Email Marketing        ServicesGLOBE RESOLUTIONS S.r.l.  w w w .globemails.com    March, 2013
INDEX                    Vision                     Direct & Email Marketing                    GLOBEMAILS Services    ...
INDEX                    Vision                     Direct & Email Marketing                    GLOBEMAILS Services    ...
VISIONGLOBE RESOLUTIONS
MISSION            Simplify and favour the communication                   among all the companies                        ...
INDEX                    Vision                     Direct & Email Marketing                    GLOBEMAILS Services    ...
DIRECT MARKETING       “Putting a price on direct marketing 2012”, by DMA            The study highlights the major contri...
DIRECT MARKETING“Putting a price on direct marketing 2012”, by DMA      The study highlights the major contribution that d...
DIRECT MARKETING “Putting a price on direct marketing 2012”, by DMA      The study highlights the major contribution that ...
EMAIL MARKETING          “Email Marketing Census 2012”, by Econsultancy70% - responding companies which rate email as exce...
EMAIL MARKETING              “National Client Email Report 2012”, by DMA The strategic value of email marketing increased...
EMAIL MARKETING               Digital Marketing Trends 2012, by NielsenInternet: 95% of Italians are connected every day,...
EMAIL MARKETING               Digital Marketing Trends 2012, by Nielsen                          Email and social networks...
INDEX                    Vision                     Direct & Email Marketing                    GLOBEMAILS Services    ...
GLOBEMAILS      … for successfulEmail Marketing Campaigns!GLOBE RESOLUTIONS
GLOBEMAILS SERVICES                                      Free subscription                                      Code of ...
INDEX                    Vision                     Direct & Email Marketing                    GLOBEMAILS Services    ...
GLOBEMAILS COMMUNITYCompanies enrolled in the Community can take advantage of benefits in terms  of exclusivity of service...
GLOBEMAILS COMMUNITY  The spirit of the Community is to simplify and favour the    communication between companies in orde...
GLOBEMAILS MEMBERSHIP  The more the company contributes to the development of the Community,the more prestigious the membe...
INDEX                    Vision                     Direct & Email Marketing                    GLOBEMAILS Services    ...
B2B CONTACT LISTSThe information contained in GlobEmails B2B contact lists isrelated to small/medium and large businesses,...
MARKETS AVAILABLE                                                                       Latvia ~ 40K Emails               ...
B2B CONTACT LISTS SPECIFICATIONS                     Basic content category, company name, mail address, email, phone, web...
PRICING                                  The price per contact                       decreases as the number of contacts ...
BENEFITS FOR THE COMMUNITY                            B2B contact list price    € 1.200    € 1.000      € 800      € 600  ...
OTHER COMMUNITY BENEFITS  Members can use B2B contact lists indefinitely (as long asthey remain member of the Community), ...
INDEX                    Vision                     Direct & Email Marketing                    GLOBEMAILS Services    ...
GLOBEMAILS DEM WEB APPLICATION The Direct Email Marketing for ALL businesses   Customer will have access to a full set of ...
Web DEM Application Benefits  High deliverability rate: delivering emails to recipients has become an extremely difficult...
Web DEM Application Benefits                          Other advantages:          the ability to access the application at...
FUNCTIONALITIES                         No HTML knowledge                       User fiendly web Interface                ...
OFFERINGMaximum number of emails that can      be sent every month.                                               Credits ...
PRICINGThe cost per email decreases as the capacity acquired increases.GLOBE RESOLUTIONS
PRICE ADVANTAGE FOR THE COMMUNITY          € 250                                      Monthly Plans          € 200€/month ...
BENEFITS FOR THE COMMUNITY                      Free accountCommunity members can have a free access     and use all the f...
INDEX                    Vision                     Direct & Email Marketing                    GLOBEMAILS Services    ...
PARTNERSHIPGlobe Resolutions offers partnership agreements in order toencourage further development of the Community, brin...
Thank youGLOBE RESOLUTIONS
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Email Marketing and Mailing Lists GlobEmails

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GlobEmails represents an online advertising services provider offering Email Marketing Services and other digital services to businesses, professionals, organizations and institutions that need to promote their business. GlobEmails also offers its customers the opportunity to join the Community, with all the advantages reserved to them, in order to simplify, improve and stimulate trade and new business opportunities.

VISION
GlobEmails Vision is the creation of a digital ecosystem in the field of online advertising, calledGlobEmails Community, for the benefit of:
- all businesses, so that they can contribute, develop and access, in a simple and direct way, to digital advertising services to promote their business;
- GlobEmails Partners, proposing their professional digital services to members of the Community.

MISSION
Thanks to the community, and the services provided through it, GlobEmails support enterprises:
- Simplifying and facilitating the communication between companies
- Improving and increasing their business
- Stimulating and developing new business opportunities

The Community allows members to take full advantage of GlobEmails services for successful Email Marketing Campaigns:
- GlobEmails B2B contact lists: quality, profiled on geographical basis with three category levels, immediately available.
- DEM (Direct Email Marketing): web application accessible anytime and everywhere, easy to use, full of features and constantly updated with the most advanced technologic and privacy standards.

Companies that operate in the world of online advertising and who have joined the Community, can become GlobEmails Partners in order to offer their services to GlobEmails customers.

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Email Marketing and Mailing Lists GlobEmails

  1. 1. Email Marketing ServicesGLOBE RESOLUTIONS S.r.l. w w w .globemails.com March, 2013
  2. 2. INDEX Vision  Direct & Email Marketing GLOBEMAILS Services The Community B2B Contact Lists DEM Web Application PartnershipGLOBE RESOLUTIONS
  3. 3. INDEX Vision  Direct & Email Marketing GLOBEMAILS Services The Community B2B Contact Lists DEM Web Application PartnershipGLOBE RESOLUTIONS
  4. 4. VISIONGLOBE RESOLUTIONS
  5. 5. MISSION Simplify and favour the communication among all the companies in order to increase commercial activities, stimulate new entrepreneurial opportunities, by offeringGLOBE RESOLUTIONS
  6. 6. INDEX Vision  Direct & Email Marketing GLOBEMAILS Services The Community B2B Contact Lists DEM Web Application PartnershipGLOBE RESOLUTIONS
  7. 7. DIRECT MARKETING “Putting a price on direct marketing 2012”, by DMA The study highlights the major contribution that direct marketing made to the UK economy in 2011.  £14.2 billion - 2011 expenditure on direct marketing  £15.2 billion - 2012 expenditure on direct marketing (7% - growth expected in 2012 ) Digital Channel - the majority of 2012 increased expenditure is allocated to digital channels. GLOBE RESOLUTIONS
  8. 8. DIRECT MARKETING“Putting a price on direct marketing 2012”, by DMA The study highlights the major contribution that direct marketing made to the UK economy in 2011.GLOBE RESOLUTIONS
  9. 9. DIRECT MARKETING “Putting a price on direct marketing 2012”, by DMA The study highlights the major contribution that direct marketing made to the UK economy in 2011. 23% (£700 billion )UK sales generated by direct marketing in 2011 (out of a total of £3 trillion in 2011). Sector-by-sector salesGLOBE RESOLUTIONS
  10. 10. EMAIL MARKETING “Email Marketing Census 2012”, by Econsultancy70% - responding companies which rate email as excellent or good for return on investment. “National email benchmarking report 2011”, by DMA“National email benchmarking report 2011 once again provides tremendous insight into thecurrent trends of the UK’s email marketing landscape. This report highlights the massivecontribution the email channel is making to the bottom line in these difficult economicconditions.The decrease in marketing budgets overall has been to the advantage of email, arguably themost accountable of all the channels and definitely the most efficient driver of revenue.Email is once again proving its value as the marketing work horse. The efficiencies can clearly beseen because email volumes have continued to grow with figures at the end of 2011 almosttwice what they were in the same period in 2010.Since conversion rates from email are 60% higher than search, it is no surprise to observe thatbrands are increasingly relying on email to drive traffic to their websites.” Dela Quist, Chair of the DMA Email Marketing Council’s Email Benchmarking Hub and Chief Executive at Alchemy Worx GLOBE RESOLUTIONS
  11. 11. EMAIL MARKETING “National Client Email Report 2012”, by DMA The strategic value of email marketing increased in 2011, with over 90% of respondents ratingit as strategically important or very important to their business. Email marketing accounted for 10% or less of the marketing budget in almost half ofbusinesses surveyed, but still claimed a slightly greater proportion of budgets than in 2010. 63%expect to increase expenditure on email marketing in the future. Email marketing is rated as by far the best marketing tactic for both ROI and for developingenduring and profitable customer relationships. This positive outlook pervades every aspect of the study and report. For example, marketersexpressed far fewer email marketing concerns than in previous years. The share of revenue generated by email marketing exceeds its share of budget, evenignoring the considerable indirect and long-term responses to campaigns.Indeed, compared to previous years, email marketers are far more positive about socialmedia/networks as a complementary channel to email, particular its role in buildingrelationships.Internal resources are the biggest barrier to success: most businesses have less than one staffhour a day allocated to email marketing. Skills are not necessarily a major constraint, with 70%of marketers at least familiar with the essentials of the marketing discipline. GLOBE RESOLUTIONS
  12. 12. EMAIL MARKETING Digital Marketing Trends 2012, by NielsenInternet: 95% of Italians are connected every day, 64% for more thanthree and a half hours a day.Email: every time people connect to Internet they read their emails.Personalized content: 65% of those who perceive the email as spamdelete the message without even reading it.The sender is important: nearly half of the users on the web do notopen emails that come from an unconvincing sender.88% of emails sent to company mailbox is read: people like messagesconcerning the professional field, as to emphasize (again) that readersappreciate all the content they perceive as relevant. GLOBE RESOLUTIONS
  13. 13. EMAIL MARKETING Digital Marketing Trends 2012, by Nielsen Email and social networksEmail is anything but old fashioned - Despite the boom of socialnetworks, the social network messaging can not replace the email as itkeeps characteristics including, first and foremost, privacy and security.79% of respondents prefer to receive commercial offers via email42% of users prefer to be contacted for the first time by a companyvia email. In the future it will be interesting to observe the development of synergies between email and social networks. Even today, about a third of users happen to subscribe to the newsletter via Facebook GLOBE RESOLUTIONS
  14. 14. INDEX Vision  Direct & Email Marketing GLOBEMAILS Services The Community B2B Contact Lists DEM Web Application PartnershipGLOBE RESOLUTIONS
  15. 15. GLOBEMAILS … for successfulEmail Marketing Campaigns!GLOBE RESOLUTIONS
  16. 16. GLOBEMAILS SERVICES  Free subscription  Code of Conduct Benefits for membersB2B CONTACT LISTS  Simplify and stimulate digital communication Quality Detailed categories DIRECT EMAIL MARKETING Localized “Self-service” Immediate download Simple and powerful Advanced features Anytime and anywhere High reputation Excellent deliverability GLOBE RESOLUTIONS
  17. 17. INDEX Vision  Direct & Email Marketing GLOBEMAILS Services The Community B2B Contact Lists DEM Web Application PartnershipGLOBE RESOLUTIONS
  18. 18. GLOBEMAILS COMMUNITYCompanies enrolled in the Community can take advantage of benefits in terms of exclusivity of services and favourable economic conditions compared to subjects outside the Community. GLOBE RESOLUTIONS
  19. 19. GLOBEMAILS COMMUNITY The spirit of the Community is to simplify and favour the communication between companies in order to boostbusinesses and encourage new entrepreneurial opportunities. The contribution to the development of the Community depends on:  company information made ​available for publishing B2B contact lists, willingness to receive commercial communications from other members. GLOBE RESOLUTIONS
  20. 20. GLOBEMAILS MEMBERSHIP The more the company contributes to the development of the Community,the more prestigious the membership class accessed,the more the benefits for all Community members GOLD SILVER BRONZE GLOBE RESOLUTIONS
  21. 21. INDEX Vision  Direct & Email Marketing GLOBEMAILS Services The Community B2B Contact Lists DEM Web Application PartnershipGLOBE RESOLUTIONS
  22. 22. B2B CONTACT LISTSThe information contained in GlobEmails B2B contact lists isrelated to small/medium and large businesses, professionals,associations, organizations and institutions which are grouped intodetailed categories.GlobEmails philosophy is to help clients find their correct marketsegment avoiding sending messages to businesses notinterested. For this purpose we deem extremely important to allowour customers to build specific lists that can be effectively used tosend relevant messages to interested recipients.GlobEmails lists can be used both as a starting point and toincrease any existing list, carefully choosing a relevant target. GLOBE RESOLUTIONS
  23. 23. MARKETS AVAILABLE Latvia ~ 40K Emails Austria ~ 110K Emails Switzerland ~ 180K Emails Italy ~ 400K EmailsGLOBE RESOLUTIONS Other markets available soon
  24. 24. B2B CONTACT LISTS SPECIFICATIONS Basic content category, company name, mail address, email, phone, web site, fax CategoriesThree (3) category levels for specific B2B contact lists which allow a correct identification of the targeted market. Immediate downloadCustomers can easily and immediately download the desired list selecting the geographical location and the target category. GLOBE RESOLUTIONS
  25. 25. PRICING The price per contact decreases as the number of contacts increases  is significantly lower for members of the CommunityGLOBE RESOLUTIONS
  26. 26. BENEFITS FOR THE COMMUNITY B2B contact list price € 1.200 € 1.000 € 800 € 600 € 400 € 200 €0 0 500 1.000 1.500 2.000 2.500 3.000 3.500 4.000 Number of contacts Reduced price up to 70% for Community members GLOBE RESOLUTIONS
  27. 27. OTHER COMMUNITY BENEFITS Members can use B2B contact lists indefinitely (as long asthey remain member of the Community), while non members can only purchase annual use licenses.Obtain information about contacts who gave their consent to receive commercial communications from the Community, thus reducing the time for email marketing campaign. Possibility to acquire more detailed information on companies such as sales, capital, number of employee, contact information of people responsible and role associated, information on markets and products, … and much more. GLOBE RESOLUTIONS
  28. 28. INDEX Vision  Direct & Email Marketing GLOBEMAILS Services The Community B2B Contact Lists DEM Web Application PartnershipGLOBE RESOLUTIONS
  29. 29. GLOBEMAILS DEM WEB APPLICATION The Direct Email Marketing for ALL businesses Customer will have access to a full set of features to manage their lists,create newsletters, send emails to their contacts, receive detailed reports on the campaigns carried out, analyze campaign results and evaluate the ROI (Return On Investment) in email marketing activities. GLOBE RESOLUTIONS
  30. 30. Web DEM Application Benefits High deliverability rate: delivering emails to recipients has become an extremely difficult task and only specialized companies, such as Globe Resolutions, that enjoy a good reputation and have established tight contacts with major service providers can guarantee high delivery performance. Get rid of the technical constraints which will be completely managed by Globe Resolutions Clients can focus exclusively on marketing activities. No impact on Client infrastructure and no need to install any special SW on Customer PC. Relatively low prices: clients do not need to purchase any application (the use ofwhich, as explained above, does not guarantee good results of the campaigns), any SW upgrade to subsequent future versions, any hardware and/or bandwidth necessary to send emails. Avoid the recruitment, training and payment of staff to administer complex systems, security and relationships with ISPs. GLOBE RESOLUTIONS
  31. 31. Web DEM Application Benefits Other advantages:  the ability to access the application at any place, the automatic management of bounces, the availability of detailed statistics/reports of campaigns, the adherence to new technological standards,the availability of a platform constantly updated to ensure high deliverability rates, the adherence to regulations subject to change. GLOBE RESOLUTIONS
  32. 32. FUNCTIONALITIES No HTML knowledge User fiendly web Interface Simple lists management Powerful engine for content creation Detailed statistics and complete reportingHigh reputation and excellent deliverability Automatic management of bounces Google Analytics Integration Personalization Auto Responders GLOBE RESOLUTIONS
  33. 33. OFFERINGMaximum number of emails that can be sent every month. Credits to be used within a year.Monthly Plan: a new plan can be acquired at the end of the month if needed. 1 credit = 1 email to be sent to 1 recipientAnnual plan: paid in advance for the whole year but at a reduced price (-20%). GLOBE RESOLUTIONS
  34. 34. PRICINGThe cost per email decreases as the capacity acquired increases.GLOBE RESOLUTIONS
  35. 35. PRICE ADVANTAGE FOR THE COMMUNITY € 250 Monthly Plans € 200€/month € 150 € 100 € 50 Price reduced up to 70% €0 0 2.000 4.000 6.000 8.000 10.000 12.000 14.000 16.000 18.000 20.000 GLOBE RESOLUTIONS Emails/month Price reduced up to 70%
  36. 36. BENEFITS FOR THE COMMUNITY Free accountCommunity members can have a free access and use all the functionalities.In case more capacity is needed they can purchase a specific plan at any time. GLOBE RESOLUTIONS
  37. 37. INDEX Vision  Direct & Email Marketing GLOBEMAILS Services The Community B2B Contact Lists DEM Web Application PartnershipGLOBE RESOLUTIONS
  38. 38. PARTNERSHIPGlobe Resolutions offers partnership agreements in order toencourage further development of the Community, bringingbenefits to its members and all participants to this project.Web agencies and other players working in the digitalcommunication industry whose customers need to use theservices offered by Globe Resolutions, are excellent candidatesfor the development of beneficial partnerships. GLOBE RESOLUTIONS
  39. 39. Thank youGLOBE RESOLUTIONS

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