Selling Entertainment Online: The Future (WebWednesday Hong Kong)

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The PDF from my presentation on The Future of Entertainment Online, Web Wednesday Hong Kong, May 4, 2011, see http://gerd.fm/ksXAxK and http://search.twitter.com/search?q=%23wwv47

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Selling Entertainment Online: The Future (WebWednesday Hong Kong)

  1. 1. @gleonhard @futuresagency
  2. 2. Source: TBWA via Slideshare
  3. 3. Hat tip to Kevin Kelly
  4. 4. Aggregation Fragmentationcuration
  5. 5. Urban China has the largest percent of users who watch online video via their PCs, at 97 percent, with the U.S. following at 81 percent.
  6. 6. Source: Monty.de
  7. 7. Source: Trendspotting.com
  8. 8. Image via Flickr.com/rubicon
  9. 9. Source: CEO of Macmillan UK, paidcontent.org
  10. 10. Enforcing control when attraction, trust andengagement is crucial will not generate new income
  11. 11. Source: my own darn iPad
  12. 12. Image: Flickr.com
  13. 13. http://arstechnica.com/media/news/2011/03/music-industry-will-force-licenses-on-amazon-cloud-playeror-else.ars
  14. 14. Content i.e. Artists Advertisers Labels, Publishers DeviceTelcos & MakersOperators Social Networks
  15. 15. Image licensed from sevensheaven.nl
  16. 16. Image via Flickr.com/funcheye
  17. 17. Text
  18. 18. Timely & Likable Better service: contextual fluid, clean, safe and easyFair and Betterattractive interfacepricing * Better Social and inter- tools connected
  19. 19. Source: Kevin Kelly kk.org
  20. 20. China’s advertising market is forecast to grow by 16% in 2011, 4x the global average. Current trends suggest it will overtake the U.S. market in the mid-2020s
  21. 21. Source: http://venturebeat.com/2011/04/07/how-html5-will-kill-the-native-app/

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