Generating Value through Search Marketing: "Be VIsible!"

Loading...

Flash Player 9 (or above) is needed to view presentations.
We have detected that you do not have it on your computer. To install it, go here.

0 comments

Post a comment

    Post a comment
    Embed Video
    Edit your comment Cancel

    3 Favorites & 1 Group

    Generating Value through Search Marketing: "Be VIsible!" - Presentation Transcript

    1. “ BE VISIBLE! ”
    2. “ Letʼs talk about values. ”
    3. Values that matter.
    4. In order to be evaluated someone has to FIND you first!
    5. Be visible!
    6. GOT THAT? SWEET!
    7. OK! Whatʼs your target group?
    8. “ TARGET GROUPS ARE DEAD!* ” LONG LIVE TARGET GROUPS! *Searchwise
    9. WE DO NOT TARGET USERS. When a user searches, he knows EXACTLY what he wants. itʼs useless trying to persuade him.
    10. “ ” Thatʼs where Search Marketing comes.
    11. A whole set of strategies and techniques, all set for one single purpose: Make an online property visible.
    12. EASY?
    13. Every Single Search is a battle.
    14. Where almost every contestant has the same chances to win.
    15. Common issue: But How I have spent a fortune to build my site and my content! > Can i be equal with a blog?
    16. itʼs not ROCKET SURGERY!
    17. No one is able to know your best selling products, or your unique valuable content. Unless heʼs able to confirm that.
    18. In a battle where everyone uses the same weapons.... Strategies and techniques WIN!
    19. Thatʼs what we do at
    20. Itʼs all about answering a simple question: HOW can we make an online property a STAR through search?
    21. “ Some of our STARS: Vodafone.gr (SEO): 2100% increase on Search Traffic Elaptops.gr (SEO + PPC): 1260% increase on Search Traffic Playme.gr (PPC): 400% Return on investment (ROI) Myworld.gr (SEO): 103% increase on Search Traffic ”
    22. “ We employ a holistic approach in ” Search Engines creating winning strategies.
    23. Remember! Search Marketing is not a Miracle maker!
    24. * Making your content visible does not mean it generates value.
    25. Itʼs only a part of an extended marketing strategy, and thus has to remain.
    26. Search Marketing cannot generate value when there isnʼt any...
    27. We can only drive targeted and users on a landing page.
    28. THATʼS WHERE THE REAL BATTLE STARTS!
    29. “ Tell me and Iʼll forget. Show me and Iʼll remember. ” Involve me and Iʼll understand! Confucius
    30. Before all these cliche.. FIND ME!
    31. Thank You!
    32. GiorgosVareloglou Mindworks Business Development Director blog: http://aboutseo.gr Twitter:http://twitter.com/vareloglou

    + Giorgos VareloglouGiorgos Vareloglou, 5 months ago

    custom

    1192 views, 3 favs, 2 embeds more stats

    An exciting presentation created for Online Marketi more

    More info about this document

    © All Rights Reserved

    Go to text version

    • Total Views 1192
      • 1001 on SlideShare
      • 191 from embeds
    • Comments 0
    • Favorites 3
    • Downloads 57
    Most viewed embeds
    • 190 views on http://aboutseo.gr
    • 1 views on http://www.slideshare.net

    more

    All embeds
    • 190 views on http://aboutseo.gr
    • 1 views on http://www.slideshare.net

    less

    Flagged as inappropriate Flag as inappropriate
    Flag as inappropriate

    Select your reason for flagging this presentation as inappropriate. If needed, use the feedback form to let us know more details.

    Cancel
    File a copyright complaint
    Having problems? Go to our helpdesk?

    Categories

    Groups / Events