Data is the new Oil, Publicy is the new Privacy (Futurist, Speaker Gerd Leonhard)

Data » Oil? Privacy » Publicy...? Gerd Leonhard, Futurist@gleonhard & CEO TheFuturesAgency

first found via Clive Humby @ AMA

@gleonhardfirst found via Clive Humby @ AMA

Beyond Moore’s Law

Data: volunteered...The future is already here! observed... inferred Thanks to Kevin Kelly

1990 2005 2015 A Networked Society meansData goes center-stage

The future is already here! Earned Media / the Social OS accept significant Control-Loss

The future is already here! People of the Screen* are rampant Data Producers

The future is already here! Meta-Content explodes in value

The future is already here! We are heading towards total Transparency

The future is already here! It used to be that publicy had to be paid-for. Soon, privacy may have to be paid-for *hat tip to Jeff Jarvis

The future is already here! “Change the instruments, and you will change the entire social theory that goes with them” Bruno Latour 2009

Data+ Social + Mobile + LocationThe future is already here! about to become a $1 Trillion market

The future is already here! Time for Privacy Standards *

The future is already here! A do not track / use option will be important...but...

The future is already here! and eat it? Having the cake

The future is already here! A few quick reminders re Oil *Kuwait soldier image via AlGore app ‘our choice’

The future is already here! Who is the next BP Exxon-Mobil Shell?

The future is already here! Big Data... like Big Oil?

Who?How? When? What? Image licensed from Sevensheaven.nl

The future is already here! Good data creates enormous value as well as other ‘opportunities’

The future is already here! But beyond $, big Data must also allow for Common Benefits EU Vice-President Viviane Reding: “the great threat to individual liberty in the digital age comes from companies that use our data to enrich themselves — buying and selling our most intimate details for their own corporate benefit.”

The future is already here! We need to be careful and retain the Internet’s Ethos of the Commons once data is $$$$ Oil $$$$ Neutrality Interoperability Share-ability Choice Level playing fields Openness

The future is already here! Openness invariably means increased Risk, too via Alan Moore Straight No Lines

The future is already here! The new economics of Publicy

The future is already here! But ... aren’t humans a lot more complex and non-linear than Algorithms?

A reduction of human complexity inThe future is already here! order to satisfy machines?

The future is already here! Privacy is a human right - Publicy is technology’s right ?

The future is already here! We are already.. Paying with our Data

The future is already here! A Faustian deal?

The future is already here! It comes down to control and responsibility

The future is already here! We have new powers. Now we need to learn new responsibilities

The future is already here! Thank @gleonhard You! D E S I G N : C R E A T I V E

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Data is the new Oil, Publicy is the new Privacy (Futurist, Speaker Gerd Leonhard)

by Futurist Gerd Leonhard on Apr 11, 2012

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Data is the new Oil, Publicy is the new Privacy (Futurist, Speaker Gerd Leonhard) Presentation Transcript