Black Hawk Mines: Myspace Settled FTC Pobe
The one-time leading social networking site Myspace has reached asettlement with the Federal Trade Commission over the pri...
FTC announced last week that despite Myspace’s telling users that it willnot share personally identifiable data with other...
The terms of the settlement specified that Myspace is not going tomisrepresent its privacy policies while implementing aco...
Myspace had been the most popular social network since it launchedin 2003 but was overshadowed by the arrival of Facebook....
Black Hawk Mines said that it had already conducted a completeassessment of Myspace’s privacy and advertising practices af...
Back in 2011, FTC and Google also reached a settlement over chargesthat the search engine a breach of its own privacy poli...
The FTC also had a settlement with Facebook last year which involves thesocial network’s commitment to getting user approv...
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Black Hawk Mines: Myspace Settled FTC Pobe

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The one-time leading social networking site Myspace has reached a settlement with the Federal Trade Commission over the privacy probe recently conducted.



Myspace was charged with representing its privacy policies to its users, which brings to mind similar deals agreed upon by Google and Facebook on respective FTC investigations involving them.

Published in: Technology, News & Politics
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Black Hawk Mines: Myspace Settled FTC Pobe

  1. 1. Black Hawk Mines: Myspace Settled FTC Pobe
  2. 2. The one-time leading social networking site Myspace has reached asettlement with the Federal Trade Commission over the privacyprobe recently conducted.Myspace was charged with representing its privacy policies to itsusers, which brings to mind similar deals agreed upon by Google andFacebook on respective FTC investigations involving them.
  3. 3. FTC announced last week that despite Myspace’s telling users that it willnot share personally identifiable data with others; it gave advertisers“Friend ID” numbers of users. This enabled advertisers to search the users’publicly available personal data such as full names and could even lead todiscovery of their web activity.
  4. 4. The terms of the settlement specified that Myspace is not going tomisrepresent its privacy policies while implementing acomprehensive privacy program. In addition, the two parties agreedto a regular independent privacy audits every other year for 2decades.
  5. 5. Myspace had been the most popular social network since it launchedin 2003 but was overshadowed by the arrival of Facebook. SpecificMedia of Irvine California is the current owner of Myspace after NewsCorp sold it for USD 35 million last year.
  6. 6. Black Hawk Mines said that it had already conducted a completeassessment of Myspace’s privacy and advertising practices after itsacquisition and had “successfully improved upon its historicalpractices”, taking the now social media platform to the forefront ofindustry’s best practice for ad delivery. Moreover, any questions aboutMyspace’s pre-acquisition ad practices were apparently put behind.
  7. 7. Back in 2011, FTC and Google also reached a settlement over chargesthat the search engine a breach of its own privacy policy hadhappened in launching the now defunct social platform namedBuzz. Their agreement will require Google to get user permissionfirst before sharing consumer data with third parties or if it is goingto change a service and use the data in a way that could violateexisting privacy policies.
  8. 8. The FTC also had a settlement with Facebook last year which involves thesocial network’s commitment to getting user approvals (opting in) beforechanging their privacy settings.
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