Managing Your Online Reputation for Brokers and Managers

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Managing Your Online Reputation for Brokers and Managers

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Managing Your Online Reputation for Brokers and Managers

  1. 1. Managing Your Company’s Reputation! Hashtag #smmi! socialmediamarketinginstitute.com!
  2. 2. Host: ! Guest: ! Amy Chorew! Ginger Wilcox! @amychorew @gingerwManaging Your Company’s Online Reputation
  3. 3. What we will cover• Why Social Media?• Monitoring Your Online Presence• How to Protect Your Online Reputation
  4. 4. First Impressions Count
  5. 5. If you close your eyes, social media is not going away
  6. 6. Fear is a bad reason to Photo courtesy of Stuant53, Flickravoid participating online
  7. 7. What Happens in Vegas
  8. 8. End up on YouTube
  9. 9. Your company’s reputation is being shaped onlineeven if you aren’t participating
  10. 10. Consumers are talking … everywhere
  11. 11. Monitor Your Online Presence. It’s just as important as checking email.
  12. 12. alerts.google.com
  13. 13. alerts.google.com
  14. 14. SocialMention.com
  15. 15. tweetbeep.com
  16. 16. Other Monitoring Tools • Hootsuite • Cadmus• Seesmic • Trackur• Backtype • Radian 6• Tweetalarm • Sysmos• Twialert
  17. 17. Your Connections Are ! Monitoring You 17
  18. 18. Monitor your Connections!
  19. 19. Gist.com and Xobni.com
  20. 20. Participation online is one of the best ways to manage your company’s reputation
  21. 21. Getting it Done 22
  22. 22. Blogbythebay.comBlogs
  23. 23. Facebook Business Page
  24. 24. LinkedIn Business Page
  25. 25. Twitter
  26. 26. Realtor.org
  27. 27. Thank you!!socialmediamarketinginstitute.com! facebook.com/smminstitute! twitter.com/smmi! twitter.com/gingerw! twitter.com/amychorew!

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