Jacks presentations2009

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  • 1. Jack's Presentations 1. Boomtown USA: The 7 1/2 Keys to Big Success in Small Towns As CEO of a company whose mission, in part, is to develop business in rural communities, Jack Schultz felt like a detective looking for clues to answer a number of questions he had about hometown health and prosperity. The questions boiled down to these: What separated the thriving towns from the struggling ones? Did the people within a prosperous town approach their lives differently than those in a struggling town? Can communities that are struggling rebound? If so, how? Schultz’s feelings about what distinguished successful towns from the average ones became first a theory, then a conviction. He continually saw the same characteristics from one great town to another. These characteristics by themselves weren’t earth-shattering, but considered together, they began to build a case for exactly how successful towns set themselves apart, often by a wide margin. The keys to success emerged as if from a milk-white fog, hazy and distant at first, with lines and definitions obscured; but over time, the fog lifted and the keys became clear. These keys don’t come together to form a magic wand; they can’t be used to resuscitate a near-dead town within a few weeks or months. But they can lead to significant improvement in a town’s economy and growth. Boomtown USA constructs a case for exploring America’s hometowns. Whether you’re a local entrepreneur, government leader or CEO of a R company looking to relocate, the story of the agurbs are worthy of investigation. 2. Hometown Entrepreneurs: Y o ur New Pa ra dig m S hift in Economic Dev elopment 1 Jack Schultz’s book, Boomtown USA, The 7 2 Keys to Big Success in Small Towns, published in early 2004, has spawned a nonstop tour of speaking engagements across the country. The engagements don’t grow old for Schultz; because he has a burning passion for sharing the keys that help communities prosper. Key #5 is Encourage an Entrepreneurial Approach. This key is vital to a community’s economic future. If this has not been your town’s focus it’s time for a paradigm shift. Towns that recognize the strength of the entrepreneur and learn to encourage them will find themselves on a positive growth curve. Schultz, an entrepreneur himself, shares the hows and the whys, the dos and the don’ts behind this key to build that brighter future. Schultz’s message just might change the course of To find out more about bringing Jack to your thinking – and the future of your community. your community, contact Boomtown Institute at 217.342.4443 or lhuston@agracel.com.