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Manifesto For A New Ad Agency

by Digital, Entertainment & Innovation Gun For Hire at Ogilvy on Aug 10, 2009

  • 45,097 views

Few & Long Or Many & Quick.

Few & Long Or Many & Quick.

13 points for how to build an agency that might survive.

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110 of 10 previous next Post a comment

  • SteveSquires Steve Squires Insightful stuff and well presented. Really useful, thanks 10 months ago
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  • ayanchakraborty.ayan ayanchakraborty.ayan Good stuff..would appreciate if you could share download. 1 year ago
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  • KojoAmoako KOJO BONTI -AMOAKO at KOJO BONTI -AMOAKO brilliantly thinking .....straight to the point ... 1 year ago
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  • harrypotter12 harrypotter12 Very helpful and nicely presented.

    Thanks for sharing.
    Parcel delivery from http://www.clickandsendparcel.com
    2 years ago
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  • ignitiongroup Ignition Consulting Group at Ignition Consulting Group Really smart insights here. Highly recommended. 3 years ago
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  • acco0202 Guillaume Halphen, Marketing & Communication Consultant at Marketing Efficiency Smart and straight to the point. 3 years ago
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  • HOMEDIGITAL HOME Digital Full Service at HOME Digital Full Service A very clear statement on change.
    I really like the comparing charts and new terms that you are providing within the presentation (the 4 Es for eg.). A very important understanding especially for clients here in a conservitive country like ours. Thanx for sharing!
    3 years ago
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  • lbruce67 OnlineDrive at OnlineDrive well done 3 years ago
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  • adeator GRAPE Ukraine at GRAPE Ukraine Clear thinking 2.0. Respect! 4 years ago
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  • dayoadefila Dayo Adefila, Brand Strategy & Digital Advertising Planning at Insight Communications Ltd I don't get it - why so few comments? I think it's because you have quite clearly described the now obvious (though many agencies remain in denial) Personally, i find your comments relevant across different geographies. I work with a major ad agency in Nigeria, Insight Communications (Insight Grey) and these are the mindsets we are trying to understand and overcome to become ever more relevant to out Clients. Nice one. 4 years ago
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Manifesto For A New Ad Agency Manifesto For A New Ad Agency Presentation Transcript