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Enterprise Social:
The Future of Collaboration
Including updates from the SharePoint Conference 2014
Agenda
Microsoft’s Vision for Enterprise Social
Evolution of Social Collaboration
The Future of Collaboration
Social Analy...
Our Speakers
Jennifer
Woodbury
Product Marketing
Manager, Microsoft
Jean-Marc
Krikorian
Alliance Director,
BrightStarr
Kun...
Enterprise Social
According to Gartner, over 75 percent of Fortune
1000 companies will undertake some kind of
online socia...
#worklikeanetwork
Work like a network.
Enterprise Social and the Future of Work:
The world has become a
giant network.
#worklikeanetwork
Faster
responses
Personalized
service
Better
experiences
Your customers expect more.
#worklikeanetwork
Yet, we continue to work like
we always have.
#worklikeanetwork
#worklikeanetwork
Seamless social experiences across
familiar Microsoft applications,
all delivered on an enterprise-grade...
#worklikeanetwork
Listen
to conversations
that matter
Adapt
and make
smarter
decisions
Grow
your
business
Work like a netw...
#worklikeanetwork
Listen
more visibility into other
departments and office locations
76%
Adapt
improvement in project
coll...
Jimmy notices
customer sentiment
trending down on
Microsoft Social
Listening
Becky responds
that the sustainable
clothing ...
Jimmy develops and
shares a business
case PowerPoint
directly from OneDrive
to his manager, Jane
Jane shares the
proposal ...
Production on the sustainable
clothing line begins, thanks to
international coordination over
Lync and Yammer
Existing and...
The Evolution of Social Collaboration
Microsoft & Yammer
Evolution of Social Platforms
Source: Gartner
Problem
Have an
Idea
Build
team
Collabora
te
Create
Awesome
outputs
Store
Search
 Access to Limited people
 No online co...
Key Features:
• Create and share content
• Social tagging
• Follow documents, sites,
tags and people
• Personal Newsfeeds
...
Yammer
Key Features:
• Cloud only
• Communities (groups)
• Social tagging
• Easily share internal and
external content
• F...
Leverage the power of the
platform
Modern SharePoint Portals
• Accessible whenever, wherever, on
whatever device
• Information Architecture aligned with
Busi...
Yammer
Yammer brings it all together
• Use it Separate and Together
• Engage and Connect
• Social Glue
The Future of Collaboration
Coming soon…
Yammer is Private and Secure
Office Graph
Built using the Open Graph protocol (http://ogp.me/)
Meet Oslo (codename)
The 1st app that uses Office Graph to surface personalized insights
The Office Graph Maps
Relationships among people and information.
Extending the Group Experience
Group social feed in Yammer
Group inbox in Outlook Web App
Group calendar (green) viewed alongside personal
Group document library
Creating Inline Social Experiences
You can now see Yammer conversations side by side with PowerPoint Online
presentations ...
Important Content At Your Fingertips
Social Analytics & Governance
Measuring User Adoption
Analytics
• Monitor your adoption
and usage.
• Understand user
patterns and facilitate
adoption.
• Go-live is not the end,...
ViewPoint Enterprise
Visibility across your
enterprise social
networks
• User adoption across
collaboration platforms
• Group adoption across
collaboration platforms
• Reports on activity: posts, likes,
shares & files
• Rank orders all groups most
active & least active
• Allows admins to manage
group sprawl by deleting
inactive groups
• Allows admins to delete
Yammer content containing
mon...
Integration
Supporting Business Critical SharePoint
Line of Business Integration
• Microsoft
– Yammer
– Microsoft Dynamics
CRM
– Microsoft Project Server
• Data/BI
– Hyperion...
Apps
Yammer Apps Market
• Mobile Applications
• Desktop Applications
• Line of Business Integration
• Value Added Services
CRM Integration
SharePoint and Yammer
Integration
Yammer Rest
API
Yammer App
for SharePoint
Yammer Embed
Yammer App for SharePoint
Rugby Football Union
increase productivity with SharePoint
& Yammer
Most recently, BrightStarr have completed an exciting ...
Office 365 Yammer Integration
Timeline
Success
Supporting Business Critical SharePoint
Lack of trust with employees
Cannot quantify the ROI
Lack of executive sponsorship
Look beyond technology to be successful...
What do you need?
80%
of social business efforts will not
achieve the intended benefits due
to inadequate leadership and a...
Undercover BossFrontline Perspective
Challenges
Success
Frustrations
Culture
Move from Command and Control to Network:
Open, Fluid, Fast
Build the “A Team”
Executive Sponsors
Champions
Business Owners
Community Managers
Social is about
empowering
bottom-up
organization
Individuals| Communities| Groups
to make
top down
business goals
success...
North America
+1 888 777-6850
usa@brightstarr.com
United Kingdom
+44 (0)1483 239240
uk@brightstarr.com
Rounding off the quarter with an Enterprise Social webinar from BrightStarr
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Rounding off the quarter with an Enterprise Social webinar from BrightStarr

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Have a look at the slides from our latest online event with Microsoft, covering all the insights from the SharePoint Conference 2014. Want to know more? Download our Enterprise Social whitepaper by copying this link into your browser: http://bit.ly/1nW7rTz

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  • Why are they looking to invest these funds.
  • Enterprise Social and the Future of WorkWork like a network.
  • Today, the world has become a giant network. People are hyper connected more than ever before. We see this in our personal lives: we talk to our friends and family using Facebook, get the latest news from people across the globe on Twitter, and find our next career opportunity with LinkedIn. Information and knowledge moves faster, and we’re able to accomplish more together because we are connected.
  • Your customers leverage the speed and flexibility of their networks to make decisions on the go. In fact, half of all consumers use a mobile device to research products and reviews (ATG Web Commerce, 2011), and 91% of mobile users go online just to socialize (Ruder Finn, 2011). Because of this, your networked customers expect more from you as a business. They want faster response, personalized service, and better experiences.
  • Meanwhile, inside the four walls of our traditional offices, we continue to work like we always have. Most companies today operate in hierarchies, with information coming from the top down or held up in unconnected systems and broken communication channels. For example, the average knowledge worker spend 20% of their week—one whole work day—searching for information (Interact, 2013). Decision-making slows down, and exchanging information is cumbersome.
  • You can, with Microsoft. Microsoft’s vision for Enterprise Social is to empower companies to work like a network. By connecting individuals to a dynamic network of people and information, we help companies listen, adapt, and grow in new ways, enabling them to better understand their customers, respond faster together, and deliver innovative products and personalized experiences. Microsoft’s comprehensive approach to Enterprise Social is unmatched, providing seamless social experiences across the familiar applications people already use – all delivered on an enterprise-grade platform.Enterprise Social helps your business work like a network. Our solutions capture rich conversations and enable group decisions, which ultimately empowers your people to move the business faster—wherever they work.
  • You can, with Microsoft. Microsoft’s vision for Enterprise Social is to empower companies to work like a network. By connecting individuals to a dynamic network of people and information, we help companies listen, adapt, and grow in new ways, enabling them to better understand their customers, respond faster together, and deliver innovative products and personalized experiences. Microsoft’s comprehensive approach to Enterprise Social is unmatched, providing seamless social experiences across the familiar applications people already use – all delivered on an enterprise-grade platform.Enterprise Social helps your business work like a network. Our solutions capture rich conversations and enable group decisions, which ultimately empowers your people to move the business faster—wherever they work.
  • When you work like a network, you're able to listen to what matters, adapt to needs and changes, and grow your business.As we all know, important conversations don't just happen in the office. You need to be where your employees, customers and partners are so you can listen to and learn from their changing needs. With Enterprise Social, you have all the tools you need to get a pulse on the conversations happening inside and outside of your business. Workers experience 76% more visibility into other departments or locations, and 80% are more informed with what is happening inside their organization (Business Insights, Yammer, 2013). Further, companies are able to adapt and make smarter decisions because they have listened to the needs of customers and employees. Companies using Enterprise Social have seen a 37% improvement in project collaboration (Inside Communications, 2012).These smart decisions and better collaboration lead to business and innovation growth. 93% of business leaders agree that Enterprise Social tools stimulate innovation within their companies (Red River, 2013).
  • Here is one example of how a company worked like a network to improve customer sentiment and grow sales.Adventure Works is a long-time consumer favorite in the outdoor apparel industry because of its durable products. Jimmy, a new member of the marketing team was monitoring Microsoft Social Listening. (1) He spotted a major concern coming from past Adventure Works consumers on both Twitter and Facebook. Customers strongly wanted sustainable products and manufacturing practices. Jimmy, new to the company, was unsure if Adventure Works produced and offered sustainable clothing. (2) Using In-Line Social within Social Listening with Dynamics CRM and Yammer he posed the question back to his team in their Yammer Group. (3) Becky, part of the Manufacturing team, saw Jimmy's post in her Yammer Feed and responded that this has been pushed back on the roadmap and attached the live roadmap from OneDrive.(4) With insights from both external networks, such as Twitter and Facebook, and internal networks, such as Becky in Product Management on Yammer, Jimmy was confident in his recommendation of starting a sustainable clothing line.
  • In the weekly team meeting (1) Jimmy shared the data and his recommendation in a PPT using Lync Screen Sharing. Jane, the team leader, agreed they needed to bring this issue and recommendation up to management. She instantly created a new PowerPoint within OneDrive and shared this with her team to co-edit. Jimmy added his research analysis and the team brainstormed a business case for a sustainable line, each adding ideas without worry of version control. (2) By the end of the 1-hour meeting, the Product Marketing team felt confident in their research and recommendation for the Adventure Works executives. However, before posting their presentation back to Yammer, (3) Jane sent the team's recommendations through Manufacturing and Sourcing, both major stakeholders in their recommendation for adding a sustainable clothing line. (4) With sign-off from Manufacturing and Sourcing, the executives agreed that this is a viable plan.
  • Within weeks, production began and by the end of the quarter the new sustainable line launched in retail stores. (2) Existing and new customers were made aware of the new sustainable clothing line through a Microsoft Dynamics Marketing campaign, and positive feedback was tracked on Microsoft Social Listening. Jimmy saw a (3) boost in consumer sentiment on Microsoft Social Listening, and sales trending up on Microsoft Dynamics CRM.
  • GartnerBiggest factor in adoption has been intranets and mobile usage
  • With SharePoint 2010 Microsoft introduced Social features into SharePoint
  • Creating the Office Graph. First, we’re extending Yammer’s concept of the Enterprise Graph across Office 365 to create something we’re calling the Office Graph. When we acquired Yammer, one of the things we loved about the technology was how it mapped the relationships between people and information by simply recording likes, posts, replies, shares, and uploads. In what I think is a game-changing move, we’re extending this idea to Office broadly, using signals from email, social conversations, documents, sites, instant messages, meetings, and more to map the relationships between the people and things that make your business go. Just as consumer social networks connect you to people and information you’d otherwise never be able to keep up with, the Office Graph will plug you into the very fabric that makes your organization work
  • Oslo (the codename for a brand new app) is the first application to help people put the Office Graph to work, delivering personalized insights and connecting the dots to help people get their jobs done. By tapping into the Office Graph, Oslo provides a natural way for users to navigate, discover, and search people and information across an organization.
  • Oslo (the codename for a brand new app) is the first application to help people put the Office Graph to work, delivering personalized insights and connecting the dots to help people get their jobs done. By tapping into the Office Graph, Oslo provides a natural way for users to navigate, discover, and search people and information across an organization.
  • Next, we’re extending one of Yammer’s most powerful user experiences to the rest of Office 365. Broad posts are a fine way to make announcements or solicit feedback from across your company, but over the years Yammer found that the value of enterprise social goes up exponentially when people organize themselves into smaller groups focused on a specific process or deliverable. This simple Groups Experience is so powerful, in fact, that we’re making it a cross-Office 365 concept that will unify people, profiles, conversations, email, calendars, and files across the entire set of Office 365 applications.
  • Oslo (the codename for a brand new app) is the first application to help people put the Office Graph to work, delivering personalized insights and connecting the dots to help people get their jobs done. By tapping into the Office Graph, Oslo provides a natural way for users to navigate, discover, and search people and information across an organization.
  • Creating a group anywhere in Office 365 will automatically provision a corresponding inbox, social feed, calendar, and document library that group members can use to get the job done. The group’s Yammer feed and inbox will both display the same conversation, so users who are more comfortable in Yammer can participate in the group through the feed, and users who prefer email can participate in the group through the inbox. And, just like in Yammer, groups are open by default to enhance discoverability and sharing.  But to be clear, groups can be made private as necessary. Transparency and openness can be incredibly powerful, but we recognize that privacy and access control haven’t entirely gone out of style.
  • Creating Inline Social Experiences. Finally, we’re weaving social into the apps that matter most by creating Inline Social Experiences in Office 365, Microsoft Dynamics, and any other app, service, or line-of-business system that is important to your business. We’re adding Yammer conversations to documents in SharePoint Online and OneDrive for Business; we’re making it easy to post updates, documents, and emails to Yammer from SharePoint Online and Outlook; and we’re continuing to enhance the integrated social capabilities in Microsoft Dynamics CRM. In the future, we’ll integrate Yammer with Lync and Skype to enable a full spectrum of social interactions, from asynchronous posts to audio and video. We’re committed to helping you put your networks to work naturally—with integrated experiences that put people and information at your fingertips, anywhere and on any device..
  • It’s all about working together like a network regardless of what systems you use and what responsibilities you have in your organization!
  • The Yammer EmbedTo display data from Yammer in your HTML based application, Yammer provides embeddable JavaScript widgets that display a snapshot of a specified feed and function as a scaled-down version of Yammer.The Embed can be used to display My Feed, a Group Feed, a Topic Feed, a User Feed – more flexibility than the app – preconfigured pages.This API provides an HTTP interface to a number of features available in the Yammer Web Application. These same APIs are the ones used to power Yammer’s own mobile and desktop clients. Developers simply need to formulate HTTP requests and process JavaScript serialized object notation (JSON) data returned from Yammer.The REST API is the lowest-level API provided by Yammer and enables developers to build both client and server applications. Note:Developers building a feed for their own applications should use Yammer Embed rather than implementing their own user interface with the REST API.Always review the latest API reference on the Yammer Developer Network for the currently supported API set.
  • Install the Yammer app for your organizationAdd a Yammer Feed to a siteThen choose the type of feed you’d like to display – home, group and comment feed.
  • Yammer app embedded on an OOTB SharePoint page.
  • Yammer app embedded on a customized SharePoint page using the REST APIs
  • Integration timeline for Office 365 and Yammer this year.
  • The Yammer EmbedTo display data from Yammer in your HTML based application, Yammer provides embeddable JavaScript widgets that display a snapshot of a specified feed and function as a scaled-down version of Yammer.The Embed can be used to display My Feed, a Group Feed, a Topic Feed, a User Feed – more flexibility than the app – preconfigured pages.This API provides an HTTP interface to a number of features available in the Yammer Web Application. These same APIs are the ones used to power Yammer’s own mobile and desktop clients. Developers simply need to formulate HTTP requests and process JavaScript serialized object notation (JSON) data returned from Yammer.The REST API is the lowest-level API provided by Yammer and enables developers to build both client and server applications. Note:Developers building a feed for their own applications should use Yammer Embed rather than implementing their own user interface with the REST API.Always review the latest API reference on the Yammer Developer Network for the currently supported API set.
  • Fix the wheel colors and text colors.  Leaving this in for now but may suggest taking it out as it is a challenge to the client and potentially offensive.
  • possibly keep in lieu of the previous?
  • Transcript of "Rounding off the quarter with an Enterprise Social webinar from BrightStarr"

    1. 1. Enterprise Social: The Future of Collaboration Including updates from the SharePoint Conference 2014
    2. 2. Agenda Microsoft’s Vision for Enterprise Social Evolution of Social Collaboration The Future of Collaboration Social Analytics & Governance Integration Achieving Success Q&A
    3. 3. Our Speakers Jennifer Woodbury Product Marketing Manager, Microsoft Jean-Marc Krikorian Alliance Director, BrightStarr Kunaal Kapoor VP Consulting, BrightStarr Patrick Falgoust VP Consulting, BrightStarr
    4. 4. Enterprise Social According to Gartner, over 75 percent of Fortune 1000 companies will undertake some kind of online social-networking initiative for marketing or customer relations purposes by 2014.
    5. 5. #worklikeanetwork Work like a network. Enterprise Social and the Future of Work:
    6. 6. The world has become a giant network. #worklikeanetwork
    7. 7. Faster responses Personalized service Better experiences Your customers expect more. #worklikeanetwork
    8. 8. Yet, we continue to work like we always have. #worklikeanetwork
    9. 9. #worklikeanetwork Seamless social experiences across familiar Microsoft applications, all delivered on an enterprise-grade platform Work like a network.
    10. 10. #worklikeanetwork Listen to conversations that matter Adapt and make smarter decisions Grow your business Work like a network.
    11. 11. #worklikeanetwork Listen more visibility into other departments and office locations 76% Adapt improvement in project collaboration 37% Grow of business leaders agree that internal social tools stimulate innovation 93% Red River, 2013Inside Communication, 2012 Yammer, 2013
    12. 12. Jimmy notices customer sentiment trending down on Microsoft Social Listening Becky responds that the sustainable clothing line has been delayed, attaching the live roadmap from OneDrive Within Microsoft Dynamics CRM, Jimmy alerts his team on Yammer that customers want sustainable clothing Jimmy views the roadmap and a relevant file is suggested to him on his Oslo app thanks to the Office Graph #worklikeanetwork Listen to the conversations that matter.
    13. 13. Jimmy develops and shares a business case PowerPoint directly from OneDrive to his manager, Jane Jane shares the proposal with Manufacturing and Sourcing Groups on Yammer for feedback Jane schedules a Lync meeting with Outlook so the team can co-edit the proposal for executive approval With sign-off from Manufacturing and Sourcing, executives agree that this is a viable plan to lift customer sentiment and loyalty #worklikeanetwork Adapt and make smarter decisions.
    14. 14. Production on the sustainable clothing line begins, thanks to international coordination over Lync and Yammer Existing and new customers are made aware of the new sustainable clothing line through a campaign managed with Microsoft Dynamics Marketing Jimmy sees a lift in customer sentiment while monitoring Microsoft Social Listening, and sales trend up on Microsoft Dynamics CRM #worklikeanetwork Grow your business.
    15. 15. The Evolution of Social Collaboration Microsoft & Yammer
    16. 16. Evolution of Social Platforms Source: Gartner
    17. 17. Problem Have an Idea Build team Collabora te Create Awesome outputs Store Search  Access to Limited people  No online collaboration media  Output ends in mailbox or Shared Drives  People cannot find content  Reinventing the wheel
    18. 18. Key Features: • Create and share content • Social tagging • Follow documents, sites, tags and people • Personal Newsfeeds • Team Newsfeeds • Communities • Profiles • My Sites with personal quotas SharePoint Social
    19. 19. Yammer Key Features: • Cloud only • Communities (groups) • Social tagging • Easily share internal and external content • Follow people, groups, announcements, conversations, messages and tags. • Intelligent activity feeds • Profiles
    20. 20. Leverage the power of the platform
    21. 21. Modern SharePoint Portals • Accessible whenever, wherever, on whatever device • Information Architecture aligned with Business Goals and Objectives • Usability is a prime consideration. • Focus on Users and common tasks Download Abt Associates Case Study at brightstarr.com SharePoint
    22. 22. Yammer Yammer brings it all together • Use it Separate and Together • Engage and Connect • Social Glue
    23. 23. The Future of Collaboration Coming soon…
    24. 24. Yammer is Private and Secure
    25. 25. Office Graph Built using the Open Graph protocol (http://ogp.me/)
    26. 26. Meet Oslo (codename) The 1st app that uses Office Graph to surface personalized insights
    27. 27. The Office Graph Maps Relationships among people and information.
    28. 28. Extending the Group Experience
    29. 29. Group social feed in Yammer
    30. 30. Group inbox in Outlook Web App Group calendar (green) viewed alongside personal
    31. 31. Group document library
    32. 32. Creating Inline Social Experiences You can now see Yammer conversations side by side with PowerPoint Online presentations and other documents
    33. 33. Important Content At Your Fingertips
    34. 34. Social Analytics & Governance Measuring User Adoption
    35. 35. Analytics • Monitor your adoption and usage. • Understand user patterns and facilitate adoption. • Go-live is not the end, it’s just the beginning!
    36. 36. ViewPoint Enterprise Visibility across your enterprise social networks
    37. 37. • User adoption across collaboration platforms • Group adoption across collaboration platforms
    38. 38. • Reports on activity: posts, likes, shares & files • Rank orders all groups most active & least active
    39. 39. • Allows admins to manage group sprawl by deleting inactive groups • Allows admins to delete Yammer content containing monitored keywords
    40. 40. Integration Supporting Business Critical SharePoint
    41. 41. Line of Business Integration • Microsoft – Yammer – Microsoft Dynamics CRM – Microsoft Project Server • Data/BI – Hyperion – Webtrends Analytics – Vizit – Brightcove – Tableau • HR – PeopleSoft – Oracle – Success Factors* • Social – LinkedIn – Instagram – Facebook – Twitter • Video – Vimeo – YouTube – Siebel – Other • Thompson Reuters • SAP • Lotus Notes • Salesforce • Weather Underground • RSS
    42. 42. Apps Yammer Apps Market • Mobile Applications • Desktop Applications • Line of Business Integration • Value Added Services
    43. 43. CRM Integration
    44. 44. SharePoint and Yammer Integration Yammer Rest API Yammer App for SharePoint Yammer Embed
    45. 45. Yammer App for SharePoint
    46. 46. Rugby Football Union increase productivity with SharePoint & Yammer Most recently, BrightStarr have completed an exciting enterprise social implementation with the Rugby Football Union, the governing body of rugby in England. With the Rugby World Cup 2015 soon to arrive, the RFU has adopted enterprise social technology to support its work to grow the game of r​ugby surrounding the tournament. Working with the RFU on their intranet, which had a specific focus on enterprise social, was a fresh new challenge for BrightStarr. We not only worked very closely with Yammer in developing a bespoke enterprise social solution, but we also got to be part of the organisational engagement, delivery and rapid take up of the solution by the staff, especially the Yammer platform.
    47. 47. Office 365 Yammer Integration Timeline
    48. 48. Success Supporting Business Critical SharePoint
    49. 49. Lack of trust with employees Cannot quantify the ROI Lack of executive sponsorship Look beyond technology to be successful Challenges
    50. 50. What do you need? 80% of social business efforts will not achieve the intended benefits due to inadequate leadership and an overemphasis on technology. http://www.gartner.com/newsroom/id/2319215
    51. 51. Undercover BossFrontline Perspective Challenges Success Frustrations
    52. 52. Culture Move from Command and Control to Network: Open, Fluid, Fast
    53. 53. Build the “A Team” Executive Sponsors Champions Business Owners Community Managers
    54. 54. Social is about empowering bottom-up organization Individuals| Communities| Groups to make top down business goals successful IncreaseRevenue| LowerCosts | ReduceTurnover
    55. 55. North America +1 888 777-6850 usa@brightstarr.com United Kingdom +44 (0)1483 239240 uk@brightstarr.com
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