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*** To download the full white paper, go to http://bit.ly/13cMhHV ***
This is part one of Incite's new briefing on the core issues for marketers and communicators in 2013, written by @gnjohnson.
In this section of the briefing, 300 corporate executives lend insight on the core issues in marketing and communications functions in 2013.
We look at:
2) Multi-channel marketing and comms
3) Building unique customer experiences through better personalisation and insight
4) Internal convergence between the marketing and communications department.
To download the entire briefing, go to http://bit.ly/13cMhHV