Framing Your Message for Maximum Engagement

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    Framing Your Message for Maximum Engagement - Presentation Transcript

    1. Gihan Perera Thought Leaders Conference Sydney, Australia February 2009
    2. Enrolment
    3. 20 cents 90 cents
    4. 20 cents 90 cents 10 cents 20 cents
    5. 20 cents 90 cents 5 cents 15 cents
    6. 20 cents 90 cents 1 cent 11 cents
    7. 20 cents 90 cents FREE 10 cents
    8. benefits authority fit urgency
    9. benefits “Why this?” authority urgency
    10. benefits authority urgency
    11. “Why you?” authority
    12. authority
    13. “Why now?” urgency
    14. urgency
    15. “Why me?” fit
    16. Men wanted for hazardous journey. Small wages, bitter cold, long months of complete darkness, constant danger, fit
    17. Men wanted for hazardous journey. Small wages, bitter cold, long months of complete darkness, constant danger, fit safe return doubtful.
    18. Men wanted for hazardous journey. Small wages, bitter cold, long months of complete darkness, constant danger, fit safe return doubtful. Honour and recognition in case of success. E. Shackleton
    19. benefits authority fit urgency
    20. Find o u more a t bout www.GihanPerera.com me Join th e First S tep Me m b www.FirstStepCommunity.info e Comm r unity
    SlideShare Zeitgeist 2009

    + Gihan PereraGihan Perera Nominate

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