The Beginning Political blogging dates back to the 1990’s Grew exponentially after September 11th, 2001 People needed to voice there feelings in uncertain times and search for information that mainstream media was not providing.
The Beginning The same bloggers eventually began to expand to more general issues of politics like domestic and foreign policy Political elites began using bloggers in their political campaigns By 2004 9% of American internet users visited political blogs at least “sometimes” Any of you read them? Your thoughts?
Social Media Now, nearly every politician has Facebook, Myspace, Twitter and even blogs. Lobbyists and Activism groups also create accounts Social Media sites are now a big part of most political fundraising campaigns
Obama in 2008 Barack Obama was trailblazing in his use of social media for his 2008 Presidential Campaign. In his campaign he utilized 15 different social media sites including Facebook, Myspace, Twitter and LinkedIn Through his campaigns use of the sites, his campaign created over 5 million supporters (Facebook Friends, Twitter followers, etc.)
Obama v. McCain Obama McCain Facebook Supporters: Facebook Supporters: 2,379,102 620,359 Myspace Supporters: Myspace Supporters: 836,161 217,811 Funds Raised Through Funds Raised Through August 31st, 2008: August 31st, 2008: $456,853,990 $204,435,971
Obama v. McCain Obama had 380% more supporters and raised over twice as much money For comparison, in 2004 Bush raised $256,081,557 and Kerry raised $215,915,455 Conclusion: Social Media = More Money
Public Politics Now, more than ever, regular people can have a strong political voice http://www.youtube.com/watch?v=1vrczoLm7Es
Technology Impacting Politics In January 2012 Internet users and many major websites fought back against PIPA and SOPA The backlash indluded nearly 200,000 phone calls (made via Craigslist and Tumblr), 7 million online signatures (the Google petition), and over 2.4 million tweets via Twitter. Google, Mozilla, Reddit, O’Reilly Radar, Wikipedia, and thousands of other Websites protested the acts, including blacking out their Sites
Why This Matters A loosely organized group of internet leaders and internet users fought back and outwitted a well- funded lobbying organization. Convinced law-makers to overturn their decision almost overnight