- Jerk Chicken and Fast Food Restaurants

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this pdf covers news including GK celebrates national Caribbean heritage month, GK scholarship awards and GK supports breast cancer news. Golden Krust Bakery is an online shop for Jamaican foods, jerk chicken, fast foods, patties, pastries, sandwiches, wraps, soups and salads and lot more. The #1 Caribbean franchise in the USA.

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Golden Krust News, trends and events 2011- Jerk Chicken and Fast Food Restaurants

  1. 1. RETAIL MARKETING: GK LAUNCHES HOT, NEW SAUCES! FRANCHISING POWERS UP WITH GRAND OPENINGS! FRANCHISING POWERS UP WITH GRAND OPENINGS! GKGolden Krust news, trends & events LOWELL HAWTHRONE GK Celerates National Caribbean Heritage Month EMPLOYEE HIGHLIGHTS GK Scholarships Awards Franchising Facts! GK Supports Breast Cancer HIGHLIGHTS: GK Celerates National Caribbean Heritage Month EMPLOYEE HIGHLIGHTS GK Scholarships Awards Franchising Facts! GK Supports Breast Cancer
  2. 2. GK GKWINTER 2011 2. COVER STORY: Golden Krust’s President & CEO Lowell Hawthorne shares insight on how he manages to keep his company competitive despite a challenging economy. This Issue 4. Golden Krust Continues to Support Education The company awarded seven scholarships to US based students on their way to college 7. Thanksgiving Giving Golden Krust fed over 1000 meals to the less fortunate for Thanksgiving 2010 8. Supporting the Fight Against Breast Cancer Golden Krust joined forces with the American Cancer Society to help fight cancer. 10. GK’s Hot, New Sauces Golden Krust’s retail divison launches the new GK sauce line 12. Caribbean Day Joy Golden Krust demonstrated its Caribbean pride through the streets of Brooklyn for Caribbean American Heritage Month. 14. Golden Opportunity Looking to own your own business, consider owning a Golden Krust franchise. Here’s why you should… 12. 4. 3.8. 7. 10. GK EDITORIAL TEAM Candice Richards Marketing & PR Manager Herma Hawthorne Director of Franchise Sales • CREATIVE TEAM Bee Harris Creative 483 Cherry Street Bedford Hills NY, 10705 LB Graph-X Printers, 246 W. 54th Street New York, NY 10019 • PHOTO CREDITS Darren Hanson GK’s Director of Design Deivid Rd. Valdez Multimedia Specialist Bronx Community College Patrick Maitland Editor Street Hype Newspaper • EXECUTIVE LEADERSHIP Lowell Hawthorne President & CEO Haywood Hawthorne Vice President Manufacturing Leroy Hawthorne Vice President Retail Stephen Ament Vice President of Franchise Operations Lorraine Hawthorne-Morrison Vice President of Real Estate Development & Legal Lorna Hawthorne Human Resources Director Velma Hawthorne Executive Chef Kareen Murray Financial Controller PUBLISHED BY Golden Krust Caribbean Bakery, Inc. 3928 Park Avenue, Bronx, NY 10458, 1-718-OK-KRUST • www.goldenkrustbakery.com G K M A G A Z I N E V O L U M E 7 • W I N T E R 2 0 1 1
  3. 3. Golden Krust has survived 2010 and now stands at the threshold of 2011 though not unscathed by the crisis created by an unstable economy. The challenges of the current era have prompted us to think innovatively. We are resolved more than ever, to maintain a strong brand image, utilizing the resources at our disposal, to ensure that Golden Krust con- tinues to be the brand of choice when it comes to Caribbean cuisine. The popular English proverb “when the going gets tough, the tough gets going" summarizes the past year very well which was characterized by both growth and decline. However the challenges taught us to do more with less – we managed to realize higher productivity even with a smaller work force by increasing manufacturing efficiencies. Re-training employees in the art of multi-tasking, cutting back on waste, utiliz- ing the newest technologies in inventory management and implement- ing a stringent quality assurance system helped us to remain afloat. The addition of several new products also increased institutional sales, and provided an impetus for future growth. Our franchisees were empowered to develop local store marketing initia- tives geared at improving sales performance under the careful guidance of our Marketing & Operations team who have been finding creative ways to build brand awareness and increase customer loyalty with the imple- mentation of several local store marketing initiatives. For the year ahead, we intend to continue this drive and encourage more of our franchisees to buy-in to this very cost efficient but effective means of increasing sales. Giving back to the community has always been our philosophy. I want to especially thank the many franchisees who jumped on board and per- formed unselfish acts of kindness, many times on their own initiative, to meet needs in their community. This was demonstrated in large part over Thanksgiving when several of our franchisees prepared and served over 1000 meals across the five boroughs of New York. Many of our franchsees are also actively involved with educational thrusts within their neighborhoods, providing incentives to motivate chil- dren to excel at school. With the help of our customers and franchisees we were also able to provide scholarships to twelve students with the funds collected in our Pennies for Change drive.I believe this kind of philanthropic spirit is not only good for business today, but will reap invaluable returns in the years to come. In addition to our unrelenting marketing and public relations efforts, our Research & Development Department continuously strives to create new products to add to our breakfast menu line-up. This day-part is generally underserved in most restaurants and the pressure is now on to find an affordable yet nutritious product that will fall into the grab-n-go concept. I believe very soon we will be able to roll out a more extensive breakfast patty line-up within our franchise division. I am very excited about the recent developments taking place with our newly expanded sauce product line. Our research has shown that the wet condiment category in the United States is an explosive and growing cat- egory just waiting to be tapped. Golden Krust intends to launch a new Hot Pepper Sauce, a Jerk Sauce, Island-Flavored Ketchup and Honey Jerk Barbecue Sauce. We are confident that we have all the right ele- ments in place to make a serious dent in that category. The sauces will be launched in mid- January and will be available for purchase within our franchise locations and on-line from the company’s website. On the retail front, our frozen patties continue to gain footholds in major supermarkets - the latest of which has been our entrance into the Shop-Rite chain which has 220 locations across the North East USA. Serious attention is being paid to the development of this arm of the company, driven by our vision of “taking the taste of the Caribbean to the world.” We anticipate that 2011 will be a significant year with easier accessibility to the “world’s best tasting” Golden Krust patties all over the United States. “Bye-bye burgers, pass on the pizza, forget the franks….anytime is patty time!” has been our marketing theme which can be seen in newly designed television commercials, print ads and collateral pieces. "While 2010 had its challenges, there were many upsides which motivat- ed us to keep forging ahead. There are several new stores to be opened in the first quarter of 2011, primarily in the South Florida region and we are exploring expansion to Chicago and Canada in the near future. We will not give up and we will not give in. We have a "tough" bunch of entrepreneurs and employees who we can count on to take Golden Krust to greater heights of success. On behalf of the GK Founders - Lloyd, Lauris, Jacqueline, Milton, Velma and my wife Lorna I wish to thank our customers, franchisees and the dedicated staff who make the Golden Krust organization a great place to work, partner and a home away from home" Meeting the challenges ahead! Innovation & Creative Thinking! Thoughts and strategies from Lowell Hawthorne President & CEO G K M A G A Z I N E V O L U M E 7 • W I N T E R 2 0 1 1 2
  4. 4. "They work hard to provide GK's gold standard in service, food quality and ambiance to South Florida residents and have done an outstanding job at representing the brand…." says President & CEO - Lowell Hawthorne. The Claybornes believe in the GK brand and have invest- ed the time, effort and resources needed to make their restaurants comparable to any of the leading international franchise chains. Armed with expertise in the customer service, financial and media industries the Clayborne's bring a professional approach to their restaurants which is helping to attract the diverse mainstream clientele. Golden Krust now operates a total of seventeen stores and counting in Florida with nine of those locations resid- ing in the South Florida region. As the home to the world's best tasting patties, Golden Krust customers can't get enough of the flaky golden crust patties with eight deli- cious fillings. The restaurant's exquisite menu caters to a variety of tastes and nutritional requirements. In addition to its baked products - patties, breads and pastries - cus- tomers can choose from a full line of dishes including cur- ried goat, escoveitched fish, the chain's signature jerk chick- en and oxtail plus several vegetarian options. Golden Krust has a commitment to excellence that you can taste in every succulent bite. As one customer puts it "for those longing for a taste of the islands Golden Krust offers the real thing." As the nation's largest Caribbean franchise chain, Golden Krust has been aggressively developing the Florida market. It's brightly decorated yellow and red restaurants extend as far as Clermont, St. Petersburg, Port Charlotte, Orlando, Kissimmee, Tampa and in the south you will find Golden Krust stores located in Coral Springs, Sunrise, Lauderhill, North Lauderdale, Miami, Pembroke Pines and now in Miramar. GoldenTouch! The Clayborne's bring a professional approach to their restaurants which is helping to attract the diverse mainstream clientele. . Golden Krust opened yet another restaurant in South Florida in the Fall of 2010. This time the chain put down roots at 12316 Miramar Parkway in Miramar, FL in the Miramar Shopping Center. This latest addition to the chain is owned and operated by franchisees Keith & Bernadette Clayborne who along with their sons Kishon, Kendrick & Kendall own and operate four other Golden Krust restaurants in the South Florida region. The Clayborne's obviously have the midas touch….any Golden Krust restaurant they touch turns to gold. They now hold the distinction of owning the most restaurants within the system. Golden Krust Franchise Family Opens Fifth Location in South Florida... Below: The Clayborne Family: Gerel, Kishon, Keith, Bernadette, Kendall, Kendrick and Lowell Hawthorne G K M A G A Z I N E V O L U M E 7 • W I N T E R 2 0 1 1 3
  5. 5. YES!Golden Krust Continues to Support Education. In spite of economic conditions... In the face of a difficult global business environment, which has resulted in many companies being forced to cut spending on philanthropic activities, Golden Krust has remained committed to investing in education" so said President and CEO of Golden Krust Caribbean Bakery & Grill - Lowell Hawthorne. He further added that "cutting back on education is equal to ripping hope and opportunity from our nation's youths which has never been and will never be an option for his franchise chain." The Golden Krust President & CEO addressed an audience at the Bronx Bethany Church of the Nazarene last Thursday August 26th as he made presentations to seven col- lege bound students. Each of the awardees was presented with a purse of $2,000 along with a gift basket filled with baked Golden Krust products and school supplies. The 2010 Mavis & Ephraim Hawthorne Golden Krust Foundation Scholarship Awardees included Oladoyin Oladapo of Brooklyn, Otega Esegine of Brooklyn, Shantel Beckford of White Plains, Kristian Aspinall of Rockland, Audrey Morris of Bronx, Shabraj Miller of Bronx and Tatiana Flowers of White Plains, NY. Seven college bound students awarded Scholarships at by The Mavis & Ephraim Hawthorne Golden Krust Foundation. G K M A G A Z I N E V O L U M E 7 • W I N T E R 2 0 1 1 2010 Scholarship Recipients and their parents pause for a photo with Lowell Hawthorne and member of the Mavis & Ephraim Hawthorne GK Scholarship Foundation. 4
  6. 6. This marks the fifth year since the nation's largest Caribbean franchise chain has granted scholarships to aspiring young persons who hail from the communities in which Golden Krust operates. In 2005, the company established the Mavis & Ephraim Hawthorne Golden Krust Scholarship Foundation to carry out its philan- thropic mission of putting people before profit. Named in honor of the parents of the founders of Golden Krust, the Foundation since its inception has assisted over 100 students both here in the United States and Jamaica to achieve a firm educational foundation. In January of this year Golden Krust also pledged $100,000 to the University of the West Indies in Jamaica to cover the cost of tuition for five students for the dura- tion of their tenure at the university. S In 2006 the com- pany also established an endowment fund at Bronx Community College to assist needy students at that institution. Hawthorne said that a "mind is a terrible thing to waste and a positive community is everybody's business." He believes that education is the key to unlocking many doors of opportunity. Golden Krust President & CEO - Lowell Hawthorne presents a scholarship check for $2000 to Oladoyin Oladapo graduate of Brooklyn Technical High School (right) who is a proud recipient of the 2010 Mavis & Ephraim Hawthorne Golden Krust Foundation Scholarship Award. Shantel Beckford a recent graduate of Alexander Hamilton High School (right) was the lucky winner of a $2,000 scholarship from the Mavis & Ephraim Hawthorne Golden Krust Foundation presented by Lowell Hawthorne, President of Golden Krust. L-R: Mavis & Ephraim Hawthorne Golden Krust Foundation Board Members - Herma Hawthorne & Lorraine Morrison(hidden) join GK’s President & CEO Lowell Hawthorne in the presentation of a gift basket and check in the amount of $2000 to Audrey Morris of the Bronx, who was successful in her application for this scholarship award. Audrey will be attending Georgetown University to pursue studies in Finance & Accounting. The Mavis & Ephraim Hawthorne Golden Krust Foundation Scholarship Award Program Golden Krust proudly contributes to multiple programs and charities throughout the United States. A paramount example of our commit- ment is The Mavis and Ephraim Hawthorne Golden Krust Foundation estab lished in 2005 to develop a constituency to support the well being and betterment of the community at large, through scholarships, internships, social services and wellness programs. G K M A G A Z I N E V O L U M E 7 • W I N T E R 2 0 1 1 5
  7. 7. Kerry-Ann Shadeed (Mona Campus) Kerry-Ann Shadeed, a Jamaican, is pursuing her undergraduate studies in the Faculty of Social Sciences. "I am honoured to be considered for the Golden Krust scholarship and even more honoured to be a recipient. My most heartfelt appreciation to the donor, GoldenKrust for providing students like myself with the opportunity to pursue higher education without having to agonize over finances." Alicia Raymond (Mona Campus) Alicia Raymond, a Jamaican, is pursuing her tertiary education in the Faculty of Social Sciences. "I was very happy and appreciative to learn that I was selected as one of the recipients of the Golden Krust scholarship. I am extremely grateful for the generosity and thoughtfulness of the American Foundation for the UWI in regards to this award in pursuing my career goals." Sovia Brown (Mona Campus) Sovia Brown, a Jamaican, is pursuing her career in the Faculty of Medical Sciences. "I have never received anything of such magnitude. Growing up I have always admired my classmates who had achieved great honour hoping that one day I could be gliding on a stage to receive a scholarship or some award for my academic performance. Receiving this Golden Krust scholarship has really done a lot for my self esteem, as I never thought it possible." Kenzil King (Mona Campus) Kenzil King, a Jamaican, is pursuing his tertiary studies in the Faculty of Social Sciences. "I can hardly find words to express how grateful and excited I was having heard that I was the recipient of the Golden Krust scholarship for this academic year. Without a scholarship or any financial aid, it is more than likely that I would have been a drop out from university. I am most appreciative of this benevolent gesture from the American Foundation for the UWI." Shion Betty (Mona Campus) Shion Betty, a Jamaican, is pursuing his undergraduate degree in the Faculty of Medical Sciences. "It is indeed a great honour to be a beneficiary of the prestigious Golden Krust scholarship. Even though the scholarship does not cover my full tuition it goes a far way in assisting me to significantly reduce the amount I will have to repay the Student Loan. On many occasions I have had to attend classes without the basic resources needed for my courses and have used perseverance, hard work, dedication and prayer as the tools to get through each semester at the University." THE UNIVERSITY OF JAMAICA GOLDEN KRUST SCHOLARSHIP RECIPIENTS Speak Out: GK Helping to Shape Jamaica’s Future G K M A G A Z I N E V O L U M E 7 • W I N T E R 2 0 1 1 6
  8. 8. Bronx, NY- On Monday November 22, Golden Krust Caribbean Bakery & Grill (GK), the largest Caribbean franchise chain in the United States fed over 1000 persons at different shelters across the five NYC boroughs for the thanksgiving holiday. Meals consisting of turkey and of course, the chains signature jerk chicken, oxtail, rice and peas, patties and cake were served up in fine fare to several disadvantaged groups over a two day period. The chains thanksgiving outreach began on Sunday (Nov. 21) when GK fran- chisee Sandra Bryan of 67 South 4th Ave in Mt. Vernon, NY fed a total of 500 homeless and needy persons in her community, a project she has undertaken for the past three years. The festivities carried over to Monday November 22nd when Golden Krust's Corporate Office in conjunction with several Bronx franchisees put on a huge spread for 200 senior citizens at the Castle Hill Senior Center located at 625 Castle Hill Ave in the Bronx. Bronx Borough President Ruben Diaz was also on hand to share in the fes- tivities and had high praises for Golden Krust. Drinks were donated by Grace Kennedy & Co in partnership with Golden Krust. Later that evening, Golden Krust's executive management team along with several other franchisees provided meals for residents of THANKSGIVING GIVING! four Providence House shelters in Brooklyn and Queens. In addi- tion, over 80 children were treated to a meal along with cake and ice-cream donated by the Ice Cream Factory at the Saratoga Family Inn located on Rockaway Blvd, Queens. Food was in abundance at every location and so were the thank you's from all those who ben- efitted from the chain's generosity. Over one hundred and fifty residents at the West-Help Center in Westchester county were also treated to a bountiful thanksgiving meal courtesy of GK franchisee Charmaine Golding of 178 Fulton Street in White Plains, an endeavor that she has single-handedly taken on for the past three years. "Giving back to the community for Thanksgiving has become an annual outreach for Golden Krust," said Candice Richards, GK's Marketing & PR Manager."The company's philosophy is to put people before profit and we demonstrate our commitment to the communities in which we operate by meeting tangible needs" she added. Donating food to charitable organizations is not just a once a year event for Golden Krust. The company rarely says no to donation requests. In any given year, the chain donates over 2000 cases of patties as well as meals to various community events organized by churches, schools and non-profit organizations. "It's just our way of showing we care", she further added. Golden Krust Donates Over 1000 Thanksgiving Meals Bronx Borough President Ruben Diaz was also on hand to share in the festivities -and had high praises for Golden Krust. Above: Left to right: Monique Hawthorne ( GK’s Marketing Coordinator), Denton Ricketts (GK’s Regional Franchise Consultant), Ruben Diaz Jr. – (Bronx Borough President), Haywood Hawthorne (GK’s Vice President of Manufacturing & Production), Omar Hawthorne (GK’s Franchise Sales Coordinator), Stephen Ament (GK’s Vice President of Franchise Operations), Candice Richards (GK’s Marketing & PR Manager) and staff of Castle Hill Senior Center. G K M A G A Z I N E V O L U M E 7 • W I N T E R 2 0 1 1 7 Below: GK Franchisee Charmaine Golding of 178 Fulton Street, provided 150 dinners for the WestHelp shelter in Westchester for thanksgiving.
  9. 9. G K M A G A Z I N E V O L U M E 7 • W I N T E R 2 0 1 1 8 "Weare particularly honored to be involved in the fight against breast cancer which affects almost every household in America." Says Lowell Hawthorne, President & CEO. According to the statis- tics, one woman in eight who lives to age 85 will devel- op breast cancer during her lifetime and every two min- utes a woman is diagnosed with breast cancer. The harsh reality is that women in the United States develop breast cancer more than any other type of cancer except for skin cancer. For the entire month of October, Golden Krust embarked upon a Breast Cancer Awareness Campaign within its entire fran- chise chain under the banner "Eat for the Cause". For every Golden Krust chicken patty purchased within the month of October, three percent (3%) of that sale will be donated to the American Cancer Society. The color of the Golden Krust chicken patty bags have also been changed to pink to help bring added excitement and exposure to the campaign. Company executives and customers also joined the throng of survivors and well-wishers in the Making Strides Against Breast Cancer walk that was held on October 17 at Orchard Beach in the Bronx. Free Golden Krust t-shirts were given to persons who had registered to walk with the Golden Krust Pink Team on the day. Over 8000 persons turned up to show solidarity with the cause at Orchard Beach which was the perfect setting for a beautiful and crisp autumn morning. Golden Krust Joins The Fight Against Breast CancerGolden Krust joined forces with the American Cancer Society during the month of October to raise the level of awareness among the Caribbean & African American communities about the dreaded disease - breast cancer. This marks the third year that the company has deliberately sought to align itself with this cause. "Eat for the Cause". For every Golden Krust chicken patty purchased within the month of October, three percent (3%) of that sale will be donated to the American Cancer Society. Pictured Above: The GK Pink Team including members of staff, customers and survivors made strides against breast cancer…
  10. 10. With the help of all its customers the company hopes to raise a substantial amount of money which will be used to spread knowledge and foster hope in the fight against breast cancer. Every dollar donated will be used by the American Cancer Society to fund research programs aimed at discovering treatments to improve breast cancer survival and reduce recurrence. Golden Krust is com- mitted to continuing its support of the American Cancer Society as they work assiduously to create a world with more birthdays - where cancer never steals another year from anyone's life. Here are answers to a list of frequently asked questions adapted from the National Breast Cancer Foundation's website: nationalbreastcancer.org Can physical activity reduce the risk of breast cancer? Exercise pumps up the immune system and lowers estrogen levels.With as little as four hours of exercise per week, a woman can begin to lower her risk of breast cancer. Can a healthy diet help prevent breast cancer? A nutritious, low-fat diet with plenty of fruits and vegetables can help reduce the risk of developing breast cancer. A high-fat diet increases the risk because fat triggers estrogen production that can fuel tumor growth. Does smoking cause breast cancer? At this point in time there is no conclusive link between smoking and breast cancer. However, due to the number of health risks associated with smoking, quitting can significantly increase survival rates. Can drinking alcohol increase the risk of breast cancer? One or two drinks a day has been shown to slightly increase the risk of breast cancer. The greater the levels consumed, the higher the risk. Is there a link between oral contraceptives and breast cancer? There is an increased risk of breast cancer for women under 35 who have been using birth control pills for more than ten years. How often should I do a breast self-exam (BSE)? Give yourself a breast self-exam at least once a month. Look for any changes in breast tissue, such as changes in size, a lump, dimpling or puckering of the breast, or a discharge from the nipple. If you discover a persistent lump in your breast or any changes in breast tissue, it is very important that you see a physician immediately. However, 8 out of 10 lumps are benign, or not cancerous. Does a family history of breast cancer put someone at a higher risk? If you have a grandmother, mother, sister, or daughter who has been diagnosed with breast cancer, this does put you in a higher risk group. Have a baseline mammogram at least five years before the age of breast cancer onset in any close relatives, or starting at age 35. See your physician at any sign of unusual symptoms. FAQ’S Are Mammograms Painful? Mammography does compress the breasts and can sometimes cause slight discomfort for a very brief period of time. Patients who are sensitive should schedule their mammograms a week after their menstrual cycle so that the breasts are less tender. How does menstrual and reproductive history affect breast cancer risks? Women who began their menstrual cycles before age 12, have no children, or had their first child at 30 or older, or began menopause after 55 are at a higher risk. How Often Should I Go To My Doctor For A Checkup? You should have a physical every year. If any unusual symptoms or changes in your breasts occur before your scheduled visit, do not hesitate to see the doctor immediately. What Kind of Impact Does Stress Have On Breast Cancer? Although some studies have shown that factors such as traumatic events and losses can alter immune system functions, these studies have not pro- vided any evidence of a direct cause-and-effect relationship between stress and breast cancer. An area currently being studied is whether or not stress reduction can improve immune response and slow progression in women diagnosed with breast cancer. National Breast Cancer Foundation's website: nationalbreastcancer.org G K M A G A Z I N E V O L U M E 7 • W I N T E R 2 0 1 1 9 Pink Power! The lovely team of ladies at GK's 4120 NW 12th Street, Lauderhill restaurant donned pink uniforms for the entire month of October.
  11. 11. The company has also developed 2 new additions to the condiment line as part of its go-to-market strategy. The wet condi- ment line that will soon be available in GK restaurants and eventually every major supermarket and chain stores include the tried and proven hot pepper sauce and jerk sauce coupled with the new Island Flavored Ketchup and a Honey Barbecue Jerk Sauce. Taste tests have confirmed that these new prod- ucts are superior in taste and are poised to steal significant market share away from the competi- tion. Sales of GK's micro-waveable 2 and 10 pack Beef Patties have also increased tremendously over the past year with more growth anticipated as the product gains entrance into many major retail outlets nationwide. Golden Krust packaged delights are now proudly displayed in several frozen food isles in chains stores such as Costco, Pathmark, Shoprite, Shoppers, Jewel Osco, Acme, Food 4Less, Price Chopper, Woodmans and a host of independent supermarkets, covering a wide range of states. For 2011 we are expecting that GK's retail division will expand explosively as a result of the overwhelming amount of new distribution outlets projected to come on board. There is no stopping the retail segment as the company intends to aggres- sively market its products to institutions, supermarket chains and will eventually be venturing outside the national market. The company's vision is to take the taste of the Caribbean to the world. How does the company plan to do this? "Through research and development of new products" says President Lowell Hawthorne. Over the years in addition to its famous patties and baked goods, the company has quietly but qualitatively manufac- tured its own branded recipe of jerk sauces, hot pepper sauce and jerk seasonings, sold within its 120 franchise locations. The wet condiment category in the United States is estimated as a $158 million dollar industry with projections for further growth. Golden Krust is determined to carve out a significant piece of that pie. The trend towards convenience foods, higher demand for exotic cuisine and innovative packaging continue to drive demand for food accompani- ments and ingredients such as condiments and sauces. Added to the exposure caused by the changing ethnic mix of national populations, people are journeying abroad in ever-increas- ing numbers and broadening their food hori- zons. In addition, consumers have become more thrifty in their spending which is good news for the condiment and cooking sauce category as the sting of tough economic times have forced the market to cut back on spending. With customers eating out less and trying their hands at restaurant quality, home-cooked meals, condiment and sauce vendors will attract new customers and retain existing cus- tomers by introducing tasty and diverse flavor profiles in one multi-use product. Golden Krust intends to capitalize on this growing trend by launching it's sauces in the mainstream retail arena. Something Exciting & Newis Always Cookingin GK's Retail Division. Leveraging its strong brand equity and the success of its frozen retail packages in supermarkets and chain stores along the north-east and mid-west regions of the United Sates, Golden Krust is committed to establishing a firm footing in the retail market over the coming years. G K M A G A Z I N E V O L U M E 7 • W I N T E R 2 0 1 1 10 The trend towards convenience foods, higher demand for exotic cuisine and innovative packaging continue to drive demand for food accompaniments and ingredients
  12. 12. As National Caribbean American Heritage Month marked its 5th Anniversary, Golden Krust -the nation's largest Caribbean franchise chain made history It celebrated the month in its own unique way with the staging of a musical float parade throughout the streets of Brooklyn on June 26, 2010. The festivities kicked off at 10am at 7 Flatbush Ave at the chain's first ever Brooklyn loca- tion and ended at 9pm with the last stop at 998 Flatbush Ave. The brightly decorated Golden Krust float captured the attention of customers, well-wishers, commuters and pedestrians as the truck drove through the neighborhoods and commercial districts of the busy borough making brief stops at each of its locations. Live music was provided by K.C. - "the Caribbean James Brown of Soca" Band. Customers were also treated to free cocktail beef patties, branded key- rings and t-shirts on the day as part of the celebration. Golden Krust's musical treat was a welcome diversion for Brooklyn residents as they went about their usual business on the busy weekend. One customer remarked that the float reminded him of the popular West Indian Day parade held in Brooklyn each year. At each stop "Brooklynites" stopped to gawk, take pictures of the float, or dance to the pulsating rhythms while they interacted with the contingent from GK's Corporate headquarters who came out in full support of the festivities. Diane Johnson - Ms. Jamaica USA also joined in on the festivities as she rode the float, much to the delight of her adoring fans. Celebrating the National Caribbean Heritage Month 5th GK FLOAT A MUSICAL HIT! GK FLOAT A MUSICAL HIT! G K M A G A Z I N E V O L U M E 7 • W I N T E R 2 0 1 1 12
  13. 13. GK's Marketing & PR Manager - Candice Richards said that the company thought it fitting to stage this celebration to mark the significance of Caribbean American Heritage Month and also to say thanks to all its valued customers in Brooklyn - which is home to the majority of Golden Krust locations. The implementation of Caribbean American Heritage Month in our nation's history was initiated by Congresswoman Barbara Lee who wanted to formally recognize the significance of Caribbean people and their descendants in the history and cul- ture of the United States. Since the resolution's passage in the House of Representatives, the White House has issued an annual proclamation recognizing June as Caribbean-American Heritage Month, beginning in 2006 with President George W. Bush. President Barack Obama in his offical address issued on May 28, 2010 said “ we celebrate the triumph of Caribbean Americans, a diverse community that encompasses many nationalities and languages. They have become leaders in every sector of American life while maintaining the varied traditions of their countries of origin. Caribbean Americans enrich our national character and strength- en the fabric of our culture, and we are proud they are part of the American family." Golden Krust intends to renew its celebration of Caribbean American Heritage Month by staging similar parades throughout the different regions in which it is located. Stay tuned for more details. President Barack Obama in his official address issued on May 28, 2010 said "we celebrate the triumph of Caribbean Americans, a diverse community that encompasses many nationalities and languages. G K M A G A Z I N E V O L U M E 7 • W I N T E R 2 0 1 1 13
  14. 14. TERM: Ten years granted from the date the franchise agreement is signed. Renewal options are also available. FEES: Restaurant: $25,000 and Kiosk: $15,000 TOTAL INVESTMENT: Restaurant: $173,400 - $564,000 Kiosk: $185,000 - $387,500 ROYALTIES & ADVERTISING: The franchisee will pay a royalty of 3% of gross sales which is collected on a weekly basis via electronic sweep. Franchisee is also required to contribute 2% of gross sales towards advertising. OTHER FACTS: Golden Krust provides its franchisees with the following: SITE SELECTION: Franchisor provides the franchisee with assistance in site selection and site approval. Site dimensions range from 250-499 square feet for Kiosks and 500-3000 square feet for restaurants. LEASE NEGOTIATION: Franchisor reviews and makes recom- mendations regarding the franchisee's lease. ARCHITECTURE/ENGINEERING/CONSTRUCTION SERVICES: Franchisor will recommend design/construction servic- es at the franchisee's expense. MANUALS: Detailed manuals are provided by the franchisor. This will include operations, training, design/construction and marketing manuals. TRAINING: Franchisor provides a three week training program at Golden Krust University and hands-on assistance in your restaurant during the first two weeks after opening. FIELD SERVICE: Our on-going field service program assists the franchisee with day-to-day operations, employee training programs, general consultation and merchandising. A Family Tradition Since 1949 Fast Facts on GK Franchising THE GOLDEN OPPORTUNITY: YOUR JOURNEY TO SUCCESS: Get your piece of the growing 200 billion dollar fast-food market. Become a Golden Krust Franchise Owner! If you have a strong desire to succeed, the ability to lead effectively and a winning focus to devote the time and energy to run a successful business we invite you to join The Golden Krust Power Partnership. Golden Krust is a family run business and all who join the Partnership are embraced by our family values and mutual dedication to excellence, success and a commitment to the communities we serve. Our comprehensive, low capital investment strategy provides you with: • Low intial capital investment • A proven operations system. • A powerful common market identity. • Comprehensive training program. • Ongoing strategic support. Get started now. Apply online or call 718-655-7873 ext. 7114 A Family Tradition Since 1949 Join the Golden Krust Power Partnership. The revolutionary fast growth, fast food opportunity. Golden Krust’s Authentic Jamaican cuisine is the new choice for today's ever-demanding consumer and you the aggressive, success-minded business person. We capture the excitement of the Caribbean with all its savory tastes, unique culture and exciting cuisine with our legendary Authentic Jamaican Style Patties and prepared delicacies. We bring the engaged consumer a fresh, new dining venue with wholesome quality food, prepared fresh! Golden Krust Power Partnership is a franchising program that is built on one simple idea, we remain competitive when our franchisees are successful. So join us today and get on the path of success and prosperity! G K M A G A Z I N E V O L U M E 7 • W I N T E R 2 0 1 1 14
  15. 15. G K M A G A Z I N E V O L U M E 7 • W I N T E R 2 0 1 1 Control your thermostat: Set your thermostat a few degrees lower in the winter and a few degrees higher in the summer to save on heating and cooling costs. Install compact fluorescent light bulbs (CFLs) when your older incandescent bulbs burn out. Unplug appli- ances when you're not using them. Or, use a "smart" power strip that senses when appliances are off and cuts energy use. Wash clothes in cold water whenever possible. As much as 85 percent of the energy used to machine-wash clothes goes to heating the water. Save water to save money. Take shorter showers to reduce water use and lower your water and heating bills. Install a low-flow showerhead. Make sure you have a faucet aerator on each faucet. These inexpen- sive appliances conserve heat and water, while keeping water pressure high. Conserve energy: Walk or bike to work. This Saves on gas and improve your cardiovascular health. Consider telecommuting if you live far from your work. Or move closer. Even if this means paying more rent, it could save you money in the long term. Lobby your local government to increase spending on sidewalks and bike lanes. With little cost, these improvements can pay huge dividends in bettering your health and reducing traffic. Eat smart. If you eat meat, add one meatless meal a week. Try a Golden Krust vegetable, spinach or soy patty or even a large serving of our steamed vegetables as a flavorful substitute to meat Meat costs a lot at the store - and it's even more expensive when you consider the related environmental and health costs. Buy locally raised, humane, and organic meat, eggs, and dairy whenever you can. Purchasing from local farmers keeps money in the local economy. Skip the bottled water: Use a water filter to purify tap water instead of buying bot- tled water. Bottled water expensive and it generates large amounts of container waste. Bring a reusable water bottle, with you when traveling or at work. Think before you buy: Go online to find new or gently used secondhand products. Consider a service like craigslist or FreeSharing to track down furniture, appliances, and other items cheaply or for free. Check out garage sales, thrift stores, and consignment shops for clothing and other everyday items. When making purchas- es, make sure you know what's "Good Stuff" and what isn't. Borrow instead of buying: Borrow from libraries instead of buying personal books and movies. This saves money, not to mention the ink and paper that goes into printing new books. Share power tools and other appliances. Get to know your neighbors while cutting down on the number of things cluttering your closet or garage. Keep electronics out of the trash: Keep your cell phones, computers, and other electronics as long as possible. Donate or recycle them responsibly when the time comes. E-waste contains mercury and other toxics and is a growing environmental problem. Recycle your cell phone. Ask your local government to set up an electronics recycling and hazardous waste collection event. Make your own cleaning supplies: You can make very effective, non-toxic cleaning products whenever you need them. All you need are a few simple ingredients like baking soda, vinegar, lemon, and soap. Making your own cleaning products saves money, time, and packaging-not to mention your indoor air quality. A greener, more sustainable earth is everyone’s responsibility! GK is dedicated to sustainability and eco-friendly practices and we offer you these simple guidelines to help you reduce your carbon footprint. 15
  16. 16. GrandGrandSmiles and joy abound as The Golden Opportunity is celebrated at 2010 GK Grand Openings 1 2 4 7 photo gallery: 1. Grand Opening of GK’s second Miami restaurant located at 9534 SW 60th Street owned by the Clayborne family. 2. Franchise operator Christine Tyrell (left) gets a warm embrace from GK’s Vice President of Franchise Operations, Stephen Ament on the occasion of the Grand Opening of her third Golden Krust Franchise loacted at 621 Livonia Ave. in Brooklyn. 3. GK Executives Omar Hawthorne & Stephen Ament present franchisee Raymond Henry with a plaque at the grand opening of his second store located at 1706 Atlantic Ave, Brooklyn, NY. 4. GK Staten Island’s ribbon cutting ceremony declares the store offically open for business. 5. Mayor Lori Cohen of Miramar declares Golden Krust 12318 Miramar Parkway, Florida officially opened. 6. The proud team at 31 Victory Blvd., Staten Island. 7. A fatherly embrace is given to franchise operators Jennifer & Femi Odukoya by GK President Lowell Hawthorne at the opening of their new store on Staten Island. 8. Ribbon cutting ceremony to officially open 621 Livonia Ave, Brooklyn owned and operated by franchisee Christine Tyrell. G K M A G A Z I N E V O L U M E 7 • W I N T E R 2 0 1 1 16
  17. 17. OpeningsOpenings 5 3 6 8 G K M A G A Z I N E V O L U M E 7 • W I N T E R 2 0 1 1 17
  18. 18. HelloWorld! Social networking is the grouping of individuals into specif- ic groups.The internet is filled with millions of individuals who are looking to meet other people, to gather and share first-hand informa- tion and experiences about golfing, gar- dening, developing friendships or pro- fessional alliances, finding employment, business-to-business marketing and even groups sharing information.The topics and interests are as varied and rich as the story of our world. Social networking websites function like an online community of internet users. Depending on the website in question, many of these online community members share common interests in hobbies, religion, or politics. Once you are granted access to a social networking website you can begin to socialize. This socialization may include reading the profile pages of other members and possibly even contacting them. The internet gives individuals from all around the world access to social networking sites. This means that although you are in the United States, you could develop an online friendship with someone in Denmark or India. Not only will you make new friends, but you just might learn a thing or two about new cultures or new languages and learning is always a good thing. While there are a number of social networking websites that focus on particular interests, there are others that do not. The websites without a main focus are often referred to as "traditional" social net- working websites and usually have open memberships. This means that anyone can become a member, no matter what their hobbies, beliefs, or views are. However, once you are inside this online com- munity, you can begin to create your own network of friends and eliminate members that do not share common interests or goals. There are dangers associated with social networking including data theft and viruses, which are on the rise. The most prevalent danger though often involves online predators or individuals who claim to be someone that they are not. Although danger does exist with networking online, it also exists in the real world, You are advised to proceed with caution online. By being aware of your cyber-surround- ings and who you are talking to, you should be able to safely enjoy social net- working online. It will take many phone conversations to get to know someone, but you really won't be able to make a clear judgement until you can meet each other in person. Use common sense and listen to your inner voice. Golden Krust has entered the social network by establishing its very own Facebook account. We invite you to find us on facebook or follow us on twitter @goldenkrustbkry. Customers and fans can be kept abreast of special offers and happenings within the chain and discuss their experiences at our different stores nation- wide. Golden Krust facebook and twitter followers have the power to influence decision making at the company by providing valuable feedback. So next time you are online check us out and make a friend request. We want to be your Caribbean restaurant of choice off-line and on-line as well. Invaluable Service Behind the Scene’s… Meet GK’s Accounts Receivables Manager Mrs. Asnette Lockhart who has faithfully served the company since 2002. Asnette is truly an asset to the Golden Krust team as she professionally and skillfully manages the company’s receivables department which is responsible for processing the in-coming cash flow needed to keep the wheels of industry churning. Asnette is a “no- nonsense” boss who holds her staff to high standards of excellence - which she too embraces whole-heartedly. Her job is not an easy one as she has to interact on a daily basis with the company’s credit customers to ensure that accounts are kept current. This can prove to be a very challenging task at times, especially in light of the troubled economy, however Asnette is undaunted and approaches her duties with energy and efficiency each day. On a personal note, Asnette recently graduated from Bronx Community College and was chosen as the Valedictorian of her graduating class based on her excellent academic track record during her tenure at that institution. We salute Asnette’s academic accomplishments and expect that she will continue to be outstanding in all her personal and professional pursuits.• G K M A G A Z I N E V O L U M E 7 • W I N T E R 2 0 1 1 18 Social Networking! Communicating in the 21st century.
  19. 19. Celebrating another year of sharing, striving, giving, success and prosperity. photo gallery: A. Franchisee Jeffrey Reid(center) owner and operator of three Golden Krust restaurants in the Bronx recently donated ten scholarships in the amount of $500 each to top achievers at his alma mater Denham Town All Age School in Jamaica. This is the second year that Jeffrey has showered kindness on students at this institu- tion. Late last year, he also donated funds to renovate an old classroom at the school which is now being converted into a computer lab. Jeffrey is passionate about providing opportunities for these youngsters who exhibit great potential. B. Golden Krust was Voted Best Caribbean Restaurant in Orlando by Gospel Now Magazine readers. Chef Mitch Spence & Franchisee Zorida Manoo of 5510 W. Colonial Drive, and Chef Hugh Slater accept the award on behalf of all the GK Orlando stores from Darnell Butler III representing Gospel Now Magazine. C. A Health Fair sponsored by Franchisee Annette Runcie of 218-73 Hempstead Ave, Queens Village, NY to find a bone marrow donor for a 11 year old African American/Latino girl in her community drew support from Congresswoman Barbara Clarke (seated) who even received a free blood pressure test. D. Annette Runcie (right) provided scrumptious Golden Krust samples to residents of Queens Village at a Block Party held during the summer 2010. E. Christine Tyrell (cen- ter) GK franchisee who owns 2 restaurants in Brooklyn and 1 in Florida was named Visionary of the Year by the Caribbean American Chamber of Commerce & Industry. Here Christine is shown accepting her award from CACCI President Roy Hastick (seated at left), Chairman – Derek Broomes (seated right) and Co-Founder - Eda Hastick (standing at right) D. A. B. B. C. E. FranchiseFamily HighlightsGK G K M A G A Z I N E V O L U M E 7 • W I N T E R 2 0 1 1 19
  20. 20. 139 Lawrence Street Brooklyn, NY 11201 Btwn Willoughby St. & Livingston, A block away from the Fulton Mall T: 718-643-1054 F: 718-643-6113 568 Flatbush Avenue Brooklyn, NY 11225 Btwn Maple St. & Midwood St. T: 718-282-1437 F: 718-282-1643 9529 Church Avenue Brooklyn, NY 11234 Btwn E. 95th St & E. 96th St. T: 718-671-8841 F: 718-671-8841 1936 Ralph Avenue Brooklyn, NY 11234 Btwn Flatlands Ave. & Ave. J in mall T: 718-531-2828 F: 718-531-1155 1364 Pennsylvania Ave. Brooklyn, NY 11239 Btwn Schroeders Ave. & Twin Pines Dr T: 718-277-1003 F: 718-277-0533 1511 Fulton Street Brooklyn, NY 11216 Btwn Kingston Ave. & Throop Ave. T: 718-604-0041 F: 718-604-2546 1887 Rockaway Parkway Brooklyn, NY 11236 Btwn Avenue M & Avenue N, In the Rockaway Plaza T: 718-209-4242 F: 718-209-4343 2124 Nostrand Ave. Brooklyn, NY 11210 Btwn Flatbush Ave. & Glenwood Rd. T: 718-421-4914 F: 718-421-4914 363 Utica Avenue Brooklyn NY 11213 Btwn Carroll St. & Crown St. T: 718-493-4633 F: 718-731-2563 1621 Mermaid Avenue Brooklyn NY 11224 Btwn W. 16th & W. 17th St. T: 718-265 3669 F: 718-265-1287 1617 Church Avenue Brooklyn NY 11226 Btwn E 16th & E 17th St. T: 718-462 4044 F: 718-462-3620 1407 Broadway Brooklyn, NY 11221 Corner of Woodbine St. T: 718-574-5915 F: 718-574-5917 872 Utica Avenue Brooklyn, NY 11203 Btwn Church Ave. & Linden Blvd, Close to Church T: 718-282-5027 F: 718-282-5465 2475 Flatbush Avenue, Brooklyn, NY 11234 Btwn Ave. U & Ave. T, by Kings Plaza Shopping Mall T: 347-374-3831 F: 347-823-2693 8925 Avenue D, Brooklyn, NY* 86 E. 98th Street, Brooklyn, NY* 621 Livonia Ave. Brooklyn, NY 11207 Btwn Sheffield Ave. & Granville Payne Ave. T: 347-787-2380 F: 347-787-2045 QUEENS 230-04 Merrick Blvd, Laurelton, NY 11413 Close to corner of 230th St T: 718-341-5611 F: 718-341-2012 31-31 Thomson Ave., Long Island City, NY 11101 Corner of Court Square T: 718-729-1626 F: 718-729-1686 90-58 Sutphin Blvd. Jamaica, NY 11435 Btwn Jamaica Ave. and 91st St. T: 718-262-9293 F: 718-262-9776 1930 Mott Avenue Far Rockaway, NY 11691 Btwn Central Ave. & Smith Pl, beside Queens Library T: 718-327-1261 F: 718-327- 0570 200-08 Linden Blvd. St. Albans, NY 11412 Btwn. 200th St. & 201st St. T: 718-481-8585 F: 718-481- 8602 92-21 Parsons Blvd. Jamaica, NY 11433 Btwn Jamaica Ave. & 93rd St. T: 718-658-0266 F: 718-658-0621 234-16 Linden Blvd. Cambria Heights, NY 11411 Btwn. 234th Street & 235th St. T: 718-978-4337 F: 718-276-6672 223-24 South Conduit Ave. Springfield Gardens, NY 11413 Btwn 223rd St. & 224th St. T: 718-341-1600 F: 718-276-6672 133-38 Springfield Blvd. Queens, NY 11413 Btwn Merrick Blvd and Lucas St. T: 718-341-0711 218-73 Hempstead Ave. Queens Village, NY 11429 Btwn Springfield Blvd & 219th St. T: 718-217-1541 F: 718-217-1542 147-10 Rockaway Blvd. Jamaica, NY 11436 Corner of 147th St. T: 718-845-3808 F: 718-845-3114 135-58 Brookville Blvd. Jamaica, NY 11422 Btwn N Conduit Ave. & Francis Lewis Blvd T: 718-341-2011 F: 718-341-2012 204-08 Hillside Ave. Hollis, NY 11423 Corner of 204th St. T: 718-464-6602 F: 718-464-6603 BROOKLYN 1706 Atlantic Ave. Brooklyn, NY 11213 Btwn. Schenectady Ave. & Troy Ave. T: 718-773-8200 F: 718-773-7887 37 Newkirk Plaza Brooklyn, NY 11226 Btwn Marlborough Rd & E 16th St. T: 718-618-7184 7 Flatbush Ave. Brooklyn, NY 11217 Btwn. Livingston St. & Fulton Street directly across from Chase/Con Ed T: 718-246-1455 F: 718-246-9283 918B Fulton Street Brooklyn, NY 11238 Btwn. Washington Ave. & St. James Pl. T: 718-789-1833 F: 718-789-1833 2846 Church Ave. Brooklyn, NY 11226 Btwn. Lloyd St. & Nostrand Ave. T: 718-469-3400 F: 718-693-4541 1426 Rockaway Pkwy. Brooklyn NY 11236 Btwn Glenwood Rd. & Farragut Rd. directly across from Capital One bank and the L train T: 718-272-5334 1848 East New York Ave. Brooklyn, NY 11207 Btwn Williams Ave. & Atlantic Ave., Corner of Atlantic T: 718-922-7520 F: 718-922-7521 1655 Pitkin Ave. Brooklyn, NY 11212 Btwn Chester St. & Bristol St. T: 718-342-7576 F: 718-342-7577 1014A Nostrand Ave. Brooklyn, NY 11225 Btwn Empire Blvd & Sterling St., Closer to Empire T: 718-604-2211 F: 718-604-2211 267 Utica Ave. Brooklyn, NY 11213 Btwn Eastern Parkway & Lincoln Place T: 347-350-8000 F: 347-350-8001 1862 Nostrand Ave. Brooklyn, NY 11226 Btwn Avenue D & Newkirk Ave. T: 347-295-2799 F: 718-282-5465 998 Flatbush Ave. Brooklyn, NY 11226 Btwn Albemarle Road &Tilden Ave. by Erasmus H.S. T: 347-295-2232 F: 347-295-2231 823 Franklin Ave. Brooklyn, NY 11225 Btwn Eastern Parkway & Union St. T: 718-493-3865 1293 Fulton Ave. Brooklyn, NY 11216 Btwn New York Ave. & Nostrand Ave. T: 718-622-0555 F: 718-622-6998 271-19A Union Turnpike New Hyde Park, NY 11040 Btwn 271st St. and Lakeville Rd. T: 718-347-3065 F: 718-347-2758 BRONX, NY 3812 White Plans Road Bronx, NY 10467 Btwn E 219 St & E 220 St. T: 718-798-1900 F: 718-798-1901 2521 Webster Ave. Bronx, NY 10458 In Btwn 189th & E. Fordham Rd. beside Sears T: 718-295-3672 F: 718-295-7359 3538 White Plains Rd. Bronx, NY 10466 Btwn E 211 St &E 212 St T: 718-515-5789 135 E. Gunhill Rd. Bronx, NY 10467 Btwn Bainbridge Ave. & Rochambeau Ave. T: 718-653-3462 1438 Metropolitan Ave. Bronx, NY 10462 Btwn Yankee Mall & Wood Ave. T: 718-792-9322 3818 Dyre Ave. Bronx, N.Y. 10466 Btwn Light St. & E 233rd St. T: 718-325-0060 4708 White Plains Rd. Bronx, NY 10470 Btwn E 241st St & St. Quen St. T: 718-325-0900 691 Co-op City Blvd. Bronx, NY 10475 In the Shopping Center beside Stop & Shop T: 718-671-8841 F: 718-671- 8841 4182 White Plains Road Bronx, NY 10466 Btwn E 232nd St. & E 233rd St. T: 718-655-7670 F: 718-655-7677 5 E. Burnside Avenue Bronx, NY 10453 Corner of Jerome Ave. T: 718-563-7344 1381 E. Gunhill Road Bronx, NY 10469 Btwn Seymour Ave. & Dewitt Pl T: 718-798-1757 F: 718-731-2563 2718 White Plains Road Bronx, NY 10467 Btwn Allerton Ave. & Britton St. T: 718-944-2700 1592 Westchester Ave. Bronx NY 10472 Btwn Stratford Ave. & Manor Ave. T: 718 378 4100 F: 718 378 4101 Golden Krust The Nationwide Network of Golden Krust Franchises Bring Value, Quality and Convenience to consumers and unique business opportunities for success and prosperity to our franchisees! Coming Soon!* •Terminal A, Newark Airport, Newark, NJ •8925 Avenue D, Brooklyn, NY •86 E. 98th Street, Brooklyn, NY • Midway Plaza, Tamarac, FL • 3399 North State Rd 7, Lauderdale Lakes, FL •2625-2785 N. Hiawassee Rd, Orlando, FL • River Run Plaza, Miramar, FL *Opening First Quarter 2011 20
  21. 21. 456 Lenox Avenue New York, NY 10037 Btwn W 132nd St. & W 133rd St. T: 212-283-5933 47 West 14th Street New York, NY 10011 Btwn 5th Ave. & 6th Ave. T: 212-627-0851 F: 212-627-0855 2085 Lexington Ave. New York, NY 10035 Btwn E 125th St. and 126th St. T: 212-722-5253 F: 212-663-6906 STATEN ISLAND 31 Victory Blvd. Staten Island, NY 10301 Btwn Bay St. & St. Marks Pl T: 347-286-0178 F: 347-286-0178 LONG SLAND 777 N. Broadway Amityville, NY 11701 Btwn Horseshoe Court & Cheyenne Trail T: 631-789-8777 F: 631-789-8776 1717 Dutch Broadway Elmont, NY 11003 Btwn Nassau St. & Opal St. T: 516-887-8848 F: 516-887-8849 296 Greenwich Street Hempstead, NY 11550 Btwn Ann St. & Oak Ave. T: 516-483-3663 F: 516-483-7030 NEW JERSEY 2860 Kennedy Blvd. Jersey City, NJ 07306 Btwn Journal Square & Tonnele Ave. T: 201-610-9119 F: 201-610-9179 8 Union Avenue Irvington, NJ 07111 Close to corner of Clinton Ave. T: 973-375-5544 F: 973-375-5544 432 10th Ave. Paterson, NJ 07514 Btwn E 26th St. & E 27th St. T: 973-684-4504 F: 973-279-1983 197 Market Street Newark, NJ 07102 Btwn Broad St. & Mullberry St. T: 973-643-0701 F: 973-643-0702 303 Main Street Orange, NJ 07103 Btwn N. Essex Ave. & N. Day St. T: 973-672-7080 F: 973-672-7081 232 So. Orange Ave. Newark, NJ 07103 Corner of Bergen St. by the University Hospital T: 973-792-9000 F: 973-643-0702 Pathmark Plaza 467 Lyons Ave. In the Lyons Plaza by the corner of Stecher St. Newark, NJ 07112 T: 973- 926- 6705 F: 973-926-6706 Terminal A, Newark Airport, Newark, NJ* CONNECTICUT 1170 Albany Ave. Hartford, CT 06112 Corner 0f Woodland St. T: 860-724-7983 F: 860-724-0110 840 State Rd. Bridgeport, CT 06604 Btwn Iranistan Ave. & Seeley St. T: 203-366-3333 F: 203-572-0334 FLORIDA 6288 West Sample Rd. Coral Springs, FL 33067 Btwn Turtle Creek Dr & Terrapin Lane T: 954-340-5301 F: 954-340-5419 1353 State Road 7, North Lauderdale, FL 33058 Btwn Blvd of Champions & SW 12th ST T: 954-984-0026 F: 954-622-9103 14913 N. Florida Ave., Tampa, FL 33613 Btwn Siobhan Ave. & Connie Av. T: 813-963-3800 F: 813-963-4873 7613 S. Orange Blossom Trail Orlando, FL 32809 In the Sky View Plaza, btwn. Sand lake Rd. & Sky View Drive T: 407-851-9755 F: 407-851-9971 2525 East Hillsborough Ave., Tampa FL 33610 Corner of N 22nd St. & btwn N 30th St. T: 813-231-2000 F: 813-232-7029 3651 Tamiami Trail Port Charlotte, FL 33952 Close to Corner of Easy St. T: 941-235-5579 5967 W. Oakland Park Blvd., Lauderhill, FL 33319 Close to Corner of NW 60th T: 954-335-0915 F: 954-335-0920 3010 54th Ave. South, St. Petersburg, FL 33712 Btwn 31st St. S & 28th St. S T: 727-866-0602 F: 727-866-0602 4120 N.W. 12th St. Lauderhill, FL 33313 Btwn NW 41st Terrace & NW 42nd Way T: 954-584-3006 F: 954-584-7951 183-16 N.W. 7th Ave. Miami, FL. 33169 Close to corner of NW 183rd St. T: 305-249-9609 F: 305-249-9107 6073 W. Sunrise Blvd. Sunrise, FL. 33313 Corner of Sunset Strip T: 954-321-6668 5510 W Colonial Dr. Orlando, Fl 32808 Btwn Emeralda Dr & Governors Ave. T: 407-298-0543 F: 407-298-0567 1009 West Vine Street Kissimmee, FL 34741 Btwn Mann St. & Pearson St. T: 407-944-8879 F: 407-944-8880 1020 E. Highway 50, Clermont, Florida 34711 T: 352-242-0011 F: 352-242-0116 12316 Miramar Pkwy Miramar, FL 33025 Close to corner of South Flamingo Rd T: 954-381-2335 F: 954-239-5230 9534 SW 160th St Miami, FL 33157 Btwn Sw 95th Ave & Sw 96th Ave T: 305-256-6088 F: 305-256-6087 Midway Plaza, Tamarac, FL* 3399 North State Rd 7, Lauderdale Lakes, FL* 2625-2785 N. Hiawassee Rd, Orlando, FL* River Run Plaza, Miramar, FL* PENNSYLVANIA 5600 N. Broad St. Philadelphia, PA. 19141 Corner of W. Olney Ave. T: 215-224-8225 F: 215-224-8226 125 South 69th Street Upper Darby, PA. 19082 Corner of Sansom St. T: 610-352-5292 F: 215-224-8226 Gallery Mall Food Court 901 Market St. Philadelphia, PA 19107 Corner of N 9th St., the Gallery at Market East T: 215-625-2496 F: 215-701-9182 GEORGIA 6025 Old National Highway, College Park, GA 30349 Between Wexford Dr & Flat Shoals Rd. Ph: 678-489-8913 Fax: 678-489-8917 2189 Scenic Highway, Suite B, Snellville, GA 30078 Btwn Oak Rd. & Harbour Oaks Dr SW T: 770-736-6336 F: 770-736-1136 7245 Rockbridge Road Lithonia, GA 30058 Btwn. N Deshon Rd. & Twin Springs Way T: 770-879-0930 F: 770-498-0309 1267 S. Hairston Rd. Stone Mountain, GA 30088 Btwn Redan Rd. & Adcox Rd. T: 770-323-4848 F: 770-323-4849 501 Roberts Court Kennesaw, GA 30144 Btwn Ernest W Barrett Pkwy NW & Heritage Park Terrace T: 678-921-2493 F: 678-921-2496 N. CAROLINA 440 E. McCullough Drive Charlotte, NC, 28262 Btwn University Exec. Park Dr & W WT Harris Blvd T: 704-549-0555 F: 704-549-9585 3600 North Duke Street, Durham, NC 27704 Btwn Fairfield Rd. & Reta Rd., in North Duke Shopping Center T: 919-283-4639 F: 866-471-6033 MARYLAND The Mall at Prince Georges 3500 East-West Highway, Hyattsville, MD, 20782 Corner of Editors Park Drive, The Mall @ Prince George T: 301-559-7962 F: 301-559-7961 40 West Shopping Center, 838 North Rolling Road Catonsville, MD 21228 Btwn Gelpe Rd. and Baltimore National Pike T: 410-719-2788 F: 410-719-7007 MASSACHUSETTS 320 Wilbraham Road, Springfield, MA 01109 Btwn Dresden St. and Suffolk St. T: 413-731-7720 F: 413-731-5357 1299 Boston Road Bronx, NY 10456 Corner of E 169th T: 718-378-1133 F: 718-378-1133 WESTCHESTER 67 South 4th Ave. Mt. Vernon, NY 10550 Btwn E 2nd St. & E 1st St. T: 914-667-1301 F: 914-667-5525 126 Mamaroneck Ave. White Plains, NY 10601 Btwn Quarropas St. & E Post Road T: 914-682-9085 F: 914-682-9196 178 Fulton Street White Plains, NY 10606 Btwn Tarrytown Rd & Russell St. T: 914-682-7400 F: 914-682-3003 10 Anderson Ave. New Rochelle, NY 10801 Btwn Le Court Pl & North Ave., A block away from New Roc City T: 914-654-8960 F: 914-654-8906 ROCKLAND COUNTY 5 N. Main Street Spring Valley, NY 10977 Btwn Commerce St. & W Furman Pl. T: 845-426-1000 F: 845-426-5740 DUTCHESS COUNTY 700 Main Street Poughkeepsie NY 12601 Close to the corner of Innis Ave. T: 845-485-5262 F: 845-454-7338 MANHATTAN 601 8th Ave., New York, NY 10018 Corner of W 39th St. T: 212-967-7666 F: 212-967-7668 121 W. 125th Street New York, NY 10027 Btwn Lenox Ave. & 7th Ave. T: 212-663-7451 F: 212-663-6906 Grand Central Station New York, NY 10017 On lower level beside Metro North T: 646-487-2003 80 Nassau Street New York, NY 10038 Btwn John St. and Fulton St. T: 212-766-5795 F: 718-378-4101 1344 Amsterdam Ave. New York, NY 10027 Btwn W 125th St. & W 126th St. T: 212-280-2646 F: 212-280-2648 Franchise Locations Nationwide
  22. 22. Come visit us at any of our over 120 locations and taste the rhythm of the islands!

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