How to Start a DotNetNuke Firm - Atlanta Code Camp 2013


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I've been encouraging folks to start their own DNN firm for a number of years; here are a few slides from one of my presentations.

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How to Start a DotNetNuke Firm - Atlanta Code Camp 2013

  1. 1. How to Start a DotNetNuke Firm
  2. 2. How to Start a DotNetNuke Firm Gifford Watkins, BSc, MA, MDiv Evangelist & DNN MVP Founder and CEO
  3. 3. How to Start a DotNetNuke Firm
  4. 4. Should You Be Here? This presentation is for the person inspired to become a DNN entrepreneur but needs to create a business model that will prove successful through startup.
  5. 5. Testimonial “Gifford is one of the most unusual people I've met in technology -- in a good way. Here is a guy who grew up a Nova Scotia lobsterman (he's shared lobster recipes with me) and was educated as a minister...and without shedding either of those identities built a serious tech company about as far geographically from Silicon Valley as you can get. He's won the attention of Microsoft and the U.S. Military. And he's always been willing to share his expertise with me. All in all, Giff is a great story.” ~Kevin Maney, Columnist, Tech Columnist, Tech Writer, Cover Stories Editor, USA TODAY
  6. 6. The DNN/MIT License Opportunity Permission is hereby granted, free of charge, to any person obtaining a copy of this software and associated documentation files (the "Software"), to deal in the Software without restriction, including without limitation the rights to use, copy, modify, merge, publish, distribute, sublicense, and/or sell copies of the Software, and to permit persons to whom the Software is furnished to do so, subject to the following conditions: The above copyright notice and this permission notice shall be included in all copies or substantial portions of the Software.
  7. 7. TICKET TO RIDE Microsoft says… it’s okay. DotNetNuke says… it’s okay. Websites, shacks, hovels, abandoned, orphaned, widowed, diseased, out dated… HTML, Word Press, CFM… Convert them all!
  8. 8. DNN?
  9. 9. 100+ Fortune 500 firms. DNN?
  10. 10. ACK!
  11. 11. THE STATUS QUO Websites are created by webmasters creating a “web slave” situation. DotNetNuke sets web slaves free. House keys, car keys… web keys.
  12. 12. OVERVIEW 1) The DNN Opportunity MIT 2) Strategy 3) Support (be a relationship firm) 4) Hosting 5) Infrastructure 6) Design 7) SEO 8) Programming 9) 10) Revenue generation
  13. 13. Quality vs Quantity I tell people that Atlantic Webfitters is first and foremost a RELATIONSHIP firm with IT solutions.
  14. 14. THE MODEL
  15. 15. How much do you want to earn?
  16. 16. Let’s say you chose $120,000 a year
  17. 17. $100/mo per client
  18. 18. 100 Clients
  19. 19. ACK!
  20. 20. Choose modules and skins carefully
  21. 21. Choose hoster carefully
  22. 22. Questions?
  23. 23.