How Can I Be Social? | A Case Study of MPI #EMEC13 's Social Scenario

1,929 views
1,902 views

Published on

Contact us via http://How-Can-I-Be-Social.com or @hcibs

How Can I Be Social (HCIBS) shares inspiration by facilitating meaningful conversations & online publications.

Slides were used at MPI European Meetings & Events Congference (#EMEC13 ), Montreux, Swiss on January 28th, 2013
with Gerrit Heijkoop & Donald Rooos of How Can I Be Social (HCIBS) as part of the MPI Educational sessions.

Title: How Can I Be Social - A Case Study of MPI's EMEC Social Scenario
Speakers: Gerrit Heijkoop, Executive Partner, and Social Network Consultant for Events & Conferences and Donald Roos, Chief Design Officer at How Can I Be Social (HCIBS)
Date/Time: 28 Jan 2013, 10:45-12:15
Location: Auditorium Stravinski / Level 5 / 2m2c Montreux Music & Convention Centre
This Session Earns Attendees 1.5 CEU credits.

Seminar Details:
Gerrit Heijkoop and Donald Roos will take you on a journey that will grow your confidence in how to approach new social technologies when organizing your next meeting or event. During this interactive session they will help you understand the new ‘ground rules’ of online Social Networking. They will explain why Social Media are such powerful tools around live events and meetings.
Based on the real-time case example of EMEC13, Gerrit and Donald will guide you through several ‘Social Scenarios’. A ‘Social Scenario’ is a combination of a storyline, tools and operations, specifically designed to support a certain business process. This will make it easier for you to determine whether you should consider Social Media at all for your next meeting or event, which resources you need, what to do with them and how to get results.

Learner Outcomes:
1. Reflect on your own experiences with online networking technologies so far
2. Share your learnings, fears and questions with other session participants
3. Collect some very practical tips to implement in your own meetings


About Donald Roos:
Since January 2012 How Can I Be Social (HCIBS) creates smart scenarios to help you use Social Networks in an efficient and effective way. Combining technology, stories and creative design to generate more value, with less effort! You might have heard about them before as the co-founders of Triqle Event Intelligence, which developed the award-winning software platform “What’s On?”. This online tool allows you to reduce your CO2 footprint by eliminating the use of paper, while at the same time increasing the interaction and engagement with the attendees of your next event Donald Roos (1978) has a background as graphic designer and is still part-time lecturer at the Royal Academy of Arts in The Hague. Entrepreneur since 2001, specialized in designing effective online and offline communication around live events since 2009. His strength as a designer helps him determining the sense and nonsense of Social Media and online technologies.

Published in: Travel
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
1,929
On SlideShare
0
From Embeds
0
Number of Embeds
4
Actions
Shares
0
Downloads
7
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

How Can I Be Social? | A Case Study of MPI #EMEC13 's Social Scenario

  1. 1. How Can I Be Social?Casestudy of MPI EMEC’s Social Scenario
  2. 2. Twitter: @HCIBS Facebook: /HCIBSPhotos, Feedback and Findings
  3. 3. Questions?www.sendc.comLogin: HCIBS
  4. 4. Why?How?What?
  5. 5. Structure of this session1. Explore & self-reflection2. Social Media Checklist3. Sourcing the crowd
  6. 6. Where doyou stand?
  7. 7. “I am doing pretty well on Social Media”Disagree Agree
  8. 8. “Have you been activeon the #EMEC13 Social Media channels yet?”
  9. 9. How come you did? orHow come you did not?
  10. 10. Opportunities vs Barriers
  11. 11. How Can I Be Social?Checklist for your own Social Scenario
  12. 12. TechnologyInternet Devices Accounts Tools
  13. 13. TechnologyInternet Devices Accounts Tools
  14. 14. TechnologyInternet Devices Accounts Tools
  15. 15. Choose your accounts wisely facebook.com/MPIEMEC twitter.com/MPI_EMEC youtube.com/MPIHQ facebook.com/MeetMrHolland twitter.com/MeetMrHolland youtube.com/MeetMrHolland
  16. 16. TechnologyInternet Devices Accounts Tools
  17. 17. Choose your favourite weapons:
  18. 18. Social IdentityDesign Hash-tag Online Offline presence intergration
  19. 19. Social IdentityDesign Hash-tag Online Offline presence intergration
  20. 20. Your #hash-tag = “Virtual Venue”  Short  Unique  Predictable  Easy  Recognizable
  21. 21. Social IdentityDesign Hash-tag Online Offline presence intergration
  22. 22. Social IdentityDesign Hash-tag Online Offline presence intergration
  23. 23. PeopleRoles Training Coordination Network
  24. 24. PeopleRoles Training Coordination Network
  25. 25. PeopleRoles Training Coordination Network
  26. 26. PeopleRoles Training Coordination Network
  27. 27. Content 5xLStories Photos Relevance Occasions
  28. 28. Tell stories by building suspenseOnce upon a time … … daunting challenge … … near miss … … ‘Deus ex machina’ … … happily ever after!
  29. 29. Content 5xLStories Photos Relevance Occasions
  30. 30. Content 5xLStories Photos Relevance Occasions
  31. 31. LearnLoveLaughLocation
  32. 32. Learn Love Laugh LocationHow-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv
  33. 33. How did MPI EMEC do this? Learn Love Laugh Location SinceFacebook 2 3,5 0 31,5 Sep 18th 2012Twitter 1 7 0 46 Aug 28th 2012Total 3 10,5 0 77,5 91
  34. 34. Content 5xLStories Photos Relevance Occasions
  35. 35. How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv
  36. 36. Before we go …
  37. 37. I am going to …
  38. 38. Visit us at theCONNECTIVITY BAR
  39. 39. Twitter: @HCIBS Facebook: /HCIBSPhotos, Feedback and Findings
  40. 40. Go to ScheduleSelect current sessionLocated within the session descriptionon the EMEC13 mobile app(iPhone/BlackBerry) An email survey will be sent to all participants after the conference
  41. 41. How Can I Be Social?Casestudy of MPI EMEC’s Social Scenario

×