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GigaOM ResearchSector RoadMapTM highlightsHealth care and big data in2012by GigaOM Research analyst Jody Ranck, DrPH
Executive Summary A perfect storm of mobile data, scientific progress and increasing complexity in data has placed the health care industry on the verge of a data deluge. This Sector RoadMap report, which provides a snapshot of the key competitive market areas, explores some of the factors creating new opportunities for success in health data and analytics.
Trends and drivers• The Patient Protection and Affordable Care Act and the creation of accountable care organizations• Big data transforming other sectors• Dramatic growth in health data and the need to manage and use data• Fraud and inefficiencies• End of the Blockbuster-drug era
Challenges• Unstructured data• Enterprise-wide data-management policies• Shortage of health informatics and data-science specialists• Ownership, stewardship, and governance of data• Interoperability and legacy systems
Disruption vectorsWe identified five competitive areas — what we call disruption vectors— where the key players will strive to gain an advantage in the healthcare and big data sectors: • Data integration and interoperability • Data analytics • Risk analysis and predictive modeling • Fraud detection and inefficiencies • Consumer analytics and information asymmetries
Sector RoadMapBig data health care platform vendors scored against disruption vectors• Number indicates company’s relative strength across all vectors• Size of ball indicates company’s relative strength along individual vector
Companies to watchApixio PredilyticsTruven Health Analytics Health FidelityExplorys Castlight HealthLexisNexis PrimerLifeAgeTak ClouderaIBM: Watson and Netezza 100PlusHumedica Predixion SoftwareGNS Healthcare
Conclusion• Health care is still in the early days of using big data and analytics models derived from big data tools.• Many startups are hesitant to invest in this sector, due to the regulatory challenges with HIPAA as well as the degree of fragmentation and the traditionally slow adoption of new technologies.• These are all barriers to entry, but for those willing to take a risk, the overall business opportunity in health care is strong.
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