How to market and brand yourself

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Personal Branding is the essence of your sales and marketing strategy. Do you know what your personal brand says about you? If you sell a service or a product, and you are out front...You Gotta Get it Right! It can change your bottom line. In this powerpoint we show you how we work with our clients from the inside out. It you the client and then your marketing follows. Enjoy!

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How to market and brand yourself

  1. 1. How To Market and Brand Yourself Presented by Global AES
  2. 2. Our Sponsors
  3. 3. What is Branding ? Branding is creating content, images, marketing pieces that help people remember you! Its not about asking for the sale, its more information about you or your company. “get to know me stuff” The benefits of Branding • The Conversion of your Sales is higher • People are most likely to accept your commission rate if your branding is in place • Google can find you • Your colleagues respect you • People trust you (Proven knowledge in your industry)
  4. 4. How to do you Brand? 1. Determine who is your audience (Your Target Market) 2. For Realtors: Define your neighborhood or City. 3. For Business Owners: Who responds to your best, and buys your product or service (SELECT ONE GROUP) 4. Create an image of yourself that represents your specialty 5. Create creative and knowledgeable content on your specialty 6. Be Consistent
  5. 5. Top Ways for a Realtor To Brand • Professional Image Consultant – The style and color you represent MATTER! • Professional Photography- Your headshot matters! Its needs to be everywhere. • Video – can be professional or not (Just have video of yourself) • Knowledge of the Area you represent- get involved in that community
  6. 6. Jennifer The Client for this Presentation was Jennifer. A very energetic professional Realtor. She was open and coachable. (FIRST RULE if you are going to hire someone like us)
  7. 7. The Tranformation Before After
  8. 8. Website Before After
  9. 9. Facebook Before After
  10. 10. Logo Before After
  11. 11. Head Shot Before After
  12. 12. The Process
  13. 13. Fun Pictures of our Day
  14. 14. Understand Your Color Psychology
  15. 15. For more Information For More Information on Working on Your own Brand Call us at 404-944-3510 info@globalaes.com www.globalaes.com

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