The changing world of (video) content demands new content strategies. This is a short presentation of these changes. Simple models create reference for marketers and media managers and other interested in video content.
7. Video Content Value Network: non-linear Stap 3 Advertisement Rights Different formats Raw video Edited video Video on the consumers device Video programmed on a channel Video transport Video storage
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9. Video Content Value Network: non-linear Stap 3 Advertisement Rights Different formats Raw video Edited video Video on the consumers device Video programmed on a channel Video transport MULTIPLATFORM Video storage