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Citrix -  Open Elastic Platform for the Private Cloud
Citrix -  Open Elastic Platform for the Private Cloud
Citrix -  Open Elastic Platform for the Private Cloud
Citrix -  Open Elastic Platform for the Private Cloud
Citrix -  Open Elastic Platform for the Private Cloud
Citrix -  Open Elastic Platform for the Private Cloud
Citrix -  Open Elastic Platform for the Private Cloud
Citrix -  Open Elastic Platform for the Private Cloud
Citrix -  Open Elastic Platform for the Private Cloud
Citrix -  Open Elastic Platform for the Private Cloud
Citrix -  Open Elastic Platform for the Private Cloud
Citrix -  Open Elastic Platform for the Private Cloud
Citrix -  Open Elastic Platform for the Private Cloud
Citrix -  Open Elastic Platform for the Private Cloud
Citrix -  Open Elastic Platform for the Private Cloud
Citrix -  Open Elastic Platform for the Private Cloud
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Citrix - Open Elastic Platform for the Private Cloud

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  • Don’t oversell this … let the stats speak for themselves… talk about how this kind of experience has put in a great position to really understand the issues facing IT and where this is all going… to be at the cutting edge of new trends like SaaS, web 2.0 and the cloud…Mention as many of these points as relevant to the audience…Background…F500: we have consistently had strong presence across large international customers, for yearsCustomers: We are actually over 230,000, having grown 15% each of the past two years100M users: based on estimated use of XenApp, formerly Presentation Server we touch about 15% of corporate users75% of internet users: Based on use of our NetScaler app delivery controllers by the largest internet properties – Google, Yahoo, Ebay to name a fewCloud: Xen is used by nearly all cloud service providers, most notably Amazon for its performance and open source attributes…many now moving to free XenServerSaaS: Our Citrix Online Services division, with GoToMeeting, GoToAssist and GoToMyPC exceeded $300M in revenue last year…top 5 SaaS provider
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    • 1. Open Elastic Platform for the Private Cloud<br />Morgan Gerhart| Citrix Systems<br /> 02.09.2011<br />
    • 2. Virtualization<br />2<br />
    • 3. CIO<br />
    • 4. 4<br />
    • 5. 99% of Fortune 500<br />200,000 customers<br />100M Corporate Users<br />75% of Internet Users<br />Engine of Cloud Computing<br />Top 5 SaaS vendor<br />
    • 6. 6<br />Profile Virtualization<br />Presentation Virtualization<br />User Profile & State<br />App Virtualization<br />App Virtualization<br />Desktop Apps<br />Desktop Virtualization<br />Desktop<br />Desktop OS<br />Client Hardware<br />Systems Mgmt<br />Enterprise Apps<br />Middleware and DB <br />Network Virtualization<br />Security<br />Datacenter<br />Network<br />Server Virtualization<br />Server OS<br />Storage Virtualization<br />Server Hardware<br />Storage<br />
    • 7. Separation is required for Simplicity<br />Virtualization = Separation<br />7<br />
    • 8. Virtualization Enables Dynamic Delivery<br />(Delivery = “Late Binding”)<br />(Delivery = “ aaS”)<br />
    • 9. SaaS<br />PaaS<br />Virtualization<br />IaaS<br />
    • 10. Business Logic<br />Runtime<br />Infrastructure<br />
    • 11. It’s About the Apps<br />11<br />
    • 12. App Experience Depends Upon Infrastructure<br />12<br />Performance<br />Offload<br />Security<br />Availability<br />
    • 13. 75% of Internet Users<br />SaaS<br />PaaS<br />IaaS<br />
    • 14. App Elasticity Depends Upon Infrastructure<br />Within a layer<br />Amongst layers<br />
    • 15. 15<br />Open End-to-End Elastic Platform<br />Network<br />Load balancer<br />SLA Driven<br />Container<br />In Memory<br />Session Store<br />Xen<br />Virtualization<br />Compute<br />Resources<br />
    • 16. Summary<br />Virtualization is about more than server consolidation<br />Must exist at all levels<br />Key to delivering “as-a-service”<br />App and infrastructure virtualization must align<br />To meet service levels<br />To deliver elasticity<br />Openness is key<br />Support for multiple runtimes<br />Support for multiple hypervisors<br />Support for multiple clouds<br />16<br />

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