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Tour de Marketing - on the business of the Tour de France
 

Tour de Marketing - on the business of the Tour de France

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Short presentation on the value of the Tour de France, mostly focused on the teams. ...

Short presentation on the value of the Tour de France, mostly focused on the teams.
- Why should you sponsor a team?
- How can you sponsor a team?

With some best cases and good numbers on the value of the sponsorships.

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    Tour de Marketing - on the business of the Tour de France Tour de Marketing - on the business of the Tour de France Presentation Transcript

    • Le Tour de Marketing Gijsbregt Brouwer - @tourcafeNL/YPR - July 4, 2013 dinsdag 9 juli 13
    • Cycling & me dinsdag 9 juli 13
    • Cycling & me dinsdag 9 juli 13
    • Centennial dinsdag 9 juli 13
    • 1903 dinsdag 9 juli 13
    • Trade teams dinsdag 9 juli 13
    • Why? dinsdag 9 juli 13
    • Exposure dinsdag 9 juli 13
    • Exposure Repucom - 2013 dinsdag 9 juli 13
    • Exposure Repucom - 2013 dinsdag 9 juli 13
    • Exposure Repucom - 2013 dinsdag 9 juli 13
    • Not only about logos dinsdag 9 juli 13
    • Hospitality dinsdag 9 juli 13
    • Story dinsdag 9 juli 13
    • Content dinsdag 9 juli 13
    • Engagement dinsdag 9 juli 13
    • Sales dinsdag 9 juli 13
    • Sampling dinsdag 9 juli 13
    • How? dinsdag 9 juli 13
    • Team dinsdag 9 juli 13
    • Fans dinsdag 9 juli 13
    • App dinsdag 9 juli 13
    • Video dinsdag 9 juli 13
    • Social media dinsdag 9 juli 13
    • Best case ever? dinsdag 9 juli 13
    • Chalkbot dinsdag 9 juli 13
    • Nike & Livestrong dinsdag 9 juli 13
    • Some other cool stuff dinsdag 9 juli 13
    • More cool stuff dinsdag 9 juli 13
    • More cool stuff dinsdag 9 juli 13
    • More cool stuff dinsdag 9 juli 13
    • More cool stuff dinsdag 9 juli 13
    • The D- word dinsdag 9 juli 13
    • Follow me dinsdag 9 juli 13