RollerWarehouse Upgrades from Dydacomp M.O.M. and ASPDotNetStorefront to GoECart 360

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We’ve consolidated our ecommerce
operations from multiple disjointed systems (Dydacomp Mail Order Manager and ASPDotNetStorefront Ecommerce Solution)
down to a single integrated retail suite. GoECart
360 not only provides a superior customer
shopping experience but also the back
office flexibility and metrics we need in
order to grow our business. There is no
comparable solution on the market for
the price!

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RollerWarehouse Upgrades from Dydacomp M.O.M. and ASPDotNetStorefront to GoECart 360

  1. 1. Client Case Study We’ve consolidated our ecommerce operations from multiple disjointed systems down to a single integrated suite. GoECart 360 not only provides a superior customer shopping experience but also the back office flexibility and metrics we need in order to grow our business. There is no comparable solution on the market for the price! — Rick Davis, CEO RollerWarehouse.comIndustrySporting Goods and Outdoor GearRequirements Solution GoECart 360n Integrated Ecommerce, Order Management, Inventory Management, Fulfillment, and CRM Resultsn PCI Compliant and highly secure n Consolidated from three systems down to a single, web-basedn Superior user experience and storefront branding flexibility applicationn Product discovery tools like Site Search and Guided Navigation n New, improved and more user-friendly “Custom Skate Builder”n Real-time inventory with estimated time of arrival (ETA) information product configurator from Vendor Purchase Order n Superior online shopping experience integrated with Facebook,n Easy order entry and built-in customer service tools Twitter®, and blogn SEO-friendly web storefront with integrated social networking n Real-time inventory visibility from purchasing to customer-facing features storefrontn Facebook® comments, Q&A, and blog on all storefront product n Eliminated in-house IT infrastructure pages n Exceeded security requirements and achieved PCI compliancen Custom skate builder (interactive product configurator) n Improved team productivity and back office efficiencySales@GoECart.com  • www.GoECart.com • 1.877.243.3612
  2. 2. GoECart 360 Replaced All Three Point Solutions Situation Analysis n Employees no longer need to look up information in different systems, rectify RollerWarehouse is the oldest and most trusted inconsistencies, or wait for batch updates. online rollerblade shop on the planet. The company specializes in all things rollerblading — skates, n GoECart 360 eliminated all the back office systems integration costs and hassles. wheels, bearings, liners, clothing, and much more. n GoECart 360 also eliminated the IT infrastructure and large upfront costs for the From the company’s website: “Our #1 priority company, thanks to GoECart’s affordable Software-as-a-Service (SaaS) delivery is making sure that all of our customers get the model. best possible service available.” The results have paid off with a loyal following of dedicated Customer Service Soars To A Whole New Level customers and a great social media presence with n Built-in order management system enables RW to more effectively manage sales over 103,000 likes on Facebook. The company orders, provide on-the-fly discounts and adjustments, as well as receive and also provides fast shipping, easy returns and process purchase orders and returns. regular promotions, including a “30-day Low Price Guarantee.” Put simply, RollerWarehouse n Integrated CRM module, provides full featured contact database to record customer required a complete solution that would deliver an details and preferences outstanding customer experience. n On the storefront, customers perform faceted searches (including drill-down by price, skate size, brand, color, ratings, and other attributes) The Challenge n Split shipping and free gift with purchase options allow RW to satisfy both the RollerWarehouse launched its first online store bargain hunters as well as the last minute shoppers in 2000 and has since used a myriad of systems, from smaller “shopping carts” to large systems Providing the Ultimate in SaaS Flexibility with “The that required pricey in-house infrastructure and IT staff to manage. Most recently, before Custom Skate Builder” migrating to GoECart 360, the company used three n While most competing solutions are difficult to customize and/or prohibit changes systems to run its multi-channel retail operation: to source code, GoECart 360 provides the ultimate in flexibility. ASPDotNetStorefront, Dydacomp M.O.M. Order n Custom Skate Builder, built by GoECart professional services, enables customers to Management System, and FedEx Ship Manager interactively configure their own skates on the fly. Software. Each of these systems required separate licensing, were difficult to use, and generally n The custom functionality is tightly integrated with the product catalog and real-time lacked the flexibility that the business needed. The inventory. systems were also poorly integrated and required n Skaters can choose from millions of combinations to build the skates to their exact routine upgrades and maintenance. Serving a specifications. customer base of hip teens “born on the internet,” RW needed an innovative solution that would keep up with the rising customer expectations. As such, it sought a single integrated solution that would enable it to provide customer service excellence Scan this QR code to watch across all channels—without breaking the bank. a quick video testimonial on “Why RollerWarehouse The Solution: Switched to GoECart” GoECart 360 Sales@GoECart.com  • www.GoECart.com • 1.877.243.3612GoECart and GoECart 360 are trademarks of GoECart. All other trademarks and tradenames are the properties of their respective owners. Copyright © 2012 GoECart. All rights reserved.

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