Wordcamp Chicago: How to Hire Designers, Developers, SEO experts, hosting companies

How to Hire(Designers, developers, SEO experts, hosting companies, etc.) for Your Website Lisa Ghisolf, Gizmo Design, Inc.

Why Hire Someone Else?

• Time & costs• Education • Expertise • Experience• They “get” it — process, psychology, best practices• Partners in process

Process• Set up project schedule• Get estimate & explanation of billing practices• Sign contract• Concepts, revisions• Be honest about your feedback, functionality

Basics• Learn a little — “Dummies”• Finished projects/portfolio• Deadlines vs. hours billed• Recommendations — LinkedIn, friends• Map your project

Map your project• What you need, pathways: sitemap• What it has to do: phased functionality aligns with business objectives• What lives on each page: wireframes

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Designers• Portfolios reﬂect a style you like? Not just making things “pretty”• Working with CMSs, developers or just print?• Put adjectives & examples to what you like & dislike

Developers• What type of developer do you need?• Mind map• Phase your project with milestones• Deadlines vs. hours billed

SEO• SEO or SEM?• “Guarantees”• Similar markets

Hosting & domains• Don’t spend more on domains• Don’t be fooled by ‘Domain Registry of America’• Ask your developer before purchasing hosting; cheapest is not best!• Cloud hosting is expandable

Any questions?Lisa Ghisolfwww.gizmo-design.com@gizmodesign312.545.9235 > info@gizmo-design.com

Wordcamp Chicago: How to Hire Designers, Developers, SEO experts, hosting companies

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