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10.3 BILLION searches are conducted EVERY MONTH on Google.
internet users from all age groups increased participation in social networking sites from December 2008 to May 2010: Milliennials rose from 67% to 83% Every generation 45 and older more than doubled participation Adults 74 and older quadrupled their participation (from 4% to 16%)
Year to reach 50 million users… RADIO – 38 years TV – 13 years INTERNET – 4 years iPOD – 3 year Facebook also tops Google for weekly traffic in the U.S.
With more than 600 million active users worldwide and rising fast, if Facebook were a country, it would be the third most populated country behind leaders China (1.33 billion) and India (1.17 billion).
Fastest growing segment on Facebook is 55-65 year old females
What is content marketing… “Content marketing is a marketing technique of creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience - with the objective of driving profitable customer action.”