Seven Fatal Mistakes With Adding
E-Learning To Your Business
Gihan Perera
www.GihanPerera.com
www.FirstStepCommunity.info

Mistake #1
Trying to sell to
strangers

Start by selling to existing clients

Mistake #2
Casting your net too
wide

Focus on a niche, not the mass market

Mistake #3
Not doing enough

Create a full e-learning program

Mistake #4
Too much sizzle, not
enough steak

Engage and educate, don’t just entertain

Mistake #5
Not taking it
seriously enough

Invest time in making it the best in the world

Mistake #6
Not having a clear
strategy

Build it around a strategy

Mistake #7
Not doing it!

Just do it!

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