Store Design 2.0: Tech Ideas for the Next Phase of Retail

store design 2.0: tech ideas for the next phase of retail jim crawford executive director global retail executive council Thursday, September 24, 2009

jim crawford Thursday, September 24, 2009

ground rules 1. these are your tools, not mine 2. it has to be real 3. it has to be cheap 4. there will only be one set of numbers and graphs Thursday, September 24, 2009

agenda introduction to grec welcome to the new normal the new world of shoppers three technologies that will reshape the store experience key imperatives to integrate technology and design Thursday, September 24, 2009

GLOBAL RETAIL EXECUTIVE COUNCIL an international association of retail executives, service providers and industry experts. As the most comprehensive source of information, education and community for the retail industry worldwide, grec offers our members an exclusive mix of content, networking and social beneﬁts unlike any other organization. Thursday, September 24, 2009

content providers industry events and associations online executive industry executive presence events presentations community web site dinners conferences facebook newsletter networking user groups linkedin blog retail tours webinars twitter Thursday, September 24, 2009

welcome to the new normal economic realities Thursday, September 24, 2009

52% 50% 47% japan singapore china 27% 40% 46% india usa europe Source: 1 July 2007 - 1 April 2009 stock market indices from Euromonitor, grec Thursday, September 24, 2009

three waves: consumer conﬁdence Thursday, September 24, 2009

it’s a different world Thursday, September 24, 2009

everyone is an individual reject monocultural, embrace microcultural Thursday, September 24, 2009

understand considered consumption Thursday, September 24, 2009

embrace the new diy Thursday, September 24, 2009

know your business I learned the value of checking lists to control stocks and sales. I learned that new accounting machines could help to reduce the time formidably to give the necessary information in hours instead of weeks. I learned the value of counter footage and how, in the chain store operation, each foot of counter space had to pay wages, rent, overhead expenses and proﬁt. There could be no blind spots in so far as goods are concerned. This meant a much more exhaustive study of the goods we were selling and the needs of the public. Thursday, September 24, 2009

be different There is nothing more difﬁcult to take in hand, more perilous to conduct, or more uncertain in its success, than to take the lead in the introduction of a new order of things. - Niccolo Machiavelli, The Prince Thursday, September 24, 2009

three key technologies Thursday, September 24, 2009

kiosk 1.0 Thursday, September 24, 2009

Thursday, September 24, 2009

signage 1.0 Thursday, September 24, 2009

mobile 1.0 Thursday, September 24, 2009

the imperatives learn retail math... see technology through the eyes of the shopper ask for help, there is a lot out there if it’s not challenging, you’re doing it wrong remember... shopping is FUN and so is technology Thursday, September 24, 2009

http://www.mobileretailexperience.com Thursday, September 24, 2009

jim crawford, executive director jcrawford@globalretailexec.org +1 503 334 3127 melissa fryback, development director mfryback@globalretailexec.org +1 971 238 1368 become a member of grec at: http://www.globalretailexec.org Thursday, September 24, 2009

Store Design 2.0: Tech Ideas for the Next Phase of Retail

0 comments

Notes on slide 1

1 Favorite