Alex Richards- Christmas work
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  • 1. Meet the parents, Little fockers
    • Meet the Parents: Little Fockers (Weitz, 2010, USA)
    • 2. Genre: Comedy
    • 3. UK release date: 22/12/2010
    • 4. Directed by: Paul Weitz
    • 5. Target audience: unisex, families
    • 6. Distributor: Paramount Pictures
    • 7. Stars: Robert De Niro, Ben Stiller, Jessica Alba, Laura Dern
  • Meet the parents, Little fockers
    Marketing:
    Online- trailers, cinema website, reviews
    Offline- cinema booklet, billboards, TV adverts
    Point of sale- posters in cinema, cut-outs
  • 8. Love and other drugs
    Love & Other Drugs (Zwick, 2010, USA)
    Genre: Drama
    UK release date: 31/12/2010
    Advance screenings: 29/12/10,30/12/10
    Directed by: Edward Zwick
    Target audience: female, 15-25
    Distributor: Twentieth Century Fox Film Co
    Stars: Jill Clayburgh, Jake Gyllenhaal, Anne Hathaway, KatherynWinnick
  • 9. Love and other drugs
    Marketing:
    Online- cinema websites, imdb
    Offline- billboards,
    Point of sale- posters in cinema
  • 10. Tron legacy
    TRON: Legacy (Kosinski, 2010, USA)
    Genre: Science Fiction
    UK release date: 17/12/2010
    Directed by: Joseph Kosinski
    Target Audience: 16-19 male
    Distributor: Walt Disney Studios Interntl
    Stars: Olivia Wilde, Jeff Bridges, Michael Sheen, Garrett Hedlund
  • 11. Tron legacy
    Marketing:
    Online- trailers, pop-ups
    Offline- TV adverts, billboards
    Point of sale- posters in cinema
  • 12. The chronicles of Narnia: The voyage of the dawn treader
    The Chronicles of Narnia: The Voyage of the Dawn Treader (Apted, 2010, USA)
    Genre: Adventure
    UK release date: 9/12/2010
    Directed by: Michael Apted
    Target Audience: 8-15 both genders
    Distributor: Twentieth Century Fox Film Co
    Stars: Ben Barnes, Skandar Keynes, Georgie Henley, Will Poulter
  • 13. The chronicles of Narnia: The voyage of the dawn treader
    Marketing:
    Online-trailers, cinema website
    Offline- television ads, billboards
    Point of sale- posters in cinema, cardboard cutouts
  • 14. 127 hours
    127 Hours (Boyle, 2010, USA/UK)
    Genre: Drama
    UK release date: 5/1/2011
    Directed by: Danny Boyle
    Distributor: Warner Bros Distributors Ltd
    Stars: James Franco, Kate Mara, Amber Tamblyn, Sean Bott
  • 15. 127 hours
    Marketing:
    Online- cinema websites, trailers
    Offline- tv ads, billboards
    Point of sale- posters in
    cinemas
  • 16. Gulliver’s travels
    Gulliver’s Travels (Letterman, 2010, USA)
    Genre: Comedy
    UK release date: 26/12/2010
    Directed by: Rob Letterman
    Distributor: Twentieth Century Fox Film Co
    Stars: Jack Black, Jason Segel, Emily Blunt, Amanda Peet, Billy Connolly, Catherine Tate
  • 17. Gulliver’s travels
    Marketing:
    Online- trailers, reviews, cinema website
    Offline- tv ads, billboards, magazines
    Point of sale- cut outs posters