Gil Reich (@GilR)Managing GreatnessGET YOUR MESSAGE ON THEIR SITE
STRATEGY 1:MAKE “YOUR” MESSAGE“THIS GUY ROCKS”
You Rock!: TestimonialsPeople are more likely to quote you if you’re saying things they want people to hear.              ...
You Rock!: Reviews & Ratings           Gil Reich, Managing Greatness. @GilR
You Rock!: Badges & PraiseWhat can you do to enhance somebody else’s authority?                                Gil Reich, ...
Have ChutzpahBe an authority. Don’t wait for others to declare you one.                                    Gil Reich, Mana...
STRATEGY 2:WRITE ON RELEVANT SITES THATWANT GOOD CONTENT & CANDELIVER YOUR AUDIENCE
Guest post             Gil Reich, Managing Greatness. @GilR
Leverage Others’ SEO PowerSometimes it’s easier to get your message to rank on someone else’s site                        ...
Use Q&A Sites Serve the community, then serve yourself                              Gil Reich, Managing Greatness. @GilR
Enlightened self-interest is OK             Gil Reich, Managing Greatness. @GilR
STRATEGY 3: ENGAGE THECOMMUNITY
You Rock: Vanity BaitTo motivate others to support your efforts: engage them ~@aimclearblog                               ...
Common enemies“Worst of” posts do better than “best of” posts ~@saffyre9                         Gil Reich, Managing Great...
Be Positive or Be CarefulB+: It’s not just a blood type. I regret most of my attacks.                                   Gi...
ASK FOR THE LINK
Ask for the Link           Gil Reich, Answers.com. Twitter: @GilR
Lisa Barone’s 7 Rules1. Be personal2. Script lightly3. Be brief4. Remove buzzwords5. Be upfront6. Tell me what you want7. ...
SUMMARY:YOUR MESSAGE ON THEIR SITES
Your Message: You Rock!Be an authority. Don’t wait for others to declare you one.                                    Gil R...
Write It Yourself           Gil Reich, Managing Greatness. @GilR
Engage the CommunityThank you!!              Gil Reich, Managing Greatness. @GilR
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Link Building: Gil Reich

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Getting people to put your message on their site.

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Link Building: Gil Reich

  1. 1. Gil Reich (@GilR)Managing GreatnessGET YOUR MESSAGE ON THEIR SITE
  2. 2. STRATEGY 1:MAKE “YOUR” MESSAGE“THIS GUY ROCKS”
  3. 3. You Rock!: TestimonialsPeople are more likely to quote you if you’re saying things they want people to hear. Gil Reich, Managing Greatness. @GilR
  4. 4. You Rock!: Reviews & Ratings Gil Reich, Managing Greatness. @GilR
  5. 5. You Rock!: Badges & PraiseWhat can you do to enhance somebody else’s authority? Gil Reich, Managing Greatness. @GilR
  6. 6. Have ChutzpahBe an authority. Don’t wait for others to declare you one. Gil Reich, Managing Greatness. @GilR
  7. 7. STRATEGY 2:WRITE ON RELEVANT SITES THATWANT GOOD CONTENT & CANDELIVER YOUR AUDIENCE
  8. 8. Guest post Gil Reich, Managing Greatness. @GilR
  9. 9. Leverage Others’ SEO PowerSometimes it’s easier to get your message to rank on someone else’s site Gil Reich, Managing Greatness @GilR 9
  10. 10. Use Q&A Sites Serve the community, then serve yourself Gil Reich, Managing Greatness. @GilR
  11. 11. Enlightened self-interest is OK Gil Reich, Managing Greatness. @GilR
  12. 12. STRATEGY 3: ENGAGE THECOMMUNITY
  13. 13. You Rock: Vanity BaitTo motivate others to support your efforts: engage them ~@aimclearblog Gil Reich, Managing Greatness. @GilR
  14. 14. Common enemies“Worst of” posts do better than “best of” posts ~@saffyre9 Gil Reich, Managing Greatness. @GilR
  15. 15. Be Positive or Be CarefulB+: It’s not just a blood type. I regret most of my attacks. Gil Reich, Managing Greatness. @GilR
  16. 16. ASK FOR THE LINK
  17. 17. Ask for the Link Gil Reich, Answers.com. Twitter: @GilR
  18. 18. Lisa Barone’s 7 Rules1. Be personal2. Script lightly3. Be brief4. Remove buzzwords5. Be upfront6. Tell me what you want7. Don’t make e-mail your first point of contact Gil Reich, Answers.com. Twitter: @GilR
  19. 19. SUMMARY:YOUR MESSAGE ON THEIR SITES
  20. 20. Your Message: You Rock!Be an authority. Don’t wait for others to declare you one. Gil Reich, Managing Greatness. @GilR
  21. 21. Write It Yourself Gil Reich, Managing Greatness. @GilR
  22. 22. Engage the CommunityThank you!! Gil Reich, Managing Greatness. @GilR
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