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    Designing better-ux-workshop-5 Designing better-ux-workshop-5 Presentation Transcript

    • Designing better UXuxd@absg.com uxd.absg.comGirish GangadharanABSG Enterprise ArchitectureWorkshop - 5
    • Our logo is ready.
    • ABSG User Experience Design
    • Another variation
    • Our designer – Jared Christensenjaredigital.com
    • jaredigital.comJared’s work
    • The Pareto PrincipleCommonly known as the 80/20 rule
    • Courtesy: sixrevisions.comThe Pareto Principle
    • Examples of the 80/20 rule* MS Office Ribbon* F-Pattern* Mobile sites Vs. Full sites* Country dropdown lists (US, UK at the top)In software.* Software bugs* Project lifecycle
    • Examples of the 80/20 ruleElsewhere.Can you give me some examples?
    • What constitutes that 20%?* User interviews* Web analytics* Market research* Track user behaviorHow can we figure it out?
    • Make it part of Project PlanningWrite it down first.Prioritize the features before beginning construction.
    • Good examples – TeamLab
    • Good examples – SifterApp
    • Good examples – EaseUS Backup
    • Good examples – CakeHealth
    • Good examples – DailyBurnVs.Courtesy: http://sixrevisions.com/web_design/use-the-80-20-rule-to-increase-your-websites-effectiveness/
    • In a nutshell…Use analytics to determine your application’s 20% most-used functionsPrioritize tasks/features based on the abovediscoveryDon’t completely ignore the 80% that’s not oftenused but give it just the attention it deservesMake sure the designs and layouts reflect the dataobtained in discoveryThink about ways to improve the functionality & design of thelesser used features that could have a larger impact ifimplemented properly
    • Let’s do a quick exerciseIf you had to design a pedometer,how would you do it?Hint: Track calories, fitness, ease of use etc.
    • How fitbit does it
    • Fitbit tracks your sleep activity too
    • Fitbit design
    • UXUX Design Cheat SheetUsefulnessSimplicityCommunicationIntuitivenessEfficiency??Consistency
    • Questions ?
    • Designing better UXuxd@absg.com uxd.absg.comGirish GangadharanABSG Enterprise ArchitectureWorkshop - 5