Designing better-ux-workshop-2

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Designing better-ux-workshop-2

  1. 1. Designing better UXux@absg.com ux.absg.comGirish GangadharanABSG Enterprise ArchitectureWorkshop - 2
  2. 2. Humanizing softwareHow friendly is your software?
  3. 3. Do you talk to your users?
  4. 4. Effective communication* Speak the user’s language (avoid jargon if possible)* Be clear* Be visible* Be concise* Be helpful
  5. 5. Which is better?* Clear, concise & helpful“We’re sorry your transactioncould not be completed due toan error on our side. We’reworking on it.Your credit card has not beencharged. And your cart still hasall the items you wanted.Would you mind trying again?Courtesy: http://flickr.com/photos/colinkinner/2845727156/
  6. 6. Cognitive fluency
  7. 7. Nobody reads your content* tl;dr - People just glance through text* Tell them what they can do next* Get out of the way* Heat maps tell the truth
  8. 8. Instant feedbackVs
  9. 9. People usually are very forgivingVs* Be courteous & helpful
  10. 10. Summary* Make it useful & relevant* Make it brief & precise* Make it clear & accurate* Make it logical & coherent* Make the tone appropriate
  11. 11. Let’s do a quick exerciseIf you had to redesign the food nutrition label,how would you do it?Courtesy: http://berkeley.news21.com/foodlabel/
  12. 12. Here’s my versionInspired by the winners’ versions
  13. 13. UXUX Design Cheat SheetUsefulnessSimplicity?????Communication
  14. 14. UX - Tip of the Day
  15. 15. Questions ?
  16. 16. Designing better UXux@absg.com ux.absg.comGirish GangadharanABSG Enterprise ArchitectureWorkshop - 2

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