how to sell a millionwidgets, guaranteed!    jaimes nel, live|work
tactics          strategy
artefactsARtefacts ideas
artefacts           ARtefacts            ideaslocation     group      universal           shopping    healthcare
foursquare   groupon        nhs             artefacts             ARtefacts              ideas location      group      un...
foursquare   groupon       nhs location      group     universal             shopping   healthcare
today
futuretodaypast
futuretodaypast
history
scenarioshistory
scenariosnear futurehistory
scenariosnear futuremeasurementhistory
1. artefacts and ideas  are the same thing
1. artefacts and ideas  are the same thing   2. no hierarchy
1. artefacts and ideas  are the same thing   2. no hierarchy      3. unified
How to sell 3 million widgets, guaranteed!
How to sell 3 million widgets, guaranteed!
How to sell 3 million widgets, guaranteed!
How to sell 3 million widgets, guaranteed!
How to sell 3 million widgets, guaranteed!
How to sell 3 million widgets, guaranteed!
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How to sell 3 million widgets, guaranteed!

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Slides from a talk at Lightning UX in London describing a way of thinking about tactical and strategic design research.

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  • How to sell 3 million widgets, guaranteed!

    1. 1. how to sell a millionwidgets, guaranteed! jaimes nel, live|work
    2. 2. tactics strategy
    3. 3. artefactsARtefacts ideas
    4. 4. artefacts ARtefacts ideaslocation group universal shopping healthcare
    5. 5. foursquare groupon nhs artefacts ARtefacts ideas location group universal shopping healthcare
    6. 6. foursquare groupon nhs location group universal shopping healthcare
    7. 7. today
    8. 8. futuretodaypast
    9. 9. futuretodaypast
    10. 10. history
    11. 11. scenarioshistory
    12. 12. scenariosnear futurehistory
    13. 13. scenariosnear futuremeasurementhistory
    14. 14. 1. artefacts and ideas are the same thing
    15. 15. 1. artefacts and ideas are the same thing 2. no hierarchy
    16. 16. 1. artefacts and ideas are the same thing 2. no hierarchy 3. unified

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